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HARLEY-DAVIDSON INC

For the period ended Mar 31, 2024. Filed May 6, 2024.

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About this filing

A company's report for each of its first three quarters. The financial statements are not audited. It shows how the business has moved since the last annual report, and what management says changed.

Mar 31, 2024 · Filed May 6, 2024

HOG$34.20+4.7%Stored close · as of Nov 9, 2026

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3. Revenue

  1. Revenue

The Company recognizes revenue when it satisfies a performance obligation by transferring control of a good or service to a customer. Revenue is measured based on the consideration that the Company expects to be entitled to in exchange for the goods or services transferred. Taxes that are collected from a customer concurrent with revenue-producing activities are excluded from revenue.

Disaggregated revenue by major source was as follows (in thousands):

Three months ended
March 31,2024March 31,2023
HDMC:
Motorcycles$1,221,540$1,302,378
Parts and accessories166,193167,671
Apparel64,11271,391
Licensing8,9306,210
Other15,33110,179
1,476,1061,557,829
LiveWire4,7047,762
Motorcycles and related products revenue1,480,8101,565,591
HDFS:
Interest income211,335182,270
Other37,46240,825
Financial services revenue248,797223,095
$1,729,607$1,788,686

The Company maintains certain contract liability balances related to payments received at contract inception in advance of the Company’s performance under the contract which generally relate to the sale of memberships, loyalty points earned under membership programs and certain insurance-related contracts. Contract liabilities are recognized as revenue as the Company performs under the contract. Contract liabilities, included in Accrued liabilities and Other long-term liabilities on the Consolidated balance sheets, was as follows (in thousands):

March 31,2024March 31,2023
Balance, beginning of period$47,091$44,100
Balance, end of period$47,382$43,176

Previously deferred contract liabilities recognized as revenue in the three months ended March 31, 2024 and March 31, 2023 were $7.3 million and $6.8 million, respectively. The Company expects to recognize approximately $20.6 million of the remaining unearned revenue over the next 12 months and $26.8 million thereafter.

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The text of this filing, as the company filed it with the SEC, without its images or exhibits. This is not investment advice.