TH International Ltd
For the period ended Apr 22, 2025. Filed Apr 22, 2025.
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Apr 22, 2025 · Filed Apr 22, 2025
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EX-99.1 · RECENT BUSINESS DEVELOPMENTS
RECENT BUSINESS DEVELOPMENTS
On November 26, 2024, Tims China launched its inaugural “Timsgiving” pay-it-forward campaign across all its stores in China, marking the first time this Canadian tradition was introduced in the country. The campaign ran from November 26 to 28 and offered the first customer at each store a free beverage from the Double Series, encouraging them to pay-it-forward by purchasing a drink for the next guest. Over 1,500 people participated, with the longest chain of kindness reaching 30 customers in a row.
On January 13, 2025, Tims China completed the implementation of a 1-for-5 reverse stock split of the Company’s ordinary shares. The reverse stock split was previously approved by the Company’s shareholders on December 20, 2024 and board of directors on December 23, 2024.
On January 28, 2025, Tims China announced that the Company received a notification letter from the Nasdaq Listing Qualifications Department of the Nasdaq Stock Market Inc., informing the Company that it has regained compliance with the “Minimum Bid Price Requirement” pursuant to Nasdaq Listing Rule 5550(a)(1). Therefore, the Company’ ordinary shares are no longer subject to delisting.
On February 18, 2025, Tims China launched its “Light Bagel Sandwich Lunch Box Series”, reinforcing its commitment to providing high-quality, convenient coffee and warm, healthy food experiences. This new lunch offering, featuring a combination of a bagel sandwich, salad, and coffee, is designated to cater the needs of urban consumers seeking convenient and healthy meal options. It also aligns with the growing demand for healthy Western-style lunches.
On February 26, 2025, Tims China celebrated its sixth anniversary and global coffee chain Tim Hortons’ 61 st anniversary by releasing several beloved classics with exciting new twists. Among these, the classic donuts made a huge return with Chinese “Double-Double” upgrade, offering Chinese consumers a special anniversary treat.
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