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MediaAlpha, Inc.

For the period ended Sep 30, 2025. Filed Oct 29, 2025.

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About this filing

A company's report for each of its first three quarters. The financial statements are not audited. It shows how the business has moved since the last annual report, and what management says changed.

Sep 30, 2025 · Filed Oct 29, 2025

MAX$14.37+1.5%Stored close · as of Nov 10, 2026

Extracted filing text, with the paragraph anchors used by the comparison.

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Unregistered Sales of Equity Securities and Use of Proceeds

Item 2. Unregistered Sales of Equity Securities and Use of Proceeds

Recent Sales of Unregistered Securities

None.

Issuer Purchases of Equity Securities

The following table provides information about the Company's share repurchase activity for the three months ended September 30, 2025:

2025Total Numberof Shares(or Units)PurchasedAveragePrice Paidper Share(or Unit)Total Numberof Shares (orUnits) Purchasedas Part ofPubliclyAnnouncedPlansor ProgramsMaximumNumber (orApproximateDollar Value)of Shares (orUnits) that MayYet Be PurchasedUnder the Plansor Programs
July 1 through July 31—$—N/AN/A
August 1 through August 311101,686$10.14N/AN/A
September 1 through September 3023,234,894$10.17N/AN/A
Total3,336,580$10.17N/AN/A

(1)These shares of Class A Common Stock were withheld to satisfy tax withholding obligations in connection with the vesting of restricted stock units issued to employees of the Company. The Company withheld these shares at their fair market values based upon the closing prices of its Class A Common Shares as reported by the NYSE on the day preceding the vesting dates.

(2)On September 3, 2025, a special committee of the Company's Board of Directors comprised solely of independent and disinterested directors not affiliated with Insignia, pursuant to authority delegated to it by the Board of Directors, authorized the Company to enter into a Share Repurchase Agreement with Insignia to repurchase 3,234,894 shares of the Company’s Class A common stock at a price of $10.17 per share, for an aggregate purchase price of $32.9 million.

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The text of this filing, as the company filed it with the SEC, without its images or exhibits. This is not investment advice.