JETBLUE AIRWAYS CORP
For the period ended May 14, 2025. Filed Apr 2, 2025.
View on SEC.govAbout this filing
What shareholders are asked to vote on at a company's meeting. It is where to find what directors and top executives are paid, and who owns the most shares.
May 14, 2025 · Filed Apr 2, 2025
Use the contents to explore the available documents and sections.
Contents
Cover page
Show cover page
UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
SCHEDULE 14A
Proxy Statement Pursuant to Section 14(a) of the
Securities Exchange Act of 1934 (Amendment No. )
| ☑ | Filed by the Registrant | ☐ | Filed by a party other than the Registrant |
|---|
| CHECK THE APPROPRIATE BOX: | |
|---|---|
| ☐ | Preliminary Proxy Statement |
| ☐ | Confidential, for Use of the Commission Only (as permitted by Rule 14a-6(e)(2)) |
| ☑ | Definitive Proxy Statement |
| ☐ | Definitive Additional Materials |
| ☐ | Soliciting Material under §240.14a-12 |
JetBlue Airways Corporation
(Name of Registrant as Specified In Its Charter)
(Name of Person(s) Filing Proxy Statement, if other than the Registrant)
| PAYMENT OF FILING FEE (CHECK ALL BOXES THAT APPLY): | |
|---|---|
| ☑ | No fee required |
| ☐ | Fee paid previously with preliminary materials |
| ☐ | Fee computed on table in exhibit required by Item 25(b) per Exchange Act Rules 14a-6(i)(1) and 0-11 |
MESSAGE FROM OUR
CHIEF EXECUTIVE OFFICER
April 2, 2025
Dear Fellow Stockholders:
On behalf of the JetBlue Board of Directors, I am pleased to invite you to join our virtual annual meeting of stockholders on Wednesday, May 14, 2025 at 9:00 a.m. Eastern Daylight Time. This year’s event can be accessed at www.virtualshareholdermeeting.com/jblu2025.
2024 was a year of transformation for JetBlue as we launched JetForward, our multi-year strategy to return to sustained profitability. With clear priorities and disciplined execution, JetForward is a back-to-basics approach grounded in four priority moves to enhance reliability, expand our East Coast leisure network, invest in products and perks our customers value, and position JetBlue for a secure financial future.
JetForward is designed to help us navigate a shifting competitive landscape, evolving customer preferences, and rising industry costs—ensuring long-term success and a path back to sustained profitability. Since JetForward’s launch, our new leadership team and crewmembers across JetBlue have remained laser-focused on execution, delivering measurable progress. Highlights of our early momentum include:
| Reliable & Caring Service | |
|---|---|
| — | Substantially improved reliability in every operational metric including a notable 6-point jump in on-time arrivals performance in 2024 vs. 2023. |
| — | Improved customer satisfaction as measured by the Net Promoter Score (NPS) by nearly 10 points vs. 2023 - best in industry. |
| — | Ranked 6th overall in The Wall Street Journal’s 2024 Airline Rankings, a three-spot improvement from the prior year. |
| — | Earned The Points Guy’s top spot for best U.S. economy class for the fifth time. |
| Best East Coast Leisure Network | |
| — | Redeployed about 20% of our prior network into areas of strength, including the Northeast, Florida and the Caribbean, and ended operations at 15 airports. |
| — | Launched or announced service to 15 locations across the U.S., Caribbean, Latin America, and Europe. |
| Products & Perks Customers Value | |
|---|---|
| — | Implemented successful new revenue streams like preferred seating and an enhanced BlueBasic offering. |
| — | Bolstered our TrueBlue loyalty program with more perks and partners, and launched a new premium credit card. |
| — | Announced plans to introduce a domestic first class cabin on all non-Mint® aircraft beginning in 2026, rounding out a full spectrum of offerings for customers including Blue Basic, EvenMore, and Mint®. |
| A Secure Financial Future | |
| — | Met 2024 full-year cost guide despite headwinds, achieving top end of $175 - $200 million structural cost program target with $190 million of total program savings and setting the foundation for continued cost control through JetForward. |
| — | Raised over $3 billion of strategic financing to retire debt, pre-fund capital expenditures in 2024 and 2025, and provide runway to execute on our JetForward strategy. |
| — | Deferred ~$3 billion of aircraft capital expenditures to 2030 and beyond to help restore our balance sheet and improve JetBlue’s trajectory to free cash flow. |
Our dedicated and highly qualified Board of Directors (“Board”) plays an integral role in guiding our overall long-term strategy. Their independent thought leadership and deep experience in risk oversight and strategy development offers valuable insight into important issues facing JetBlue.
Looking ahead to 2025, we remain steadfast in executing our JetForward strategy and delivering the JetBlue experience that people know and love. We will continue making disciplined investments in our operation, enhancing the customer experience, and reinforcing our financial foundation to ensure JetBlue remains not only a vibrant airline, but also a valuable investment for our stockholders.
On behalf of the Board of Directors, thank you for your continued investment and support of JetBlue.
Very truly yours,
Joanna Geraghty
Chief Executive Officer and Director
The text of this filing, as the company filed it with the SEC, without its images or exhibits. This is not investment advice.