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GoodRx Holdings, Inc.

For the period ended Dec 31, 2025. Filed Feb 26, 2026.

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About this filing

A company's yearly report to the SEC, with audited financial statements. It is the fullest account a company gives of its business, its finances and the risks it sees.

FY2025 · Filed Feb 26, 2026

GDRX$3.51+0.6%Stored close · as of Nov 6, 2026

What changed in Risk Factors?

Read the current filing

Previous report: 10-K

Period ended 2024-12-31; filed 2025-02-27.

0001809519-25-000040

Item 1A. Risk Factors

Current report: 10-K

Period ended 2025-12-31; filed 2026-02-26.

0001809519-26-000031

Item 1A. Risk Factors

The baseline is this issuer’s latest earlier reporting period of the same form that was filed before the current report. A previous 10-Q is a different quarter, not a year-over-year comparison. Amendments are excluded.

Compared 2042 previous paragraphs and 2099 current paragraphs.

1480 unchanged; 484 reworded; 117 added; 62 removed; 16 previous and 18 current paragraphs rearranged.

Tables are not compared: 0 previous and 0 current tables excluded. Dates, whitespace, punctuation and numbering changes are ignored; changes to financial figures remain significant.

A changed paragraph is not evidence that risk increased or decreased. An unchanged paragraph does not establish that risk stayed the same.

Added paragraphs (117)

Current report

Risks Related to Our Limited Operating History and Historical Growth Rates

Current report

for that quarter. PBM-pharmacy issues such as actions taken by a grocery chain in 2022 that impacted acceptance of

Current report

issue"), including changes in the retail landscape, as well as macroeconomic events may have masked some of these

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Rite Aid stores, which is reflective of the changing retail pharmacy landscape, will adversely impact our revenues in the year

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results of operations.

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healthcare industry.

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of 2025, we observed that one of our PBM partners began offering other third-party discount cards on their platform. This

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increased the direct competition we faced at the point-of-sale and had an adverse impact on our prescription transactions

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between pharmacies and PBMs, including changes in retailer reimbursement models, as a result of the pharmacies'

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increased focus on rationalizing their spending.

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thousands of retail pharmacy locations have closed. We derive a significant portion of our revenue from transactions

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condition and results of operations.

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qualified telehealth providers.

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in the first half of 2025, we observed that one of our PBM partners began offering other third-party discount cards on their

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platform. This increased the direct competition we faced at the point-of-sale and had an adverse impact on our prescription

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or health-related information) ("Confidential Information") of our business, employees, consumers or others. Any such

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our business.

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certain physical, technical, and organizational measures designed to safeguard and secure our IT Systems and Confidential

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Confidential Information.

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parties, or from cyber-attacks by malicious third parties, such as opportunistic hackers and hacktivists (including the

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frequently, including through the use of AI, may not be recognized until launched, and can originate from a wide variety of

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Information. Moreover, any integration of AI in our or any third party's operations, products or services is expected to pose

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new or unknown cybersecurity risks and challenges.

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collect, store, and transmit Confidential Information in the ordinary course of our business. If a computer security breach

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our systems and information.

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results of operations.

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minimize unintended, harmful impact.

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2026, and imposes various obligations on high-risk uses of AI. Further, the California Privacy Protection Agency has finalized

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In connection with running our business, we receive, store, use and otherwise process information that relates to

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individuals and/or constitutes “personal data,” “protected health information,” “consumer health data,” “personal information,”

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“personally identifiable information,” or similar terms under applicable data privacy laws (collectively, “Personal Information”).

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We are therefore subject to laws, regulations and other requirements relating to the privacy, security and handling of

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Personal Information

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Laws, regulations, and other requirements relating to Personal Information, (including privacy, data protection,

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Personal Information or any inadvertent or unauthorized use or disclosure of Personal Information or other data that we

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December 31, 2025, we estimated a probable loss of $30.5 million relating to an ongoing settlement negotiation in the

Current report

Northern District of California with respect to a class-action lawsuit involving our privacy and information sharing practices.

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Removed paragraphs (62)

Previous report

Risks Related to Our Limited Operating History and Recent Growth Rates

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performance.

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fully reflected in our revenue for that quarter. The changing retail pharmacy landscape, as well as the grocer issue and the

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impact on our results of operations for the years ended December 31, 2023 and 2022 and while the impact has attenuated

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in 2024, we expect that it will continue to have a sustained adverse impact in future periods.

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70,000 pharmacies in the United States. The U.S. prescriptions market is dominated by a limited number of national and

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adverse impact on our results of operations and we expect that it will continue to have a sustained adverse impact in future

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property, proprietary business information and personal information. It is critical that we do so in a secure manner to

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organizational measures to safeguard and secure our systems to prevent a data compromise, and rely on commercially

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of confidential information or other intellectual property.

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Moreover, we and our third-party vendors collect, store and transmit sensitive data, including health-related information,

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personally identifiable information, intellectual property and proprietary business information in the ordinary course of our

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confidential and proprietary business information, intellectual property, sensitive consumer data (including health-related

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condition, and results of operations may be adversely affected. Generally, the use of AI and machine learning applications

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has in the past resulted in, and may in the future result in, cybersecurity incidents that implicate the personal data of end

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February 2026. Further, the California Privacy Protection Agency is currently in the process of finalizing regulations under

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adversely affect our business.

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Laws, regulations and regulatory interpretations relating to privacy, data protection, marketing and advertising, and

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settlement with the FTC with respect to an investigation of our privacy and security practices which included a monetary

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settlement amount of $1.5 million and agreements to effect or maintain, as applicable, certain changes to our business

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practices, policies and compliance requirements.

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Although we work to comply with applicable laws, regulations and standards, our contractual obligations and other legal

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obligations, these requirements are evolving and may be modified, interpreted and applied in an inconsistent manner from

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one jurisdiction to another, and may conflict with one another or other legal obligations with which we must comply. Any

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failure or perceived failure by us or our employees, representatives, contractors, consultants, collaborators, or other third

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parties to comply with such requirements or adequately address privacy and security concerns, even if unfounded, could

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result in additional cost and liability to us, damage our reputation, and adversely affect our business and results of

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in the future adversely impact our business.

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substantially all of the assets and assembled workforce of the prescription savings business of Vivid Clear Rx, Inc. Our

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subject to numerous risks, including:

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would be adversely affected.

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California, have adopted or are considering adopting requirements to provide significantly expanded climate-related

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disclosures which we anticipate will require us to incur significant costs related to compliance and impose increased

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financial results.

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There has been increasing public focus by various stakeholders, including but not limited to investors, environmental

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activists, the media and governmental and nongovernmental organizations, on a variety of ESG and other sustainability

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satisfy such evolving expectations may have various adverse impacts on our business, including reputational damage and/

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Reworded paragraphs (484)

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Our recent growth rates may not be sustainable or indicative of future growth.

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Our historical growth rates may not be sustainable or indicative of future growth.

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revenue may decrease, while pharma manufacturer solutions revenue may continue to grow as a percentage of total

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revenue may decrease, while pharma direct revenue may continue to grow as a percentage of total revenue in the near to

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revenue in the near to medium term. We believe that our ability to improve or maintain revenue and margins and obtain

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medium term. We believe that our ability to improve or maintain revenue and margins and sustain profitability, will depend

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profitability, will depend upon, among other factors, our ability to address the challenges, risks and difficulties described

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upon, among other factors, our ability to address the challenges, risks and difficulties described elsewhere in this Part I, Item

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elsewhere in this Part I, Item 1A, “Risk Factors” and the extent to which our various offerings grow, organically and through

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1A, “Risk Factors” and the extent to which our various offerings grow, organically and through acquisitions, and contribute to

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acquisitions, and contribute to our results of operations. We cannot provide assurance that we will be able to successfully

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our results of operations. We cannot provide assurance that we will be able to successfully manage any such challenges or

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manage any such challenges or risks to our future growth. In addition, our base of consumers may not continue to grow or

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risks to our future growth. In addition, our base of consumers may not continue to grow or may decline due to a variety of

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may decline due to a variety of risks, including increased competition, changes in the dynamics among industry participants

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risks, including increased competition, changes in the dynamics among industry participants and us, changes in the

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and us, changes in the regulatory landscape and the maturation of our business. Any of these factors could cause our

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regulatory landscape and the maturation of our business. Any of these factors could cause our revenue growth to decline

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revenue growth to decline and may adversely affect our margins and profitability. Failure to grow our revenue or improve

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and may adversely affect our margins and profitability. Failure to grow our revenue or improve margins would have a

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margins would have a material adverse effect on our business, financial condition and results of operations. You should not

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material adverse effect on our business, financial condition and results of operations. You should not rely on our historical

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rely on our historical rate of revenue growth for any prior quarterly or annual period as an indication of our future

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rate of revenue growth for any prior quarterly or annual period as an indication of our future performance.

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cold and flu trends. We may experience stronger demand for our pharma manufacturer solutions offering during the fourth

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cold and flu trends. We may experience stronger demand for our pharma direct offering during the fourth quarter of each

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quarter of each year, which coincides with pharma manufacturers' annual budgetary spending patterns. Additionally, a

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year, which coincides with pharma manufacturers' annual budgetary spending patterns. Additionally, a majority of our

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majority of our pharma manufacturer solutions revenue in any given quarter is derived from contracts entered into with our

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pharma direct revenue in any given quarter is derived from contracts entered into with our customers during previous

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customers during previous quarters. Consequently, a decline in new or renewed contracts in any one quarter may not be

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quarters. Consequently, a decline in new or renewed contracts in any one quarter may not be fully reflected in our revenue

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pricing for a subset of prescription drugs from PBMs and whose pricing we promote on our platform. This had a material

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discounted pricing for a subset of prescription drugs from PBMs and whose pricing we promote on our platform (the "grocer

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impact of COVID-19 may have masked some of these trends in recent periods and may continue to impact these trends in

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trends in recent periods and may continue to impact these trends in the future. For example, we expect that the closure of

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the future. As an extension of the changing retail pharmacy landscape, we have seen and continue to expect heightened

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ending December 31, 2026. As an extension of the changing retail pharmacy landscape, we have seen and continue to

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renegotiations between pharmacies and PBMs as a result of the pharmacies' increased focuson rationalizing their

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expect heightened renegotiations between pharmacies and PBMs as a result of the pharmacies' increased focus on

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spending, which in turn has had and may continue tohave an adverse impact on our prescription transactions revenue. The

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rationalizing their spending, which in turn has had and may continue to have an adverse impact on our prescription

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cumulative effects of such factors could result in large fluctuations and unpredictability in our quarterly and annual results of

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transactions revenue. The cumulative effects of such factors could result in large fluctuations and unpredictability in our

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operations. As a result, comparing our results of operations on a period-to-period basis may not be meaningful and investors

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quarterly and annual results of operations. As a result, comparing our results of operations on a period-to-period basis may

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should not rely on our past results as an indication of our future performance.

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not be meaningful and investors should not rely on our past results as an indication of our future performance.

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insurance programs. We have made significant investments related to consumer acquisition and expect to continue to spend

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insurance programs. We have made significant investments related to consumer acquisitionand expect to continue to spend

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We rely significantly on our prescription transactions offering and may not be successful in expanding our

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We rely significantly on our prescription transactions offering and may not be successful in expanding or

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offerings within our markets, particularly the U.S. prescriptions market, or to other segments of the healthcare

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maintaining our offerings within our markets, particularly the U.S. prescriptions market, or to other segments of the

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transactions offering represented 73%,73% and 72% of our revenue for the years ended December 31,2024,2023 and

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transactions offering represented 68%,73%, and 73% of our revenue for the years ended December 31,2025,2024, and

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revenue and results of operations, particularly if we are unable to expand our offerings overall.

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revenue and results of operations, particularly if we are unable to expand our offerings overall. For example, in the first half

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We seek to expand our offerings within the prescriptions market and the pharma manufacturer solutions market in the

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We seek to expand our offerings within the prescriptions market and the pharma direct market in the United States, and

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United States, and we are actively investing in these growth areas. We also continue to focus on the optimization of our

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we are actively investing in these growth areas. We also continue to focus on the optimization of our existing partnerships

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existing partnerships and have entered into, and may in the future enter into, new or revised agreements with industry

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and have entered into, and may in the future enter into, new or revised agreements with industry participants, and have also

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participants, and have also terminated, and may in the future terminate, existing arrangements with industry participants.

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terminated, and may in the future terminate, existing arrangements with industry participants. However, expanding our

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However, expanding our offerings, entering into new markets and entering into new partnerships requires substantial

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offerings, entering into new markets and entering into new partnerships requires substantial additional resources, and our

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additional resources, and our ability to succeed is not certain. During and following periods of active investment in such

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ability to succeed is not certain. During and following periods of active investment in such offerings, markets, relationships

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offerings, markets, relationships and partnerships, we may experience a decrease in profitability or margins, particularly if

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and partnerships, we may experience a decrease in profitability or margins, particularly if the area of investment generates

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the area of investment generates lower margins than our other offerings. As we attempt to expand our offerings and optimize

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lower margins than our other offerings. As we attempt to expand our offerings and optimize our partnerships, we may need

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our partnerships, we may need to take additional steps, such as hiring additional personnel, partnering with new third parties

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to take additional steps, such as hiring additional personnel, partnering with new third parties and incurring considerable

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and incurring considerable research and development expenses, in order to pursue such expansion and optimization

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research and development expenses, in order to pursue such expansion and optimization successfully. Any such expansion

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successfully. Any such expansion and/or optimization would be subject to additional uncertainties and would likely be subject

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and/or optimization would be subject to additional uncertainties and would likely be subject to additional laws and

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Rearranged current paragraphs (18)

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results of operations could be adversely affected.

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changing retail pharmacy landscape in recent years, we have seen and continue to expect heightened renegotiations

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prescription drugs from PBMs and whose pricing we promote on our platform. This had a material adverse impact on our

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all, there would be an adverse effect on our business, financial condition, and results of operations.

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other harm to our business. While we do not believe that we have experienced a significant system failure, accident or

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the media, or individuals pursuant to various federal and state privacy and security laws, as applicable, including HIPAA as

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well as regulations promulgated by the FTC and state breach notification laws. Such breaches and allegations of such

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occurrences and mitigate past violations. In addition, such breaches have required, and may require in the future,

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respect to AI. The rapid evolution of AI and machine learning, including potential government regulation thereof, could

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regulations, regulatory interpretations, industry self-regulatory principles, industry standards or codes of conduct, regulatory

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plaintiffs. We have been, and in the future may be, subject to such litigation. We may be subject to claims that the notices

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geopolitical factors, which could harm our business, financial condition and results of operations.

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financial condition and results of operations.

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media campaigns and litigation, to advance their perspectives. To the extent we are subject to such activism, it may require

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our business, financial condition, or results of operations.

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results of operations could be materially adversely affected.

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regulations, or executive orders, it could materially adversely affect our business, reputation, results of operations, and

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industry cannot yet be fully determined, but is likely to be significant.
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transactions processed at a limited number of pharmacy chains. We have entered, and may in the future enter, into direct

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an adverse effect on our business, financial condition and results of operations.

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prospects, business, financial condition and results of operations.

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business, financial condition and results of operations could be adversely affected.

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attacks, social engineering, and other means to affect service reliability and threaten the confidentiality, integrity, and

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complied with or effective in protecting our systems and information.

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machine learning, including potential government regulation thereof, could require us to devote significant resources to

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other legal obligations relating to privacy or consumer protection, could adversely affect our reputation, brand and business,

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to such litigation, which could be costly and time-consuming to defend. Private litigants may claim that the notices and

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or practices in or affecting commerce and thus violate Section 5(a) of the FTC Act. It may also violate one or more FTC-

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are seeking to reduce companies’ efforts on ESG matters. Both advocates and opponents to certain ESG matters are

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impacts on our business, financial condition, or results of operations.

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interpretations of such legal obligations can expose us to significant fines, government investigations, litigation and

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our business, reputation, results of operations and financial condition.

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audited consolidated financial statements included elsewhere in this Annual Report on Form 10-K and our risk factor titled

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Francisco Partners IV, L.P., Francisco Partners IV-A, L.P., Spectrum Equity VII, L.P., Spectrum VII Investment Managers’