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A.K.A. BRANDS HOLDING CORP.

For the period ended Jun 30, 2025. Filed Aug 6, 2025.

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A company's report for each of its first three quarters. The financial statements are not audited. It shows how the business has moved since the last annual report, and what management says changed.

Jun 30, 2025 · Filed Aug 6, 2025

AKA$9.01-7.1%Stored close · as of Nov 10, 2026

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Notes to Condensed Consolidated Financial Statements

(tabular amounts in thousands, except share, per share data, unit, per unit data, ratios, or as noted)

Note 1. Organization and Description of Business

a.k.a. Brands Holding Corp. (together with its wholly-owned subsidiaries, collectively, the “Company”), which operates under the name “a.k.a. Brands” or “a.k.a.,” is a portfolio of next-generation fashion brands for the next generation of consumers. The Company seeks to leverage its industry expertise and operational synergies to accelerate its brands so they can grow faster, reach broader audiences, achieve greater scale and enhance their profitability.

The Company is headquartered in San Francisco, California, with buying, studio, marketing, fulfillment and administrative functions primarily in Australia and the United States.

Note 2. Significant Accounting Policies

Principles of Consolidation and Basis of Presentation

The Company’s unaudited condensed consolidated interim financial statements have been prepared in accordance with Article 10 of the SEC’s Regulation S-X. As permitted under those rules, certain footnotes or other financial information that are normally required by generally accepted accounting principles in the United States (“GAAP”) can be condensed or omitted. These financial statements have been prepared on the same basis as our annual financial statements and, in the opinion of management, reflect all adjustments, consisting only of normal recurring adjustments, which are necessary for the fair statement of our financial information. The accompanying unaudited condensed consolidated financial statements and related financial information should be read in conjunction with the audited consolidated financial statements and the related notes thereto for the year ended December 31, 2024 which are included in the 2024 Form 10-K. The year-end condensed consolidated balance sheet data were derived from audited financial statements, but do not include all disclosures required by GAAP. These interim results are not necessarily indicative of the results to be expected for the fiscal year ending December 31, 2025 or for any other interim period or for any other future year. The accompanying condensed consolidated financial statements include the balances of the Company and all of its wholly-owned subsidiaries. All intercompany transactions and balances have been eliminated in consolidation.

Use of Estimates

The preparation of consolidated financial statements in conformity with GAAP requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities, revenues and expenses, and related disclosures of contingent assets and liabilities in the consolidated financial statements and accompanying notes. Actual results could materially differ from those estimates. On an ongoing basis, the Company evaluates items subject to significant estimates and assumptions.

Revenue Recognition

Revenue is primarily derived from the sale of apparel merchandise through the Company’s online websites, stores, third-party marketplaces, wholesale partnerships and, when applicable, shipping revenue.

Revenue is recognized in an amount that reflects the consideration expected to be received in exchange for products. To determine revenue recognition for contracts with customers in accordance with Revenue from Contracts with Customers (Topic 606), the Company recognizes revenue from the commercial sales of products and contracts by applying the following five steps: (1) identification of the contract, or contracts, with the customer; (2) identification of the performance obligations in the contract; (3) determination of the transaction price; (4) allocation of the transaction price to the performance obligations in the contract; and (5) recognition of revenue when, or as, the Company satisfies its performance obligation. A contract is created with the customer at the time the order is placed by the customer, which creates a single performance obligation. The Company recognizes revenue for its single performance obligation at the time control of the product passes to the customer, which is when the goods are transferred to a third-party common carrier, for purchases through the Company’s online websites or by wholesale partners, or at point of sale, for purchases in its stores. In addition, the Company has elected to treat shipping and handling as fulfillment activities and not a separate performance obligation.

Net sales from product sales includes shipping charged to the customer and is recorded net of taxes collected from customers, which are recorded in accrued liabilities and are remitted to governmental authorities. Cash discounts earned by the customers at the time of purchase and estimates for sales return allowances are deducted from gross revenue in determining net sales.

The Company generally provides refunds for goods returned within 30 to 45 days from the original purchase date. A returns reserve is recorded by the Company based on historical refund experience with a corresponding reduction of sales and cost of sales. The sales return reserve was $9.8 million and $7.6 million as of June 30, 2025 and December 31, 2024, respectively.

The following table presents a summary of the Company’s sales return reserve:

Three Months Ended June 30,Six Months Ended June 30,
2025202420252024
Beginning balance$9,634$7,335$7,587$9,610
Returns(42,757)(36,670)(67,862)(62,570)
Provision42,88237,26570,03460,890
Ending balance$9,759$7,930$9,759$7,930

The Company also sells gift cards and issues online credits in lieu of cash refunds or exchanges. Proceeds from the issuance of gift cards and online credits issued are recorded as deferred revenue and recognized as revenue when the gift cards or online credit are redeemed or, upon inclusion in gift card and online credit breakage estimates. Breakage estimates are determined based on prior historical experience.

Revenue recognized in net sales on breakage of gift cards and online credit for thethree months ended June 30, 2025 and 2024 was $0.7 million and $0.9 million, respectively. Revenue recognized in net sales on breakage of gift cards and online credit for thesix months ended June 30, 2025 and 2024 was $1.0 million and $1.4 million, respectively.

The following table presents the disaggregation of the Company’s net sales by geography, based on customer address:

Three Months Ended June 30,Six Months Ended June 30,
2025202420252024
U.S.$108,440$95,375$196,494$172,513
Australia & New Zealand45,71345,65081,30679,165
Rest of world6,3717,90611,38114,093
Total$160,524$148,931$289,181$265,771

Segment Information

Operating segments are defined as components of an entity for which separate financial information is available and is regularly reviewed by the Chief Operating Decision Maker (the “CODM”) in deciding how to allocate resources and in assessing performance. The Company has determined that itsfour brands are each an operating segment. The Company has aggregated its operating segments intoone reportable segment based on the similar nature of products sold, production, merchandising and distribution processes involved, target customers and economic characteristics.

Recent Accounting Pronouncements

In December 2023, the Financial Accounting Standards Board (“FASB”) issued Accounting Standards Update (“ASU”) 2023-09, Improvements to Income Tax Disclosures, which will require incremental income tax disclosures on an annual basis for all public entities. The amendments require that public business entities disclose specific categories in the rate reconciliation and provide additional information for reconciling items meeting a quantitative threshold. The amendments also require disclosure of income taxes paid to be disaggregated by jurisdiction, and disclosure of income tax expense disaggregated by federal, state and foreign. ASU 2023-09 is effective for annual reporting beginning with the fiscal year ending December 31, 2025. The Company is currently evaluating the incremental disclosures that will be required in the Company’s consolidated financial statements.

In November 2024, FASB issued ASU 2024-03, Income Statement-Reporting Comprehensive Income-Expense Disaggregation Disclosures (Subtopic 220-40): Disaggregation of Income Statement Expenses (“ASU 2024-03”) and in January 2025, FASB issued ASU 2025-01, Income Statement-Reporting Comprehensive Income-Expense Disaggregation Disclosures (Subtopic 220-40): Clarifying the Effective Date, which clarified the effective date of ASU 2024-03. ASU 2024-03 will require the Company to disclose the amounts of purchases of inventory, employee compensation, depreciation and intangible asset amortization, as applicable, included in certain expense captions in the Company’s consolidated statements of income, as well as qualitatively describe remaining amounts included in those captions. The Company intends to adopt ASU 2024-03 for the Company’s fiscal year ended December 31, 2027 using a prospective transition method.

Note 3. Prepaid Expenses and Other Current Assets

Prepaid expenses and other current assets are comprised of the following:

June 30,2025December 31,2024
Inventory prepayments$2,204$6,693
Other12,42110,027
Total prepaid expenses and other current assets$14,625$16,720

Note 4. Property and Equipment, Net

Property and equipment, net is comprised of the following:

June 30,2025December 31,2024
Furniture and fixtures$7,402$5,608
Machinery and equipment3,5824,686
Computer equipment and capitalized software6,7157,444
Leasehold improvements35,88831,230
Total property and equipment53,58748,968
Less: accumulated depreciation(17,478)(17,706)
Total property and equipment, net$36,109$31,262

Depreciation expense consisted of the following:

Three Months Ended June 30,Six Months Ended June 30,
2025202420252024
Selling expenses$1,773$1,232$3,342$2,514
General and administrative expenses273273559527
Total depreciation expense$2,046$1,505$3,901$3,041

Note 5. Goodwill

The carrying value of goodwill, as of June 30, 2025 and December 31, 2024, was $92.2 million and $89.3 million, respectively. No goodwill impairment was required during either of thethree and six months ended June 30, 2025 and 2024. In June 2025, due to a continued period of uncertain trade policy and the impact of increased tariffs and duties between countries, the Company revised its forecasts for each of its reporting units. These revisions and a continued decrease in the Company’s stock price were identified as triggering events and a subsequent quantitative test concluded that the fair value of each of the Company’s reporting units exceeded their carrying values as of June 30, 2025. As of the testing date, the estimated fair value of the mnml reporting unit exceeded the carrying value by 4.6% and the carrying value of the related goodwill was $30.0 million.

The following table summarizes goodwill activity:

Balance as of December 31, 2024$89,254
Changes in foreign currency translation2,968
Balance as of June 30, 2025$92,222

Note 6. Intangible Assets

The gross amounts and accumulated amortization of acquired identifiable intangible assets with finite useful lives as of June 30, 2025 and December 31, 2024, included in intangible assets, net in the accompanying condensed consolidated balance sheets, are as follows:

June 30, 2025 · December 31, 2024
Useful lifeWeightedAverageAmortizationPeriod 20252025WeightedAverageAmortizationPeriod 20242024
Customer relationships4 years0.0 years$2,5430.3 years$7,360
Brands10 years5.5 years84,8996.0 years83,612
Trademarks5 years0.0 years1030.3 years98
Total intangible assets87,54591,070
Less: accumulated amortization(39,607)(38,716)
Total intangible assets, net$47,938$52,354

Amortization of acquired intangible assets with finite useful lives is included in general and administrative expenses and was$2.3 million and $2.7 million for the three months ended June 30, 2025 and 2024, respectively, and was $4.8 million and $5.5 million for thesix months ended June 30, 2025 and 2024, respectively.

Future estimated amortization expense for acquired identifiable intangible assets is as follows:

Amortization Expense
Year ending December 31:
Remainder of 2025$4,584
20269,163
20279,163
20288,330
20297,215
Thereafter9,483
Total amortization expense$47,938

Note 7. Debt

Senior Secured Credit Facility

On September 24, 2021, certain subsidiaries of the Company entered into a senior secured credit facility comprised of a $100.0 million term loan and a $50.0 million revolving line of credit, as well as an option for additional term loan of up to $50.0 million through an accordion feature. The senior secured credit facility also allows for the issuance of one or more letters of credit from time to time by syndicate lenders. Effective April 4, 2023, the Company modified its senior secured credit facility under existing contractual provisions to yield interest from interest rates based on Term SOFR, as defined in the credit agreement for the senior secured credit facility (the “Credit Agreement”). Key terms and conditions of each facility were as follows:

The $100.0 million term loan matures five years after closing (September 2026) and requires the Company to make amortized annual payments of 5.0% during the first and second years,7.5% during the third and fourth years and 10.0% during the fifth year with the balance of the loan due at maturity. Borrowings under the term loan accrue interest at Term SOFR plus an applicable margin dependent upon the Company’s net leverage ratio, as defined in the Credit Agreement. The highest interest rate under the agreement occurs at a net leverage ratio of greater than 2.75 x, yielding an interest rate of Term SOFR plus 3.25%.

The $50.0 million revolving line of credit, which matures five years after closing (September 2026), accrues interest at Term SOFR plus an applicable margin dependent upon the Company’s net leverage ratio. The highest interest rate under the Credit Agreement occurs at a net leverage ratio of greater than 2.75 x, yielding an interest rate of Term SOFR plus 3.25%. Additionally, a margin fee of 25-35 basis points is assessed on unused amounts under the revolving line of credit, subject to adjustment based on the Company’s net leverage ratio.

The $50.0 million accordion feature allows the Company to enter into additional term loan borrowings at terms to be agreed upon at the time of issuance, but on substantially the same basis as the original term loan, which includes the requirement to make amortized annual payments at the same cadence as that of the original term loan.

The senior secured credit facility requires that the Company maintain a maximum total net leverage ratio of 3.50 to 1.00 and maintain a minimum fixed charge coverage ratio of 1.25 to 1.00, each as of the last day of any fiscal quarter. In the event that the Company fails to comply with the financial covenant, the Company will have the option to make certain equity contributions, directly or indirectly, to cure any non-compliance with such covenant, subject to certain other conditions and limitations. The Company is required to make a mandatory prepayment as a percentage of excess cash flows, as defined in the Credit Agreement, in the period based on the Company triggering certain net debt leverage ratios. Specifically, a mandatory prepayment of 50% of excess cash flows is required if the Company’s net leverage ratio exceeds 2.75 x, and a mandatory prepayment of 25% of excess cash flows is required if the Company’s net leverage ratio is greater than or equal to 2.25 x. As of June 30, 2025, the Company was in compliance with all financial debt covenants.

During thesix months ended June 30, 2025, the Company borrowed $27.3 million under its revolving line of credit, with final payoff due on September 24, 2026, and voluntarily repaid $26.3 million of the amounts outstanding under its revolving line of credit.

As of June 30, 2025, the all-in rate (Term SOFR plus the applicable margin) for the Company’s term loan and borrowings under the revolving line of credit was 7.93%.

Total Debt and Interest

Outstanding debt consisted of the following:

June 30,2025December 31,2024
Term loan$84,850$89,050
Revolving credit facility24,30023,300
Capitalized debt issuance costs(443)(639)
Total debt108,707111,711
Less: current portion(7,700)(6,300)
Total long-term debt$101,007$105,411

Interest expense, which included the amortization of debt issuance costs, totaled$2.5 million and$2.7 million for the three months ended June 30, 2025 and 2024, respectively, and totaled $5.2 million and $5.0 million for thesix months ended June 30, 2025 and 2024, respectively. Additionally, as of June 30, 2025, the Company had$2.8 million of outstanding letters of credit. As of June 30, 2025, the carrying value of the Company’s total debt was$108.7 million, while the fair value of the Company’s total debt, valued using level 2 inputs, was $102.4 million.

As of June 30, 2025, the maturities of principal amounts of our total debt obligations were as follows:

Year ending December 31:
Remainder of 2025$2,100
2026107,050
Total$109,150

Note 8. Leases

The Company leases office locations, warehouse facilities and stores under various non-cancellable operating lease agreements. The Company’s leases have remaining lease terms of approximately 1 year to 10 years, which represent the non-cancellable periods of the leases and include extension options that the Company determined are reasonably certain to be exercised. The Company excludes from the lease terms any extension options that are not reasonably certain to be exercised, ranging from approximately 6 months to 3 years. Lease payments consist primarily of fixed rental payments for the right to use the underlying leased assets over the lease terms as well as payments for common area maintenance and administrative services. The Company often receives customary incentives from landlords, such as reimbursements for tenant improvements and rent abatement periods, which effectively reduce the total lease payments owed for these leases. Leases are classified as operating or financing at commencement. The Company does not have any material financing leases.

Operating lease right-of-use assets and liabilities on the condensed consolidated balance sheets represent the present value of the remaining lease payments over the remaining lease terms. The Company uses its incremental borrowing rate to calculate the present value of the lease payments, as the implicit rates in the leases are not readily determinable. Operating lease costs consist primarily of the fixed lease payments included in the operating lease liabilities and are recorded on a straight-line basis over the lease terms.

The Company’s operating lease costs were as follows:

Three Months Ended June 30,Six Months Ended June 30,
2025202420252024
Operating lease costs$4,513$2,767$8,688$5,415
Variable lease costs5762921,011603
Short-term lease costs117104243188
Total lease costs$5,206$3,163$9,942$6,206

The Company does not have any sublease income and the Company’s lease agreements do not contain any residual value guarantees or material restrictive covenants.

Supplemental cash flow information relating to the Company’s operating leases was as follows:

Six Months Ended June 30,
20252024
Cash paid for operating lease liabilities$5,839$5,189
Operating lease right-of-use assets obtained in exchange for new operating lease liabilities16,16919,128

Other information relating to the Company’s operating leases was as follows:

June 30,2025December 31,2024
Weighted-average remaining lease term6.6 years6.7 years
Weighted-average discount rate7.1%6.9%

As of June 30, 2025, the maturities of operating lease liabilities were as follows:

Remainder of 2025$7,608
202617,191
202716,328
202815,442
202915,455
Thereafter40,010
Total remaining lease payments112,034
Less: imputed interest25,371
Total operating lease liabilities86,663
Less: current portion(10,124)
Long-term operating lease liabilities$76,539

Note 9. Income Taxes

Interim income taxes are based on an estimated annualized effective tax rate applied to the respective quarterly periods, adjusted for discrete tax items in the period in which they occur. Although the Company believes its tax estimates are reasonable, the Company can make no assurance that the final tax outcome of these matters will not be different from that which it has reflected in its historical income tax provisions and accruals. The Company will adjust its liability for uncertain tax positions, if any, based on changes in facts and circumstances such as the closing of a tax audit or changes in estimates. The Company’s income tax provision may be impacted to the extent that the final outcome of these tax positions is different than the position taken.

The Company is subject to income taxes in the United States and Australia. Significant judgment is required in evaluating the Company’s tax positions and determining the provision for income taxes. During the ordinary course of business, the Company considers tax positions for which the ultimate tax determination is uncertain for the purpose of determining whether a reserve is required, despite the Company’s belief that the tax positions are fully supportable. To date the Company has not established a reserve provision because the Company believes that all tax positions are highly certain.

The following table summarizes our effective tax rate for the periods presented:

Three Months Ended June 30,Six Months Ended June 30,
2025202420252024
Loss before income taxes$(3,615)$(1,795)$(11,956)$(10,709)
Provision for income taxes(10)(466)(19)(485)
Effective tax rate—%(26)%—%(5)%

For the three and six months ended June 30, 2025, as compared to the same periods in the prior year, the Company’s effective tax rate was flat. The effective tax rate was lower than the U.S. statutory rate of 21.0% for the three and six months ended June 30, 2025 primarily due to non-deductible permanent differences in the U.S. and a full valuation allowance on the net deferred tax assets in U.S. and Australia.

Note 10. Accrued Liabilities

Accrued liabilities consisted of the following:

June 30,2025December 31,2024
Accrued salaries and other benefits$8,559$10,504
Accrued freight costs3,0054,551
Sales tax payable4,0543,132
Accrued marketing costs7,0645,800
Accrued professional services2,4891,160
Other accrued liabilities7,9876,069
Total accrued liabilities$33,158$31,216

Note 11. Deferred Revenue

Deferred revenue consisted of the following:

June 30,2025December 31,2024
Gift cards$11,544$11,473
Other1,321742
Total deferred revenue$12,865$12,215

Note 12. Equity-based Compensation

Incentive Plans

2021 Omnibus Incentive Plan

In September 2021, the Company’s board of directors adopted, and its stockholders approved, the 2021 Omnibus Incentive Plan (the “2021 Plan”) which became effective in connection with the Company’s initial public offering of common stock (the “IPO”). The 2021 Plan provides for the grant of stock options, stock appreciation rights, restricted stock awards, restricted stock units and other forms of equity and cash compensation. A total of 408,355 shares of the Company’s common stock, as adjusted for the Reverse Stock Split (refer to Note 13, “Stockholders’ Equity”), were initially reserved for issuance under the 2021 Plan. The number of shares of common stock reserved and available for issuance under the 2021 Plan increases on January 1 of each year by 1% of the number of shares of the Company’s common stock outstanding on the immediately preceding December 31, or such lesser number of shares as determined by the compensation committee of the Company’s board of directors. On May 30, 2023, the Company’s stockholders approved an amendment to the 2021 Plan to increase the number of shares available for issuance under the 2021 Plan by 833,333 shares of the Company’s common stock, as adjusted for the Reverse Stock Split. On May 22, 2024, the Company’s stockholders approved an amendment to the 2021 Plan to increase the number of shares available for issuance under the 2021 Plan by 1,100,000 shares of the Company’s common stock. As of June 30, 2025, there were 2,662,075 shares reserved for issuance of awards under the 2021 Plan.

2021 Employee Stock Purchase Plan

In September 2021, the Company’s board of directors adopted, and its stockholders approved, the 2021 Employee Stock Purchase Plan (the “ESPP”) which became effective in connection with the IPO. A total of 102,088 shares of the Company’s common stock, as adjusted for the Reverse Stock Split, were initially reserved for issuance under the ESPP. The number of shares reserved and available for issuance under the ESPP automatically increases on January 1 of each year by 1% of the number of shares of the Company’s common stock outstanding on the immediately preceding December 31, or such lesser number of shares as determined by the compensation committee of the Company’s board of directors. As of June 30, 2025, there were 422,475 shares reserved for issuance under the ESPP.

The offering periods of the ESPP aresix months long and are anticipated to be offered twice per year. The price at which common stock is purchased under the ESPP is equal to 85% of the fair market value of a share of the Company’s common stock on the first or last day of the offering period, whichever is lower. The fair value of the discount and the look-back period will be estimated using the Black-Scholes option pricing model.

2018 Stock and Incentive Compensation Plan

Prior to the IPO, the 2018 Stock and Incentive Compensation Plan, as amended (the “2018 Plan”), provided for the issuance of time-based incentive units and performance-based incentive units issued by Excelerate, L.P. (the predecessor entity of a.k.a. Brands Holding Corp.). In connection with the reorganization transactions and the IPO, all of the equity interests in Excelerate, L.P., including outstanding incentive units issued as equity-based compensation under the 2018 Plan, were transferred to New Excelerate, L.P. The incentive units issued under the 2018 Plan participate in distributions from New Excelerate, L.P., but only after investors receive their return of capital plus a specified threshold amount per unit. The total incentive pool size under the 2018 Plan was 16,475,735 units. The 2018 Plan was terminated in September 2021 in connection with the IPO, but continues to govern the terms of outstanding incentive units that were granted prior to the IPO. No further incentive units will be granted under the 2018 Plan.

Grant Activity

Stock Options

The 2021 Plan provides for the issuance of incentive and nonqualified stock options. Under the 2021 Plan, the exercise price of a stock option shall not be less than the fair market value of one share of the Company’s common stock on the date of grant. Stock options have a contractual term, the period during which they are exercisable, not to exceedten years from the date of grant, and generally vest over time, based on performance or based on the achievement of a market condition.

In September 2023, an award, including 416,667 performance-based stock options (the “Bryett Award”), was issued to Wesley Bryett, a member of the Company’s board of directors and co-founder of Princess Polly. This award expires afterten years, or upon the termination of Mr. Bryett’s service to the Company, and includes four tranches of stock options that will vest and become exercisable based upon the achievement of various common stock price targets. The weighted average exercise price for the options in the Bryett Award is $109.27. Each tranche of stock options has a different derived service period, the average of which is approximately 5.5 years. As of June 30, 2025, no options issued as part of the Bryett Award had vested, the options heldno intrinsic value, and total unrecognized compensation cost related to the Bryett Award was $0.8 million, which is expected to be recognized over 3.7 years.

In connection with the appointment of Ciaran Long as the Chief Executive Officer in January 2025, Mr. Long was granted a performance-based stock option, representing a contingent right to purchase 100,000 shares of common stock at a specified price, upon vesting of the option (the “Long Award”). The Long Award expires afterten years, or upon the termination of Mr. Long’s service to the Company, and includes four tranches that will vest and become exercisable based upon the achievement of various common stock price targets. The weighted average exercise price for the option in the Long Award is $120.00. Each tranche has a different derived service period, the average of which is approximately 4.2 years. As of June 30, 2025, no tranche of the Long Award had vested, the option heldno intrinsic value, and total unrecognized compensation cost related to the Long Award was $0.9 million, which is expected to be recognized over 3.6 years.

A summary of the Company's time-based stock option activity under the 2021 Plan for thesix months ended June 30, 2025, is as follows:

Number of OptionsWeighted Average Exercise PriceWeighted Average Remaining Contractual Term(years)Aggregate Intrinsic Value
Balance as of December 31, 202439,820$81.477.06$—
Granted——
Exercised——
Forfeited/Repurchased——
Balance as of June 30, 202539,820$81.476.57$—
Vested as of June 30, 202538,997$80.786.57$—

As of June 30, 2025, there was $46.0 thousand of total unrecognized compensation cost related to unvested time-based stock options issued under the 2021 Plan, which is expected to be recognized over a weighted-average period of 0.23 years.

Restricted Stock Units

The 2021 Plan provides for the issuance of restricted stock units (“RSUs”). Time-based RSUs issued prior to March 31, 2022 vest over four years while all time-based RSUs issued after that date vest over three years.

In May 2024, an award (the “Interim CEO Award”) of 150,000 performance-based RSUs (“PSUs”) was issued to Ciaran Long, Interim Chief Executive Officer and Chief Financial Officer of the Company. The Interim CEO Award expires after five years, or upon the termination of Mr. Long’s service to the Company, and includesten tranches of PSUs that will vest based upon the achievement of various common stock price targets. If any common stock price target is achieved for one or more tranches of PSUs prior to April 1, 2025, the vesting date for the applicable tranche(s) will be April 1, 2025. At the time of the grant, each PSU had a fair value of $29.50. Each tranche of PSUs has a different derived service period, the average of which is approximately 2.9 years. As of June 30, 2025, the common stock price target fortwo tranches of PSUs issued as part of the Interim CEO Award had been achieved, and the total unrecognized compensation cost related to the Interim CEO Award was $0.2 million, which is expected to be recognized over a weighted average period of 1.8 years.

A summary of the Company's time-based RSU activity under the 2021 Plan for thesix months ended June 30, 2025, is as follows:

Number of SharesWeighted Average Grant Date Fair Value
Balance as of December 31, 2024651,287$14.93
Granted387,44812.83
Vested(129,450)17.98
Forfeited/Repurchased(17,156)15.61
Balance as of June 30, 2025892,129$13.52

As of June 30, 2025, there was $9.8 million of total unrecognized compensation cost related to unvested time-based RSUs issued under the 2021 Plan, which is expected to be recognized over a weighted-average period of 2.2 years.

Incentive Units

The 2018 Plan provided for the issuance of time-based incentive units and performance-based incentive units. Time-based incentive units generally vest over four years. Performance-based incentive units vested upon the satisfaction of the performance condition as described further below.

Time-Based Incentive Partnership Units

The following table summarizes time-based incentive unit activity under the 2018 Plan for thesix months ended June 30, 2025:

Number of UnitsWeighted Average Grant Date Fair ValueWeighted Average Participation ThresholdAggregate Intrinsic Value
Balance as of December 31, 2024144,003$1.40$22.68$—
Granted———
Vested(144,003)1.4022.68
Forfeited/Repurchased———
Balance as of June 30, 2025—$—$—$—
Vested as of June 30, 20259,191,205

As of June 30, 2025, there wasno unrecognized compensation cost related to unvested time-based incentive units issued under the 2018 Plan.

ESPP Purchase Rights

Asix-month offering period for the ESPP ended on May 31, 2025. There were 11,876 shares purchased using ESPP purchase rights with a weighted average purchase price of $10.57.

Equity-Based Compensation Expense

The Company recognizes compensation expense in general and administrative expenses within operating expenses for stock options, RSUs, ESPP purchase rights and time-based incentive units granted prior to the IPO by amortizing the grant date fair value on a straight-line basis over the expected vesting period to the extent the vesting of the grant is considered probable. The Company recognizes equity-based award forfeitures in the period such forfeitures occur.

The following table summarizes the Company’s equity-based compensation expense by award type for all Plans:

Three Months Ended June 30,Six Months Ended June 30,
2025202420252024
Stock options$193$179$413$359
RSUs1,5991,2423,2702,370
ESPP purchase rights38207640
Time-based incentive units134541431,082
Total$1,843$1,895$3,902$3,851

Note 13. Stockholders’ Equity

Preferred Stock

In connection with the IPO, the Company’s amended and restated certificate of incorporation became effective, which authorized the issuance of 50,000,000 shares of undesignated preferred stock with a par value of $0.001 per share with rights and preferences, including voting rights, designated from time to time by the Company’s board of directors. There wereno shares of preferred stock issued and outstanding as of June 30, 2025.

Common Stock

The Company hasone class of common stock. In connection with the IPO, the Company’s amended and restated certificate of incorporation became effective, which authorized the issuance of 500,000,000 shares of common stock with a par value of $0.001 per share, withone vote per share. Holders of common stock are entitled to receive any dividends as may be declared from time to time by the Company’s board of directors.

On September 29, 2023, the Company effected a one-for-12 reverse stock split of its common stock (the “Reverse Stock Split”). No fractional shares were issued in connection with the Reverse Stock Split and all holders of such fractional interests received cash equal to such fraction multiplied by the average of the closing sales prices of the Company’s common stock during the regular trading hours for the five consecutive trading days immediately preceding the effective date of the Reverse Stock Split, with such average closing sales prices being adjusted to give effect to the Reverse Stock Split. All references in these condensed consolidated financial statements to the Company’s outstanding common stock, including per share information, prior to the Reverse Stock Split have been retrospectively adjusted to reflect the Reverse Stock Split.

Share Repurchase Program & Share Forfeitures

On May 25, 2023, the Company's board of directors approved a share repurchase program (the “Share Repurchase Program”). Pursuant to the Share Repurchase Program, the Company was initially authorized to repurchase up to $2.0 million of shares of the Company’s common stock. Subsequently, in 2023, the Company’s board of directors approved an additional repurchase capacity under the Share Repurchase Program of $3.0 million shares of the Company’s common stock. The timing of any repurchases by the Company and the actual number of shares repurchased are at the Company’s discretion, and, in deciding when to repurchase shares and the amount of shares to repurchase, the Company will consider available liquidity, general market and economic conditions, alternate uses for the capital and other factors. Share repurchases may be made from time to time through a Rule 10b5-1 trading plan, open market transactions, block trades or in private transactions in accordance with applicable securities laws and regulations and other legal requirements. The Share Repurchase Program may be suspended or discontinued at any time and has no expiration date.

Additionally, from time to time, the Company’s employees may surrender shares of the Company’s common stock to satisfy their statutory minimum federal and state tax obligations associated with the vesting of restricted shares of common stock issued under the 2021 Plan. With respect to these surrendered shares, the price paid per share is based on the fair value at the time of surrender.

During the three months ended June 30, 2025, inclusive of repurchases under the Share Repurchase Program and shares surrendered by employees to satisfy tax obligations in connection with vesting of equity awards, the Company repurchased 25,684 shares of its common stock for $0.2 million, at an average price of $9.26 per share. During the six months ended June 30, 2025, inclusive of repurchases under the Share Repurchase Program and shares surrendered by employees to satisfy tax obligations, the Company repurchased 57,020 shares of its common stock for $0.7 million, at an average price of $13.04 per share.

Note 14. Net Loss Per Share

The following table sets forth the computation of basic and diluted net loss per share and a reconciliation of the weighted average number of shares outstanding:

Three Months Ended June 30,Six Months Ended June 30,
2025202420252024
Numerator:
Net loss$(3,625)$(2,261)$(11,975)$(11,194)
Denominator:
Weighted-average common shares outstanding, basic and diluted10,711,46610,501,05710,583,84410,509,810
Net loss per share:
Net loss per share, basic and diluted$(0.34)$(0.22)$(1.13)$(1.07)

Basic net income (loss) per share is calculated by dividing net income (loss) for the period by the weighted-average number of shares of common stock for the period. Diluted net income (loss) per share has been calculated in a manner consistent with that of basic net income (loss) per share while giving effect to shares issuable upon exercise and/or vesting of potentially dilutive stock option and RSU grants, as well as ESPP purchase rights, outstanding during the period, if applicable. Due to the net loss for all periods shown, no potentially dilutive securities had an impact on diluted loss per share for any period. For the three months ended June 30, 2025 and 2024,663,777 and 406,509 shares, respectively, were excluded from the calculation of weighted-average diluted common shares outstanding as they had an anti-dilutive effect. For thesix months ended June 30, 2025 and 2024,534,178 and 414,587 shares, respectively, were excluded from the calculation of weighted-average diluted common shares outstanding as they had an anti-dilutive effect.

Note 15. Commitments and Contingencies

Legal Proceeding

In April 2024, the Company received a cease and desist letter alleging copyright infringement and related claims, and, in 2024, the Company accrued $2.0 million to general and administrative expenses for current estimated losses in connection with these claims. On July 23, 2025, the Company entered into a final settlement agreement for this matter, wherein it agreed to pay, or have its insurers pay to the claimant on its behalf, a total of $16.5 million to the claimant in settlement costs. The Company has recorded $14.5 million in accounts receivable, net, to reflect the amount its insurers agreed to pay on the Company’s behalf to the claimant in connection with this settlement, with a corresponding amount in accounts payable.

Note 16. Segment Information

The Company has determined that itsfour brands are each an operating segment and has aggregated its operating segments intoone reportable segment based on the similar nature of products sold, production, merchandising and distribution processes involved, target customers and economic characteristics. The Chief Executive Officer of the Company is the CODM. The CODM uses both gross margin and Adjusted EBITDA as measures of profit or loss to evaluate performance and allocate resources. Gross margin is disclosed below as the segment profit measure as it is most consistent with the amounts included in the Company’s consolidated financial statements.

The follo wing table sets forth gross margin for the periods shown:

Three Months Ended June 30,Six Months Ended June 30,
2025202420252024
Net sales$160,524$148,931$289,181$265,771
Cost of sales68,18062,962123,181114,128
Gross profit$92,344$85,969$166,000$151,643
Gross margin57.5%57.7%57.4%57.1%

Note 17. Subsequent Events

The Company has evaluated subsequent events occurring through the date that these financial statements were issued, and determined the following subsequent events occurred that would require disclosure in these financial statements.

Revolving Line of Credit

On July 3, 2025, the Company borrowed $2.5 million under the revolving line of credit, which is part of the Company’s senior secured credit facility. The initial applicable interest rate for the borrowings is 9.75% and final payoff is due on September 24, 2026.

One Big Beautiful Bill Act

On July 4, 2025, the One Big Beautiful Bill Act (the “OBBBA”) was enacted in the United States. The OBBBA includes significant changes to federal tax law and other regulatory provisions that may impact the Company. As the legislation was not signed into law until the Company’s third quarter of 2025, the impacts are not included in its operating results for the three and six months ended June 30, 2025. The Company is evaluating the impact of the newly enacted tax law and its impact on the Company’s forecasted annual effective tax rate in subsequent periods as required.

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