Trade Desk Inc

Rule 10b5-1 Trading Plans

Our Section 16 officers and directors (as defined in Rule 16a-1 under the Securities Exchange Act of 1934, or the “Exchange Act”) may from time to time enter into plans for the purchase or sale of Company stock that are intended to satisfy the affirmative defense conditions of Rule 10b5-1(c) under the Exchange Act (“Rule 10b5-1(c)”).

On March 8, 2024, our Chief Legal Officer, Jay Grant, adopted a trading plan intended to satisfy the affirmative defense conditions of Rule 10b5-1(c) for the sale of up to 194,461 shares of our Class A common stock. The plan will terminate at the earlier of the execution of all trading orders in the plan or March 8, 2025.

On March 15, 2024, our Chief Executive Officer, Jeff T. Green, through a personal trust over which he is a trustee, adopted a trading plan intended to satisfy the affirmative defense conditions of Rule 10b5-1(c) for the sale of up to 1,700,000 shares of our Class A common stock. The plan will terminate at the earlier of the execution of all trading orders in the plan or December 27, 2024.

On March 15, 2024, our Chief Financial Officer, Laura Schenkein, adopted a trading plan intended to satisfy the affirmative defense conditions of Rule 10b5-1(c) for the sale of up to 164,737 shares of our Class A common stock. The plan will terminate at the earlier of the execution of all trading orders in the plan or December 1, 2024.

On March 15, 2024, our Class II Director, Gokul Rajaram, adopted a trading plan intended to satisfy the affirmative defense conditions of Rule 10b5-1(c) for the sale of up to 21,321 shares of our Class A common stock. The plan will terminate at the earlier of the execution of all trading orders in the plan or May 30, 2025.

During the quarter ended March 31, 2024, none of our Section 16 officers or directors adopted orterminated a “non-Rule 10b5-1 trading arrangement” (as defined in Item 408 of Regulation S-K).