GAIA, INC
For the period ended Jun 30, 2025. Filed Aug 11, 2025.
View on SEC.govAbout this filing
A company's report for each of its first three quarters. The financial statements are not audited. It shows how the business has moved since the last annual report, and what management says changed.
Jun 30, 2025 · Filed Aug 11, 2025
What changed in Management’s Discussion and Analysis?
Read the current filingPrevious report: 10-Q
Period ended 2025-03-31; filed 2025-05-12.
0000950170-25-069238
Item 2. Management’s Discussion and Analysis of Financial Condition and Results of OperationsCurrent report: 10-Q
Period ended 2025-06-30; filed 2025-08-11.
0000950170-25-106575
Item 2. Management’s Discussion and Analysis of Financial Condition and Results of OperationsThe baseline is this issuer’s latest earlier reporting period of the same form that was filed before the current report. A previous 10-Q is a different quarter, not a year-over-year comparison. Amendments are excluded.
Compared 34 previous paragraphs and 45 current paragraphs.
26 unchanged; 7 reworded; 9 added; 1 removed; 0 previous and 3 current paragraphs rearranged.
Tables are not compared: 3 previous and 3 current tables excluded. Dates, whitespace, punctuation and numbering changes are ignored; changes to financial figures remain significant.
A changed paragraph is not evidence that risk increased or decreased. An unchanged paragraph does not establish that risk stayed the same.
Added paragraphs (9)
Current report
Six months ended June 30, 2025 compared to six months ended June 30, 2024
Current report
Selling and operating expenses. Selling and operating expenses increased $4.8 million, or 13.4%, to $40.7 million during the six months ended June 30, 2025, compared to $35.9 million for the six months ended June 30, 2024, driven primarily by an increase in marketing expense. As a percentage of net revenues, selling and operating expenses increased to 83.9% for the six months ended June 30, 2025 compared to 83.1% for the six months ended June 30, 2024.
Current report
Corporate, general and administration expenses. Corporate, general and administration expenses increased $1.2 million, or 33.3% to $4.8 million for the six months ended June 30, 2025 from $3.6 million for the six months ended June 30, 2024. As a percentage of net revenues, these expenses increased to 9.9% for the six months ended June 30, 2025 from 8.4% for the six months ended June 30, 2024.
Current report
During July 2025, Igniton raised $6.0 million of private common equity financing, including $2.0 million from Gaia, at an implied post-money valuation of approximately $106 million. This valuation is based on the terms of the private financing and does not represent a remeasurement of fair value under GAAP.The Company has approximately two-thirds ownership interest and continues to consolidate Igniton. The proceeds from the financing are expected to be used by Igniton for product launch, general operating expenses and certain capital expenditures to support future growth.
Current report
Investing activities. Cash flows used in investing activities decreased approximately $10.0 million during the three months ended June 30, 2025 compared to the same period in 2024. The decrease was primarily driven by a technology license acquired by one of our subsidiaries during the three months ended June 30, 2024. Excluding the subsidiary technology license purchase from prior year, the cash flows from investing activities were relatively flat period over period.
Current report
Financing activities. Cash flows used in financing activities decreased $6.4 million during the three months ended June 30, 2025 compared to the same period in 2024 due to funding the license purchase from an equity financing through Igniton of $6.4 million, net during the three months ended June 30, 2024.
Current report
Six months ended June 30, 2025 compared to six months ended June 30, 2024
Current report
Operating activities. Cash flows provided by operations decreased $0.3 million during the six months ended June 30, 2025 compared to the same period in 2024.
Current report
Investing activities. Cash flows used in investing activities increased approximately $10.1 million during the six months ended June 30, 2025compared to the same period in 2024. The decrease was primarily driven by a technology license acquired by one of our subsidiaries during the three months ended June 30, 2024. Excluding the subsidiary technology license purchase from prior year, the cash flows from investing activities were relatively flat period over period.
Removed paragraphs (1)
Previous report
Investing activities. Cash flows used in investing activities was relatively flat during the first three months of 2025 compared to the same period in 2024 due to consistent spend on property and equipment.
Reworded paragraphs (7)
Previous wording
Revenues, net. Revenues increased $2.5 million, or 12%, to $23.8 million during the three months ended March 31, 2025, compared to $21.3 million during the three months ended March 31, 2024. This was primarily driven by an increase in member count as well as improvements in Average Revenue Per User (“ARPU”) due to the increase in prices.
Current wording
Revenues, net. Revenues increased $2.7 million, or 12%, to $24.6 million during the three months ended June 30, 2025, compared to $21.9 million during the three months ended June 30, 2024. This was primarily driven by an increase in member count as well as improvements in Average Revenue Per User (“ARPU”) due to the increase in prices.
Previous wording
Selling and operating expenses. Selling and operating expenses increased $2.6 million, or 14.9%, to $20.0 million during the three months ended March 31, 2025, compared to $17.4 million for the three months ended March 31, 2024, driven primarily by an increase in marketing expense. As a percentage of net revenues, selling and operating expenses increased to 84.0% for the three months ended March 31, 2025 compared to 81.7% for the three months ended March 31, 2024.
Current wording
Selling and operating expenses. Selling and operating expenses increased $2.1 million, or 11.4%, to $20.6 million during the three months ended June 30, 2025, compared to $18.5 million for the three months ended June 30, 2024, driven primarily by an increase in marketing expense. As a percentage of net revenues, selling and operating expenses decreased to 83.8% for the three months ended June 30, 2025 compared to 84.5% for the three months ended June 30, 2024.
Previous wording
Corporate, general and administration expenses. Corporate, general and administration expenses increased $0.3 million, or 18.8% to $1.9 million for three months ended March 31, 2025 from $1.6 million for three months ended March 31, 2024. As a percentage of net revenues, these expenses increased to 8.0% for the three months ended March 31, 2025 from 7.6% for the three months ended March 31, 2024.
Current wording
Corporate, general and administration expenses. Corporate, general and administration expenses increased $0.9 million to $2.9 million for three months ended June 30, 2025 from $2.0 million for three months ended June 30, 2024. As a percentage of net revenues, these expenses increased to 11.8% for the three months ended June 30, 2025 from 9.1% for the three months ended June 30, 2024.
Previous wording
Cost of revenues. Cost of revenues decreased $0.2 million or 6.5% to $2.9 million during the three months ended March 31, 2025, compared to $3.1 million during the three months ended March 31, 2024, which primarily relates to the increase in revenues and revenue mix, offset by a one-time adjustment in royalty expense. Gross profit margin increased during the three months ended March 31, 2025 to 87.7% from 85.3% for the three months ended March 31, 2024 primarily due to improvements in ARPU and the one-time adjustment in royalty expense.
Current wording
Cost of revenues. Cost of revenues decreased $0.3 million or 4.6% to $6.2 million during the six months ended June 30, 2025, compared to $6.5 million during the six months ended June 30, 2024, which primarily relates to the increase in revenues and revenue mix, offset by a one-time adjustment in royalty expense. Gross profit margin increased during the six months ended June 30, 2025, to 87.2% from 84.9% for the six months ended June 30, 2024 primarily due to improvements in ARPU and the one-time adjustment in royalty expense.
Previous wording
Our budgeted content and capital expenditures for the remainder of 2025 are expected to be between $11.0 million to $13.0 million which we intend to fund with cash flows generated from operations. These planned expenditures will be predominately utilized to expand our content library and build out the capabilities of our digital platforms. The planned expenditures are discretionary and, with our in-house production capabilities, we have the ability to scale expenditures based on the available cash flows from operations. We began to generate positive cash flows from operations in 2020 and have continued to generate cash flows from operations since. We expect to continue generating positive cash flows from operations during the remainder of 2025. We generated approximately $1.3 million in cash flows from operations during the three months ended March 31, 2025. As of March 31, 2025, our cash balance was $13.1 million.
Current wording
Our budgeted content and capital expenditures for the remainder of 2025 are expected to be between $11.0 million to $13.0 million which we intend to fund with cash flows generated from operations. These planned expenditures will be predominately utilized to expand our content library and build out the capabilities of our digital platforms. The planned expenditures are discretionary and, with our in-house production capabilities, we have the ability to scale expenditures based on the available cash flows from operations. We began to generate positive cash flows from operations in 2020 and have continued to generate cash flows from operations since. We expect to continue generating positive cash flows from operations during the remainder of 2025. We generated approximately 3.6 million in cash flows from operations during the six months ended June 30, 2025. As of June 30, 2025, our cash balance was $13.9 million.
Previous wording
Operating activities. Cash flows provided by operations decreased approximately $4.6 million during the first three months of 2025 compared to the same period in 2024. The decrease was primarily driven by changes in earnings, timing of working capital, and other liabilities, which consisted of $4.0 million in equity financing that was used to fund the Igniton License Purchase in April 2024.
Current wording
Operating activities. Cash flows provided by operations increased approximately $4.4 million during the three months ended June 30, 2025 compared to the same period in 2024. The increase was driven by changes in earnings, timing of working capital primarily from receiving the employee retention tax credit of approximately $1.7 million, and changes in other liabilities.
Previous wording
Financing activities. Cash flows provided by financing activities increased $7.0 million compared to the same period in 2024 primarily due to proceeds from the issuance of common stock.
Current wording
Financing activities. Cash flows provided by financing activities increased $0.6 million during the six months ended June 30, 2025 compared to the same period in 2024 primarily due to proceeds from the issuance of common stock of $7.0 million compared to funding the subsidiary technology license purchase from an equity financing through Igniton of $6.4 million, net during the three months ended June 30, 2024.
Rearranged current paragraphs (3)
Current report — wording carried from elsewhere
Cost of revenues. Cost of revenues decreased $0.1 million or 2.9% to $3.3 million during the three months ended June 30, 2025, compared to $3.4 million during the three months ended June 30, 2024, which primarily relates to the increase in revenues and revenue mix. Gross profit margin increased during the three months ended June 30, 2025 to 86.7% from 84.5% for the three months ended June 30, 2024 primarily due to improvements in ARPU.
Current report — wording carried from elsewhere
Revenues, net. Revenues increased $5.3 million, or 12.3%, to $48.5 million during the six months ended June 30, 2025 compared to $43.2 million during the six months ended June 30, 2024. This was primarily driven by an increase in member count as well as improvements in ARPU due to an increase in prices.
Current report — wording carried from elsewhere
Three months ended June 30, 2025 compared to three months ended June 30, 2024