COMSCORE INC

(a) On February 28, 2025, based on a recommendation from the Compensation Committee of the Board, the Board approved a cash retention bonus of $207,307 for the Company's Chief Executive Officer, Jon Carpenter. On March 1, 2025, the Compensation Committee approved cash retention bonuses of $95,000 for the Company's Chief Financial Officer, Mary Margaret Curry, and $73,000 for the Company's Chief Commercial Officer, Steve Bagdasarian. Each retention bonus will be paid in March 2025 subject to the recipient's continued service through March 2026. The recipient must repay the bonus if he or she resigns voluntarily or if his or her employment is terminated by the Company for cause prior to the end of the service period.

(b) During the quarter ended December 31, 2024, no director or officer (as defined in Rule 16a-1(f) under the Exchange Act) of the Company adopted orterminated any Rule 10b5-1 trading arrangements or non-Rule 10b5-1 trading arrangements (in each case, as defined in Item 408(a) of Regulation S-K).