Bark, Inc.
For the period ended Nov 5, 2026. Filed Nov 5, 2026.
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A notice of a major event between regular reports, such as results, a deal or a change of executives. It is often the first formal record of the news.
Nov 5, 2026 · Filed Nov 5, 2026
BARK$9.33+11.6%Stored close · as of Nov 6, 2026
Contents
EX-99.1 · KEY PERFORMANCE INDICATORS
KEY PERFORMANCE INDICATORS
| Three Months EndedSeptember 30, | Six Months EndedSeptember 30, | |||
|---|---|---|---|---|
| 2026 | 2025 | 2026 | 2025 | |
| Total Orders (in thousands) | 1,858 | 2,544 | 3,889 | 5,363 |
| Average Order Value | $31.40 | $30.87 | $31.32 | $30.83 |
| Direct to Consumer Gross Profit (in thousands)(1) | $40,907 | $51,538 | $91,323 | $111,722 |
| Direct to Consumer Gross Margin (1) | 70.1% | 65.6% | 75.0% | 67.6% |
| Subscriber Retention | 94% | 92% | 93% | 92% |
- Direct to Consumer Gross Profit and Direct to Consumer Gross Margin do not include the revenue or cost of revenue from BARK Air. Direct to Consumer gross margin for the six months ended September 30, 2026 includes a $5.2 million tariff refund related to fiscal year 2026.
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