UPBD
Upbound Group Inc.NASDAQ
Technology • Software - Application
Factor tilt: Small-Cap Income
$24.24-2.57%
Close Nov 6, 2026
- Market cap
- $1.41B
- 1 month
- +54.5%
- 3 months
- +26.1%
- 1 year
- +22.2%
- 52-week range
- $15.36$24.88
- Dividend, last 12 mo
- $1.56 · 6.44% yield
- Last ex-date
- Oct 6, 2026 · $0.39
- Short interest
- 16.4% of float9.2M shares · settled Oct 15, 2026 · +1.6% since Sep 30, 2026 · FINRA
Fundamentals · trailing 12 months to Sep 30, 2026
- Revenue
- $4.73B
- Net income
- $111.39M
- Free cash flow
- $481.15M
- Book value
- $750.12M
- Total debt
- $1.63B
- P/E
- 12.7×
- Price / sales
- 0.3×
- Price / book
- 1.9×
- FCF yield
- +34.0%
- Net margin
- +2.4%
EODHD (TTM) · as of Nov 6, 2026
End-of-day close from stored market data, not a live quote.
About Upbound Group Inc.
Upbound Group, Inc., a technology and data-driven company, provides financial solutions in the United States, Puerto Rico, and Mexico. It operates through four segments: Acima, Rent-A-Center, Brigit, and Mexico. The company also provides furniture, including mattresses, tires, consumer electronics, appliances, tools, handbags, computers, and accessories.
Read more
In addition, it offers merchandise on an installment sales basis; and the lease-to-own transaction to consumers who do not qualify for traditional financing, the lease-to-own transaction through staffed or unstaffed kiosks located in third-party retailer's locations, and other virtual options. Further, the company provides various financial health products and tools through mobile and web applications. It operates retail installment sales stores under the Get It Now and Home Choice names; lease-to-own and franchising location under the Rent-A-Centre and RimTyme trade names; and company-owned stores, franchise stores, and e-commerce platform through rentacenter.com, getitnowstores.com, and homechoicestores.com. The company was formerly known as Rent-A-Center, Inc. and changed its name to Upbound Group, Inc. in February 2023. Upbound Group, Inc. was incorporated in 1986 and is based in Plano, Texas.
- Website
- upbound.com
- Headquarters
- Plano, TX, United States
- Employees
- 12,050
- Listed
- Jan 25, 1995
- Fiscal year ends
- December
Company profile from EODHD, stored Nov 2, 2026.
Quarterly results
The last 8 fiscal quarters as reported (EODHD). Year over year compares the same quarter a year earlier.
| Quarter | Revenue | YoY | Gross margin | Op. income | Net income |
|---|---|---|---|---|---|
| Sep 2026filed Oct 30, 2026 | $1.1B | -1.6% | 50.6% | $71.2M | $34.3M |
| Jun 2026filed Jul 31, 2026 | $1.2B | +0.5% | 51.1% | $54.3M | $21.6M |
| Mar 2026filed May 1, 2026 | $1.2B | +3.7% | 48.1% | $77.4M | $35.8M |
| Dec 2025filed Feb 23, 2026 | $1.2B | +10.9% | 49.0% | $57.2M | $19.7M |
| Sep 2025filed Oct 31, 2025 | $1.2B | +9.0% | 48.3% | $52.8M | $13.2M |
| Jun 2025filed Jul 31, 2025 | $1.2B | +7.5% | 49.4% | $50.7M | $15.5M |
| Mar 2025filed May 2, 2025 | $1.2B | +7.3% | 46.8% | $62.6M | $24.8M |
| Dec 2024filed Feb 25, 2025 | $1.1B | +6.0% | 47.1% | $79.2M | $31.0M |
Fiscal years · last 6
| Fiscal year | Revenue | YoY | Gross margin | Op. income | Net income |
|---|---|---|---|---|---|
| Dec 2025filed Feb 23, 2026 | $4.7B | +8.7% | 48.4% | $223.3M | $73.2M |
| Dec 2024filed Feb 25, 2025 | $4.3B | +8.2% | 48.1% | $291.6M | $123.5M |
| Dec 2023filed Dec 31, 2023 | $4.0B | -6.0% | 50.7% | $162.9M | -$5.2M |
| Dec 2022filed Dec 31, 2022 | $4.2B | -7.4% | 49.0% | $148.5M | $12.4M |
| Dec 2021filed Dec 31, 2021 | $4.6B | +62.9% | 48.8% | $280.5M | $134.9M |
| Dec 2020filed Dec 31, 2020 | $2.8B | +5.4% | 59.4% | $237.3M | $208.1M |
Short-interest history
FINRA reports open short positions for a settlement date. The publication date is later. These are reported positions, with a separate date for each observation.
Compare the reported short exposure around the dates you bought, sold or watched UPBD. A long position benefits from price rises; a short position benefits from falls. A change in these counts does not predict either move.
Settlement Oct 15, 2026
9,182,334 shares short
+145,618 shares (+1.6%) vs Sep 30, 2026
16.4% of the stored float. Published Oct 26, 2026.
Settlement Sep 30, 2026
9,036,716 shares short
+1,103,197 shares (+13.9%) vs Sep 15, 2026
16.2% of the stored float. Published Oct 9, 2026.
Settlement Sep 15, 2026
7,933,519 shares short
+293,762 shares (+3.8%) vs Aug 31, 2026
15.1% of the stored float. Published Sep 24, 2026.
Settlement Aug 31, 2026
7,639,757 shares short
+373,093 shares (+5.1%) vs Aug 14, 2026
14.5% of the stored float. Published Sep 10, 2026.
Settlement Aug 14, 2026
7,266,664 shares short
+556,959 shares (+8.3%) vs Jul 31, 2026
13.8% of the stored float. Published Aug 25, 2026.
Settlement Jul 31, 2026
6,709,705 shares short
+367,889 shares (+5.8%) vs Jul 15, 2026
12.7% of the stored float. Published Aug 11, 2026.
Change = this settlement’s shares short − the previous recorded settlement’s shares short; percentage change divides by that earlier count. A zero earlier count has no percentage change. Split-spanning counts are left uncompared. Float percentages use the stored settlement observation, not today’s float.
Source: stored FINRA equity short-interest records, up to six settlements from the last 240 days. FINRA data and reporting dates · How to read short interest
Dividends and stock splits
See the recorded cash amounts and dates behind UPBD’s income, and the splits that change its share count. Dates below are stored event records, not confirmation of a payment to your account.
Cash-dividend records
USD 0.39 per share
Ex-dividend date: Oct 6, 2026
Recorded pay date: Oct 27, 2026 (past date)
Cash dividend · Polygon event record
USD 0.39 per share
Ex-dividend date: Jun 16, 2026
Recorded pay date: Jul 7, 2026 (past date)
Cash dividend · Polygon event record
USD 0.39 per share
Ex-dividend date: Apr 7, 2026
Recorded pay date: Apr 28, 2026 (past date)
Cash dividend · Polygon event record
USD 0.39 per share
Ex-dividend date: Dec 17, 2025
Recorded pay date: Jan 6, 2026 (past date)
Cash dividend · Polygon event record
USD 0.39 per share
Ex-dividend date: Sep 30, 2025
Recorded pay date: Oct 21, 2025 (past date)
Cash dividend · Polygon event record
USD 0.39 per share
Ex-dividend date: Jun 17, 2025
Recorded pay date: Jul 8, 2025 (past date)
Cash dividend · Polygon event record
Up to six Polygon cash-dividend events, including recorded ex-dates within the next 120 days. Amounts retain their recorded currency and decimal precision. Historical amounts are not restated to a common split basis, annualized, or converted to dollars.
For a long holding, compare the ex-date with when you held the shares and check the pay date against your broker’s cash history. Owning the stock today does not establish past entitlement. For a short holding, a dividend can create a payment obligation to the share lender.
Ex-dates and special dividend rules · Short-sale dividend obligations · Dividend data definitions
Split history
5 for 2 · forward split
Effective Sep 2, 2003
Each 2 pre-split shares become 5 post-split shares.
Source: EODHD
2 for 1 · forward split
Effective Oct 10, 1995
Each 1 pre-split share becomes 2 post-split shares.
Source: EODHD
3 for 2 · forward split
Effective Jun 21, 1995
Each 2 pre-split shares become 3 post-split shares.
Source: EODHD
Up to six stored split dates through Nov 7, 2026. Equivalent vendor ratios are combined; conflicting ratios are left out. This history may be incomplete.
A split changes the share count and per-share price basis; it does not by itself add investment value. Put your holding’s earlier and later share counts on the same basis before comparing them. This applies to both long shares and shares owed on a short position.
How stock splits workPortfolio context
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Smart money context
Holder IQ: MEDIUM
27 smart-money holders: institutions with a high Holder IQ
Q2 2026, filed Sep 23, 2026
Smart-money 13F trend: accumulating (heavy)
Unlock crowding heatmapUnlock filer discoveryInsider context
Sentiment: bullish
Last trade: buy 2 days ago
Read the insider context evidence
What it means for you
Sign in to read your holdings or watchlist context. No personal position or direction is inferred.
What happened
Stored recent-activity label: bullish. This context label is separate from the scored insider signal read.
Why it can matter
A count of reported activity describes a sample, not purchase conviction, an insider’s intent or a future price move. Neutral is not an all-clear, and absent direction is not neutral evidence.
How we got this
The current context rule reads at most 50 nonduplicate issuer/share-class records filed in the last 90 days. It counts a bullish direction or purchase code P toward bullish, and a bearish direction or sale code S toward bearish. A side must exceed the opposite count by more than two to set its label; otherwise nonzero directional counts produce neutral. Calculation unavailable for this saved label: its counts, exact records, as-of time and rule version are not supplied here. Do not substitute the separate scored read’s different window or denominator.
Where the data comes from
Stored SEC Forms 3/4/5 insider-signal records, ordered by filing date with amendment duplicates excluded. Filing date is not transaction date. The last-trade line locates recent reported activity; it does not date or reconstruct the complete count.
Red flags: 1
Read the insider context evidence
What it means for you
Sign in to read your holdings or watchlist context. No personal position or direction is inferred.
What happened
Stored recent-activity label: bullish. This context label is separate from the scored insider signal read.
Why it can matter
A count of reported activity describes a sample, not purchase conviction, an insider’s intent or a future price move. Neutral is not an all-clear, and absent direction is not neutral evidence.
How we got this
The current context rule reads at most 50 nonduplicate issuer/share-class records filed in the last 90 days. It counts a bullish direction or purchase code P toward bullish, and a bearish direction or sale code S toward bearish. A side must exceed the opposite count by more than two to set its label; otherwise nonzero directional counts produce neutral. Calculation unavailable for this saved label: its counts, exact records, as-of time and rule version are not supplied here. Do not substitute the separate scored read’s different window or denominator.
Where the data comes from
Stored SEC Forms 3/4/5 insider-signal records, ordered by filing date with amendment duplicates excluded. Filing date is not transaction date. The last-trade line locates recent reported activity; it does not date or reconstruct the complete count.
Largest 13-F holders · Q2 2026
258 filers reported a long position in UPBD for Q2 2026. 13-F holdings are filed up to 45 days after the quarter ends.
The top 10 hold
55.4%
of the 58M shares 13-F filers reported
Moves vs Q1 2026
7 added3 trimmed
Net shares held
-3.9%
across the 10 holders with a comparable Q1 2026 book
| Rank | Holder | Value | Shares | Shares vs Q1 2026 |
|---|---|---|---|---|
| 1 | BlackRock, Inc. | $194.2M · 9.2M shares | 9.2M | +11.5% |
| 2 | VANGUARD PORTFOLIO MANAGEMENT LLC | $89.9M · 4.2M shares | 4.2M | +7.5% |
| 3 | FMR LLC | $70.3M · 3.3M shares | 3.3M | -38.7% |
| 4 | DIMENSIONAL FUND ADVISORS LP | $58.2M · 2.7M shares | 2.7M | +14.6% |
| 5 | STATE STREET CORP | $53.3M · 2.5M shares | 2.5M | +7.5% |
| 6 | GOLDMAN SACHS GROUP INC | $51.1M · 2.4M shares | 2.4M | +74.9% |
| 7 | VANGUARD CAPITAL MANAGEMENT LLC | $49.4M · 2.3M shares | 2.3M | +2.3% |
| 8 | LSV ASSET MANAGEMENT | $48.4M · 2.3M shares | 2.3M | -1.4% |
| 9 | IEQ CAPITAL, LLC | $37.6M · 1.8M shares | 1.8M | -54.7% |
| 10 | GEODE CAPITAL MANAGEMENT, LLC | $31.2M · 1.5M shares | 1.5M | +8.3% |
Sign in to see each holder’s Holder IQ, factor-adjusted Holder IQ and rank, and compare these holders with all scored filers. Available on every plan.
Sign in5% holder filings (13D / 13G)
Holders of more than 5% of UPBD file with the SEC within days. A 13D holder may seek to influence the company; a 13G holder is passive. Each holder’s latest filing from the last three years.
| Filed | Holder | % of class |
|---|---|---|
| Oct 30, 2026 | VANGUARD PORTFOLIO MANAGEMENT LLC13G · passive · amended | 7.99% |
| Oct 8, 2026 | DIMENSIONAL FUND ADVISORS LP13G · passive | 5.4% |
| Aug 6, 2026 | FMR LLC13G · passive · amended | 5.7% |
| Jul 22, 2026 | Allred Aaron R13G · passive · amended | 3.1%under 5% |
| Mar 27, 2026 | VANGUARD GROUP INC13G · passive · amended | 0%under 5% |
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