YETI Holdings, Inc.
For the period ended Jan 3, 2026. Filed Feb 27, 2026.
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FY2026 · Filed Feb 27, 2026
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7. Intangible Assets
- INTANGIBLE ASSETS
Intangible assets consisted of the following at the dates indicated below (dollars in thousands):
| January 3, 2026 | ||||
|---|---|---|---|---|
| Useful Life | Gross Carrying Amount | Accumulated Amortization | Net Carrying Amount | |
| Tradename | Indefinite | $31,363 | $— | $31,363 |
| Trade dress | Indefinite | 25,599 | — | 25,599 |
| Trademarks | Indefinite | 38,943 | — | 38,943 |
| Tradename | 8 years | 3,500 | (839) | 2,661 |
| Customer relationships | 11 - 15 years | 44,205 | (42,461) | 1,744 |
| Trademarks(1) | 6 - 30 years | 52,040 | (17,346) | 34,694 |
| Patents(2) | 4 - 25 years | 93,972 | (12,341) | 81,631 |
| Other intangibles | 5 - 15 years | 3,799 | (643) | 3,156 |
| Total intangible assets | $293,421 | $(73,630) | $219,791 | |
(1)The gross carrying amount includes $26.2 million of trademarks related to the acquisition of the Helimix branded shaker bottle in the third quarter of 2025. The acquired trademarks have useful lives of 15 years.
(2)The gross carrying amount includes $9.4 million of patents related to the acquisition of the Helimix branded shaker bottle in the third quarter of 2025. The acquired patents have useful lives of 9 years.
| December 28, 2024 | ||||
|---|---|---|---|---|
| Useful Life | Gross Carrying Amount | AccumulatedAmortization | Net Carrying Amount | |
| Tradename | Indefinite | $31,363 | $— | $31,363 |
| Trade dress | Indefinite | 25,573 | — | 25,573 |
| Trademarks | Indefinite | 36,989 | — | 36,989 |
| Tradename | 8 years | 3,500 | (401) | 3,099 |
| Customer relationships | 11 - 15 years | 44,205 | (42,327) | 1,878 |
| Trademarks | 6 - 30 years | 23,437 | (14,190) | 9,247 |
| Patents(1) | 4 - 25 years | 69,556 | (6,468) | 63,088 |
| Other intangibles | 15 years | 1,348 | (562) | 786 |
| Total intangible assets | $235,971 | $(63,948) | $172,023 | |
(1)The gross carrying amount includes $32.5 million of powered cooling technology patents acquired in the fourth quarter of 2024. The acquired patents have useful lives of 14 years.
Amortization expense was $9.7 million, $5.3 million, and $5.3 million, for 2025, 2024, and 2023, respectively. Amortization expense related to intangible assets is expected to be $11.4 million for 2026, $10.8 million for 2027, $10.5 million for 2028, $10.4 million for 2029, and $10.3 million for 2030.
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