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Outbrain Inc

For the period ended Dec 31, 2024. Filed Mar 7, 2025.

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About this filing

A company's yearly report to the SEC, with audited financial statements. It is the fullest account a company gives of its business, its finances and the risks it sees.

FY2024 · Filed Mar 7, 2025

TEAD$0.19+7.5%Stored close · as of Nov 9, 2026

Extracted filing text, with the paragraph anchors used by the comparison.

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Contents

Table of Contents

Page
PART I
Item 1.Business5
Item 1A.Risk Factors16
Item 1B.Unresolved Staff Comments46
Item 1C.Cybersecurity Risk Management and Strategy46
Item 2.Properties47
Item 3.Legal Proceedings47
Item 4.Mine Safety Disclosures47
PART II
Item 5.Market for Registrant’s Common Equity, Related Stockholder Matters and Issuer Purchases of Equity Securities48
Item 6.[Reserved]49
Item 7.Management’s Discussion and Analysis of Financial Condition and Results of Operations50
Item 7A.Quantitative and Qualitative Disclosures About Market Risk71
Item 8.Financial Statements and Supplementary Data73
Item 9.Changes in and Disagreements with Accountants on Accounting and Financial Disclosures113
Item 9A.Controls and Procedures113
Item 9B.Other Information114
Item 9C.Disclosure Regarding Foreign Jurisdictions that Prevent Inspections114
PART III
Item 10.Directors, Executive Officers and Corporate Governance115
Item 11.Executive Compensation115
Item 12.Security Ownership of Certain Beneficial Owner and Management and Related Stockholder Matters115
Item 13.Certain Relationships and Related Transactions, and Director Independence115
Item 14.Principal Accountant Fees and Services115
PART IV
Item 15.Exhibit and Financial Statement Schedules116
Signatures120

Note About Forward-Looking Statements

This Annual Report on Form 10-K (this “Report”) contains forward-looking statements within the meaning of the federal securities laws, which statements involve substantial risks and uncertainties. Forward-looking statements may include, without limitation, statements generally relating to possible or assumed future results of our business, financial condition, results of operations, liquidity, plans and objectives, and statements relating to our recently completed acquisition (the “Acquisition”) of TEADS, a private limited liability company (société anonyme) incorporated and existing under the laws of the Grand Duchy of Luxembourg (“Teads”). You can generally identify forward-looking statements because they contain words such as “may,” “will,” “should,” “expects,” “plans,” “anticipates,” “could,” “intends,” “target,” “projects,” “contemplates,” “believes,” “estimates,” “predicts,” “foresee,” “potential” or “continue” or the negative of these terms or other similar expressions that concern our expectations, strategy, plans or intentions or are not statements of historical fact. We have based these forward-looking statements largely on our expectations and projections regarding future events and trends that we believe may affect our business, financial condition, and results of operations. The outcome of the events described in these forward-looking statements is subject to risks, uncertainties and other factors including, but not limited to:

the ability of Outbrain to successfully integrate Teads or manage the combined business effectively;

our ability to realize anticipated benefits and synergies of the Acquisition, including, among other things, operating efficiencies, revenue synergies and other cost savings;

our due diligence investigation of Teads may be inadequate or risks related to Teads’ business may materialize;

unexpected costs, charges or expenses resulting from the Acquisition;

the outcome of any securities litigation, stockholder derivative or other litigation related to the Acquisition;

our ability to raise additional financing in the future to fund our operations, which may not be available to us on favorable terms or at all;

the volatility of the market price of the Common Stock, $.001 par value per share (the “Common Stock”) and any drop in the market price of the Common Stock following the Acquisition;

our ability to attract and retain customers, management and other key personnel;

overall advertising demand and traffic generated by our media partners;

factors that affect advertising demand and spending, such as the continuation or worsening of unfavorable economic or business conditions or downturns, instability or volatility in financial markets, and other events or factors outside of our control, such as U.S. and global recession concerns, geopolitical concerns, including the ongoing war between Ukraine-Russia and conditions in Israel and the Middle East, tariffs and trade wars, supply chain issues, inflationary pressures, labor market volatility, bank closures or disruptions, the impact of challenging economic conditions, political and policy changes or uncertainties in connection with the new U.S. presidential administration, and other factors that have and may further impact advertisers’ ability to pay;

our ability to continue to innovate, and adoption by our advertisers and media partners of our expanding solutions;

the potential impact of artificial intelligence (“AI”) on our industry and our need to invest in AI-based solutions;

the success of our sales and marketing investments, which may require significant investments and may involve long sales cycles;

our ability to grow our business and manage growth effectively;

our ability to compete effectively against current and future competitors;

the loss or decline of one or more of our large media partners, and our ability to expand our advertiser and media partner relationships;

conditions in Israel, including the sustainability of the recent cease-fire between Israel and Hamas and any conflicts with other terrorist organizations or countries;

our ability to maintain our revenues or profitability despite quarterly fluctuations in our results, whether due to seasonality, large cyclical events, or other causes;

the risk that our research and development efforts may not meet the demands of a rapidly evolving technology market;

any failure of our recommendation engine to accurately predict attention or engagement, any deterioration in the quality of our recommendations or failure to present interesting content to users or other factors which may cause us to experience a decline in user engagement or loss of media partners;

limits on our ability to collect, use and disclose data to deliver advertisements;

our ability to extend our reach into evolving digital media platforms;

our ability to maintain and scale our technology platform;

our ability to meet demands on our infrastructure and resources due to future growth or otherwise;

our failure or the failure of third parties to protect our sites, networks and systems against security breaches, or otherwise to protect the confidential information of us or our partners;

outages or disruptions that impact us or our service providers, resulting from cyber incidents, or failures or loss of our infrastructure;

significant fluctuations in currency exchange rates;

political and regulatory risks in the various markets in which we operate;

the challenges of compliance with differing and changing regulatory requirements, including with respect to privacy;

the timing and execution of any cost-saving measures and the impact on our business or strategy; and

the risks described in the section entitled “Risk Factors” and elsewhere in this Report.

Accordingly, you should not rely upon forward-looking statements as an indication of future performance. We cannot assure you that the results, events and circumstances reflected in the forward-looking statements will be achieved or will occur, and actual results, events or circumstances could differ materially from those projected in the forward-looking statements. The forward-looking statements made in this Report relate only to events as of the date on which the statements are made. We may not actually achieve the plans, intentions or expectations disclosed in our forward-looking statements and you should not place undue reliance on our forward-looking statements. We undertake no obligation and do not assume any obligation to update any forward-looking statements, whether as a result of new information, future events or circumstances after the date on which the statements are made or to reflect the occurrence of unanticipated events or otherwise, except as required by law.

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The text of this filing, as the company filed it with the SEC, without its images or exhibits. This is not investment advice.