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MediaAlpha, Inc.

For the period ended Sep 30, 2026. Filed Oct 28, 2026.

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About this filing

A company's report for each of its first three quarters. The financial statements are not audited. It shows how the business has moved since the last annual report, and what management says changed.

Sep 30, 2026 · Filed Oct 28, 2026

MAX$14.37+1.5%Stored close · as of Nov 10, 2026

Extracted filing text, with the paragraph anchors used by the comparison.

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Unregistered Sales of Equity Securities and Use of Proceeds

Item 2. Unregistered Sales of Equity Securities and Use of Proceeds

Recent Sales of Unregistered Securities

None.

Issuer Purchases of Equity Securities

The following table provides information about the Company's share repurchase activity for the three months ended September 30, 2026:

2026Total Numberof Shares(or Units)Purchased(1)(2)AveragePrice Paidper Share(or Unit)(3)Total Numberof Shares (orUnits) Purchasedas Part ofPubliclyAnnouncedPlansor Programs(1)MaximumNumber (orApproximateDollar Value)of Shares (orUnits) that MayYet Be PurchasedUnder the Plansor Programs(1)
July 1 through July 3110,603$12.8110,603$45,050,754
August 1 through August 31123,530$13.17—$45,050,754
September 1 through September 30808,107$11.25808,107$35,975,501
Total942,240$11.52818,710

(1)On October 28, 2025, our Board of Directors authorized a new Share Repurchase Program to repurchase up to $50.0 million of shares of Class A common stock, and on February 18, 2026 our Board authorized an increase in such program to up to $100.0 million. We may repurchase such shares through open market transactions, privately negotiated transactions, preset trading plans, block trades or any combination of such methods.

(2)For August 2026, 123,530 shares of Class A Common Stock were withheld to satisfy tax withholding obligations in connection with the vesting of restricted stock units issued to employees of the Company. The Company withheld these shares at their fair market values based upon the closing prices of its Class A Common Shares as reported by the NYSE on the day preceding the vesting dates.

(3)Includes commissions paid, but excludes any estimated excise taxes payable on share repurchases.

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The text of this filing, as the company filed it with the SEC, without its images or exhibits. This is not investment advice.