GoDaddy Inc.
For the period ended Mar 31, 2026. Filed May 1, 2026.
View on SEC.govAbout this filing
A company's report for each of its first three quarters. The financial statements are not audited. It shows how the business has moved since the last annual report, and what management says changed.
Mar 31, 2026 · Filed May 1, 2026
What changed in Management’s Discussion and Analysis?
Read the current filingPrevious report: 10-Q
Period ended 2025-09-30; filed 2025-10-31.
0001609711-25-000209
Item 2. Management's Discussion and Analysis of Financial Condition and Results of OperationsCurrent report: 10-Q
Period ended 2026-03-31; filed 2026-05-01.
0001609711-26-000037
Item 2. Management's Discussion and Analysis of Financial Condition and Results of OperationsThe baseline is this issuer’s latest earlier reporting period of the same form that was filed before the current report. A previous 10-Q is a different quarter, not a year-over-year comparison. Amendments are excluded.
Compared 118 previous paragraphs and 109 current paragraphs.
70 unchanged; 25 reworded; 14 added; 22 removed; 1 previous and 0 current paragraphs rearranged.
Tables are not compared: 18 previous and 19 current tables excluded. Dates, whitespace, punctuation and numbering changes are ignored; changes to financial figures remain significant.
A changed paragraph is not evidence that risk increased or decreased. An unchanged paragraph does not establish that risk stayed the same.
Added paragraphs (14)
Current report
Consolidated First Quarter Financial Highlights
Current report
•Total revenue of $1,266.9 million, an increase of 6.1%, or approximately 5.6% on a constant currency basis(1).
Current report
•International revenue of $415.9 million, an increase of 7.0%, or approximately 5.5% on a constant currency basis(1).
Current report
•Total bookings of $1,455.3 million, an increase of 2.7%, or 1.7% on a constant currency basis(1).
Current report
•Operating income of $310.5 million, an increase of 25.6%.
Current report
•Net incomeof $214.6 million, a decrease of 2.2%(2).
Current report
•Normalized EBITDA(3) of $413.5 million, an increase of 13.5%.
Current report
(2) Net income for the three months ended March 31, 2025 included a one-time benefit for the recognition of an uncertain tax position of $34.6 million.
Current report
Domains under management (DUM). DUM is a business metric representing the total number of domains that are registered through GoDaddy and its affiliated registrars.
Current report
The $7.8 million, or 7.8%, decrease in marketing and advertising expenses for the three months ended March 31, 2026, was attributable to the timing of discretionary advertising spend.
Current report
Provision for income taxes
Current report
The $66.8 million increase in provision for income taxes for the three months ended March 31, 2026, was attributable to a one-time benefit for the recognition of an uncertain tax position of $34.6 million during the three months ended March 31, 2025 as well as an increase in income before income taxes.
Current report
Net cash provided by operating activities increased $66.8 million driven by an increase in bookings as well as working capital movements.
Current report
There was no material change in net cash used in investing activities.
Removed paragraphs (22)
Previous report
Consolidated Third Quarter Financial Highlights
Previous report
•Total revenue of $1,265.3 million, an increase of 10.3% on a reported and constant currency basis(1).
Previous report
•International revenue of $422.5 million, an increase of 14.4% on a reported and constant currency basis(1).
Previous report
•Total bookings of $1,354.5 million, an increase of 9.1%, or 9.0% on a constant currency basis(1).
Previous report
•Operating income of $296.7 million, an increase of 16.9%.
Previous report
•Net incomeof $210.5 million, an increase of 10.5%.
Previous report
•Normalized EBITDA(2) of $408.6 million, an increase of 11.5%.
Previous report
(1)The nine months ended September 30, 2024 excludes $0.8 million of equity-based compensation expense associated with our restructuring activities, which is included within restructuring and other.
Previous report
Core revenue grew $117.1 million, or 5.4%, for the nine months ended September 30, 2025 driven by $83.5 million growth in domain registration and add-on revenues and $43.3 million growth in aftermarket revenue. This increase was offset by a shift in sales mix as well as a $9.6 million decrease in hosting revenues related to end of life migrations away from certain products and the disposition of certain hosting assets in 2024.
Previous report
After October 3, 2025, following a competitive rebid in the second quarter of 2025, we will no longer operate as the registry service provider for the .CO top-level domain. We do not expect this transition to have a material impact to our financial results and will continue to offer .CO to customers in our capacity as an accredited registrar.
Previous report
The $60.9 million, or 14.9%, increase in cost of revenue for the three months ended September 30, 2025 was driven by the increases in revenue described above as well as a combined $8.9 million increase related to the timing of certain costs associated with the sale of bundled products and a higher number of lower-margin aftermarket sales.
Previous report
The $16.2 million, or 2.6%, increase in technology and development expenses for the nine months ended September 30, 2025, was attributable to a $14.6 million increase in personnel costs associated with our continued investment in product development.
Previous report
The $7.6 million, or 9.0%, increase in marketing and advertising expenses for the three months ended September 30, 2025 and the $20.4 million, or 7.7%, increase in marketing and advertising expenses for the nine months ended September 30, 2025, were attributable to an increase in discretionary advertising spend in support of our strategic initiatives, including broader awareness of our AI-powered solutions, including our GoDaddy Airo experience.
Previous report
Restructuring and other
Previous report
There was no material change in restructuring and other for the three months ended September 30, 2025.
Previous report
Restructuring and other was $7.9 million for the nine months ended September 30, 2025, which related to severance and employee benefits incurred pursuant to restructuring activities. Restructuring and other was $29.7 million for the nine months ended September 30, 2024, which includes $17.4 million of costs incurred pursuant to restructuring activities and $5.7 million of expense related to the abandonment of certain operating leases.
Previous report
The $13.3 million, or 12.9%, decrease in depreciation and amortization expense for the nine months ended September 30, 2025 was attributable to fully depreciated assets and accelerated depreciation related to office closures in Q2 2024.
Previous report
The $89.5 million, or 16.8%, increase in A&C Segment EBITDA for the nine months ended September 30, 2025 was attributed to a $179.5 million increase revenue described above. This increase was offset by a $90.0 million increase in other segment items driven by higher cost of revenue attributable to an increase in revenue as well as operating expenses (excluding acquisition-related costs, equity-based compensation expense and depreciation and amortization expense) attributable to higher marketing costs and higher technology and development costs.
Previous report
The $64.7 million, or 9.6%, increase in Core Segment EBITDA for the nine months ended September 30, 2025 was attributed to a $117.1 million increase in revenue as described above as well as lower operating expenses (excluding acquisition-related costs, equity-based compensation expense and depreciation and amortization expense) attributable to lower care and technology and development costs. This increase was offset by a $52.4 million increase in other segment items driven by higher cost of revenue attributable to the increase in revenue and higher marketing costs.
Previous report
Net cash provided by operating activities increased $281.6 million driven by the growth in total bookings. The increase was also driven by lower restructuring related payments.
Previous report
Net cash provided by investing activities decreased $55.1 million due to maturities of short-term investments totaling $40.0 million as well as proceeds from dispositions of certain assets and liabilities of our hosting business in the nine months ended September 30, 2024.
Previous report
As discussed in Note 4 to our financial statements, the board previously authorized the repurchase of up to $4,000.0 million of our Class A common stock. During the three months ended March 31, 2025, we executed two ASRs totaling $767.4 million in upfront payments, fully utilizing the amount remaining under this board authorization. These ASRs were fully settled in April 2025 with the delivery of approximately 4.4 million shares at a weighted average price of $176.02 per share. Upon completion of the ASRs, no amount was remaining for repurchases under this board authorization.
Reworded paragraphs (25)
Previous wording
We serve a large market of entrepreneurs through the development and delivery of easy-to-use products in a one stop shop solution alongside personalized guidance. We serve small businesses, individuals, organizations, developers, designers and domain investors. We manage and report our business in the following two segments:
Current wording
We serve a large market of entrepreneurs through the development and delivery of easy-to-use products in a one-stop shop solution backed by trusted, proactive, informed and personalized guidance. We serve small businesses, individuals, organizations, developers, designers and domain investors. We manage and report our business in the following two segments:
Previous wording
•Applications and Commerce (A&C), which primarily consists of sales of products containing proprietary software, notably our website building products, as well as our proprietary commerce solutions and third-party email and productivity solutions and sales of certain products when they are included in bundled offerings of our proprietary software products.
Current wording
•Applications and Commerce (A&C), which primarily consists of sales of products containing our proprietary software, notably our website building products, as well as our proprietary commerce solutions and third-party email and productivity solutions and sales of certain products when they are included in bundled offerings of our proprietary software products.
Previous wording
•Net cash provided by operating activities of $444.2 million, an increase of 25.1%.
Current wording
•Net cash provided by operating activities of $471.5 million, an increase of 16.5%.
Previous wording
(2)In addition to the restructuring and other in our statements of operations, other charges are primarily composed of lease-related expenses associated with closed facilities, charges related to certain legal matters, adjustments to the fair value of our equity investments, expenses incurred in relation to the refinancing of our long-term debt and incremental expenses associated with certain professional services.
Current wording
(1)In addition to the restructuring and other in our statements of operations, other charges are primarily composed of lease-related expenses associated with closed facilities, charges related to certain legal matters, expenses incurred in relation to the refinancing of our long-term debt, acquisition-related expenses, and incremental expenses associated with certain professional services.
Previous wording
Total revenue increased 10.3% and 8.8% for the three and nine months ended, respectively, due to the increases in our A&C and Core revenues, as described below:
Current wording
Total revenue increased 6.1% for the three months ended March 31, 2026 due to the increases in our A&C and Core revenues, as described below:
Previous wording
A&C revenue grew $57.9 million, or 13.7%, for the three months ended September 30, 2025 and $179.5 million, or 14.8%, for the nine months ended September 30, 2025 due to continued customer adoption of our subscription-based products.
Current wording
The $51.8 million, or 11.6%, increase in A&C revenue for the three months ended March 31, 2026 was due to continued customer adoption of our subscription-based products.
Previous wording
Core revenue grew $59.8 million, or 8.3%, for the three months ended September 30, 2025 driven by $30.1 million growth in aftermarket revenue and $29.9 million growth in domain registration and add-on revenues.
Current wording
The $20.8 million, or 2.8%, increase in Core revenue for the three months ended March 31, 2026 was driven by $22.9 million growth in primary domain registrations and add-on revenues.
Previous wording
The $112.8 million, or 9.1%, increase in total bookings for the three months ended September 30, 2025 and the $300.5 million, or 7.9%, increase in total bookings for the nine months ended September 30, 2025 were driven by strength in domains and aftermarket and continued customer adoption of our subscription-based A&C products. For the nine months ended September 30, 2025, the increase was offset by a$9.4 million impact from changes in foreign currency exchange rates net of hedging gains from our cash flow hedging program.
Current wording
The $38.3 million, or 2.7%, increase in total bookings for the three months ended March 31, 2026 was driven by continued customer adoption of our subscription-based A&C products.
Previous wording
Cost of revenue primarily represents the direct costs incurred in connection with selling an incremental product to our customers. Such costs primarily relate to domain registration fees, payment processing fees, third-party commissions and licensing fees for third-party productivity applications. Similar to our billing practices, we pay domain costs at the time of purchase for the life of each subscription but recognize the costs of service ratably over the term of our customer contracts. The terms for domain costs are established by agreements between registries and registrars and can vary significantly depending on the top-level domain (TLD). We expect cost of revenue to increase in absolute dollars in future periods due to increased sales of domains and third-party productivity applications. However, cost of revenue may fluctuate as a percentage of total revenue, depending on the mix of products sold in a particular period.
Current wording
Cost of revenue is primarily the direct costs we incur in connection with selling an incremental product to our customers. Substantially all cost primarily relates to domain registration fees, fees for third-party productivity applications, third-party commissions and payment processing fees. Similar to our billing practices, we pay domain costs at the time of purchase for the life of each subscription but recognize the costs of service ratably over the term of our customer contracts. The terms for domain costs are established by agreements between registries and registrars and can vary significantly depending on the top-level domain (TLD). We expect cost of revenue to increase in absolute dollars in future periods due to increased sales of domains and third-party productivity applications. However, cost of revenue may fluctuate as a percentage of total revenue, depending on the mix of products sold in a particular period.
Previous wording
The $120.9 million, or 9.8%, increase in cost of revenue for the nine months ended September 30, 2025 were driven by the increases in revenue described above.
Current wording
The $18.6 million, or 4.2%, increase in cost of revenue for the three months ended March 31, 2026 was driven by the increases in revenue described above.
Previous wording
Technology and development expenses represent the costs associated with the creation, development and distribution of our products and websites. These expenses primarily consist of personnel costs associated with the design, development, deployment, testing, operation and enhancement of our products, as well as costs associated with the operation of our data centers and systems infrastructure supporting those products, excluding depreciation expense. We expect technology and development expenses to decrease as a percentage of revenue in future periods following a period of investment in product development and migration toward a unified infrastructure platform.
Current wording
Technology and development expenses represent the costs associated with the creation, development and distribution of our products and services. These expenses primarily consist of personnel costs associated with the design, development, deployment, testing, operation and enhancement of our products, as well as costs associated with the operation of our data centers and systems infrastructure supporting those products, excluding depreciation expense. We expect technology and development expenses to decrease as a percentage of revenue following a period of investment in product development and migration toward a unified infrastructure platform.
Previous wording
There was no material change in technology and development expenses for the three months ended September 30, 2025.
Current wording
The $7.9 million, or 3.8%, increase in technology and development expenses for the three months ended March 31, 2026, was primarily attributable to a $4.5 million increase in public cloud cost as we continue to migrate to a cloud-based infrastructure.
Previous wording
Marketing and advertising expenses represent the costs associated with attracting and acquiring customers, primarily consisting of fees paid to third parties for marketing and advertising campaigns across a variety of channels. These expenses also include personnel costs and affiliate program commissions. We expect marketing and advertising expenses to fluctuate depending on both the mix of internal and external marketing resources used, the size and scope of our future campaigns and the level of discretionary investments we make in marketing to drive future sales.
Current wording
Marketing and advertising expenses represent the costs associated with attracting and acquiring customers, primarily consisting of fees paid to third parties for marketing and advertising campaigns across a variety of channels. These expenses also include personnel costs and affiliate program commissions. We expect marketing and advertising expenses to fluctuate in the future depending on both the mix of internal and external marketing resources used, the size and scope of our campaigns and the level of discretionary investments we make in marketing to drive sales and to promote awareness of our AI-native solutions, including Airo.
Previous wording
There was no material change in customer care expenses for the three and nine months ended September 30, 2025.
Current wording
There was no material change in customer care expenses for the three months ended March 31, 2026.
Previous wording
There was no material change in general and administrative expenses for the three and nine months ended September 30, 2025.
Current wording
There was no material change in general and administrative expenses for the three months ended March 31, 2026.
Previous wording
There was no material change in interest expense for the three and nine months ended September 30, 2025.
Current wording
There was no material change in interest expense for the three months ended March 31, 2026.
Previous wording
There was no material change in other income (expense), net for the three and nine months ended September 30, 2025.
Current wording
There was no material change in other income (expense), net for the three months ended March 31, 2026.
Previous wording
The $25.3 million, or 13.0%, increase in A&C Segment EBITDA for the three months ended September 30, 2025 was attributed to a $57.9 million increase in revenue as described above. This increase was offset by a $32.6 million increase in other segment items driven by higher cost of revenue which was attributable to the increase in revenue as well as higher marketing costs (excluding acquisition-related costs, equity-based compensation expense and depreciation and amortization expense).
Current wording
The $28.3 million, or 14.4%, increase in A&C Segment EBITDA for the three months ended March 31, 2026 was attributed to a $51.8 million increase in revenue as described above. This increase was partially offset by a $15.1 million increase in cost of revenue attributable to the increase in revenue.
Previous wording
The $19.5 million, or 8.2%, increase in Core Segment EBITDA for the three months ended September 30, 2025 was attributed to a $59.8 million increase in revenue as described above. This increase was offset by a $40.3 million increase in other segment items driven by higher cost of revenue attributable to the increase in revenue.
Current wording
The $18.2 million, or 7.7%, increase in Core Segment EBITDA for the three months ended March 31, 2026 was attributed to a $20.8 million increase in revenue as described above.
Previous wording
Our principal sources of liquidity have been cash flow generated from operations and long-term debt borrowings. Our principal uses of cash have been to fund operations and capital expenditures, to make mandatory principal and interest payments on our long-term debt and to effectuate our share repurchase programs. Our liquidity position also benefits from U.S. and state DTAs such that we have not historically paid a significant amount of U.S. federal or state income taxes.
Current wording
Our principal sources of liquidity have been cash flow generated from operations and long-term debt borrowings. Our principal uses of cash have been to fund operations and capital expenditures, to make mandatory principal and interest payments on our long-term debt and to effectuate our share repurchase program. Our liquidity position also benefits from U.S. and state DTAs such that we have not historically paid a significant amount of U.S. federal or state income taxes.
Previous wording
Our investing activities generally consist of strategic investments, dispositions and purchases of property and equipment to support the overall growth of our business. We expect our investing cash flows to be affected by the timing of payments we make for capital expenditures, strategic acquisitions or other growth opportunities we decide to pursue.
Current wording
Our investing activities generally consist of strategic investments, dispositions and purchases of property and equipment to support the overall growth of our business. We expect our investing cash flows to be affected by the timing of payments we make for capital expenditures.
Previous wording
Net cash used in financing activities increased $703.5 million driven by a $714.9 million increase in share repurchases.
Current wording
Net cash used in financing activities decreased $487.0 million driven by lower share repurchases.
Previous wording
Our long-term debt consists of the Credit Facility, which includes two tranches of term loans and a revolving credit facility, and the Senior Notes. See Note 9 to our financial statements for additional information regarding our long-term debt.
Current wording
Our long-term debt consists of our Credit Facility, which includes two tranches of term loans and a revolving credit facility, and our Senior Notes. See Note 9 to our financial statements for additional information regarding our long-term debt.
Previous wording
Our long-term debt agreements contain covenants restricting, among other things, our ability, or the ability of our subsidiaries, to incur indebtedness, issue certain types of equity, incur liens, enter into fundamental changes including mergers and consolidations, sell assets, make restricted payments including dividends, distributions and investments, prepay junior indebtedness and engage in operations other than in connection with acting as a holding company, subject to customary exceptions. As of September 30, 2025, we were in compliance with all such covenants and had $998.7 million available for borrowing under the Revolver.
Current wording
Our long-term debt agreements contain covenants restricting, among other things, our ability, or the ability of our subsidiaries, to incur indebtedness, issue certain types of equity, incur liens, enter into fundamental changes including mergers and consolidations, sell assets, make restricted payments including dividends, distributions and investments, prepay junior indebtedness and engage in operations other than in connection with acting as a holding company, subject to customary exceptions. As of March 31, 2026, we were in compliance with all such covenants and had $998.6 million available for borrowing under the Revolver.
Previous wording
In April 2025, the board approved the repurchase of up to an additional $3,000.0 million of our Class A common stock through the end of 2027 as further discussed in Note 4 to the financial statements. Under this repurchase plan, we repurchased a total of approximately 4.2 million shares of our Class A common stock, which were retired upon repurchase, for an aggregate purchase price of $625.3 million during the nine months ended September 30, 2025.
Current wording
In April 2025, the board approved the repurchase of up to $3.0 billion of our Class A common stock through the end of 2027 as further discussed in Note 4 to the financial statements. During the three months ended March 31, 2026, we repurchased a total of approximately 3.0 million shares of our Class A common stock, which were retired upon repurchase, for an aggregate purchase price of $279.7 million.
Rearranged previous paragraphs (1)
Previous report — wording carried elsewhere
In aggregate, during the nine months ended September 30, 2025, we repurchased a total of approximately 8.6 million shares of our Class A common stock, which were retired upon repurchase, for an aggregate purchase price of $1,392.6 million.