Monster Beverage Corp
For the period ended Dec 31, 2023. Filed Feb 29, 2024.
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FY2023 · Filed Feb 29, 2024
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Notes to Consolidated Financial Statements
- ORGANIZATION AND SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES
Organization – Monster Beverage Corporation (the “Company”) was incorporated in the state of Delaware. The Company is a holding company and has no operating business except through its consolidated subsidiaries.
Nature of Operations – The Company develops, markets, sells and distributes energy drink beverages and concentrates for energy drink beverages, primarily under the following brand names: Monster Energy®, Monster Energy Ultra®, Monster Rehab®, Monster Energy® Nitro, Java Monster®, Punch Monster®, Juice Monster®, Reign Total Body Fuel®, Reign Inferno® Thermogenic Fuel, Reign Storm®, Bang Energy®, NOS®, Full Throttle®, Burn®, Mother®, Nalu®, Ultra Energy®, Play® and Power Play® (stylized), Relentless®, BPM®, BU®, Gladiator®, Samurai®, Live+®, Predator® and Fury®.
The Company also develops, markets, sells and distributes still and sparkling waters under the Monster Tour Water® brand name.
The Company also develops, markets, sells and distributes craft beers, flavored malt beverages (“FMBs”) and hard seltzers under a number of brands, including Jai Alai® IPA, Florida Man TM IPA, Dale’s Pale Ale®, Wild Basin® Hard Seltzers, Dallas Blonde®, Deep Ellum TM IPA, Perrin Brewing Company TM Black Ale, Hop Rising® Double IPA, Wasatch® Apricot Hefeweizen, The Beast Unleashed®, Nasty Beast TM Hard Tea and a host of other brands.
Basis of Presentation – The accompanying consolidated financial statements have been prepared in accordance with accounting principles generally accepted in the United States of America (“GAAP”) and include the accounts of the Company and its consolidated subsidiaries.
Treasury Stock Retirement – On March 10, 2023, the Company retired 170.0 million shares (stock split adjusted) of treasury stock owned by the Company. The retired treasury stock had a carrying value of approximately $4.69 billion. The Company’s accounting policy upon the formal retirement of treasury stock is to deduct its par value from common stock and to reflect any excess of cost over par as a deduction from retained earnings.
Stock Split – On February 28, 2023, the Company announced atwo-for-one stock split of the Company’s common stock which was effected in the form of a 100% stock dividend. The common stock dividend was issued on March 27, 2023 (the “Stock Split”) and the Company’s common stock began trading at the split adjusted price on March 28, 2023. Accordingly, all per share amounts, average common stock outstanding, common stock outstanding, common stock repurchased and equity-based compensation disclosure presented in the consolidated financial statements and notes have been adjusted retroactively, where applicable, to reflect the Stock Split. Stockholders’ equity has been retroactively adjusted, where applicable, to give effect to the Stock Split for all periods presented by reclassifying the par value of the additional shares issued in connection with the Stock Split to common stock from additional paid-in capital.
Principles of Consolidation – The Company consolidates all entities that it controls by ownership of a majority voting interest. All intercompany balances and transactions have been eliminated in consolidation.
Business Combinations – Business acquisitions are accounted for in accordance with Financial Accounting Standards Board (“FASB”) Accounting Standards Codification (“ASC”) 805 “Business Combinations”. FASB ASC 805 requires the reporting entity to identify the acquirer, determine the acquisition date, recognize and measure the identifiable tangible and intangible assets acquired, the liabilities assumed and any non-controlling interest in the acquired entity, and recognize and measure goodwill or a gain from the purchase. The acquiree’s results are included in the Company’s consolidated financial statements from the date of acquisition. Assets acquired and liabilities assumed are recorded at their fair values and the excess of the purchase price over the amounts assigned is recorded as goodwill. Adjustments to fair value
assessments are recorded to goodwill over the measurement period (not longer than twelve months). The acquisition method also requires that acquisition-related transaction and post-acquisition restructuring costs be charged to expense and requires the Company to recognize and measure certain assets and liabilities including those arising from contingencies and contingent consideration in a business combination.
Cash and Cash Equivalents– The Company considers all highly liquid investments with an original maturity of three months or less from date of purchase to be cash equivalents. Throughout the year, the Company has had amounts on deposit at financial institutions that exceed the federally insured limits. The Company has not experienced any loss as a result of these deposits and does not expect to incur any losses in the future.
Investments – The Company’s investments in debt securities are classified as either held-to-maturity, available-for-sale or trading, in accordance with FASB ASC 320. Held-to-maturity securities are those securities that the Company has the positive intent and ability to hold until maturity. Trading securities are those securities that the Company intends to sell in the near term. All other securities not included in the held-to-maturity or trading category are classified as available-for-sale. Held-to-maturity securities are recorded at amortized cost which approximates fair market value. Trading securities are carried at fair value with unrealized gains and losses charged to earnings. Available-for-sale securities are carried at fair value with unrealized gains and losses recorded within accumulated other comprehensive income (loss) as a separate component of stockholders’ equity. FASB ASC 820 defines fair value as the price that would be received to sell an asset or paid to transfer a liability in an orderly transaction between market participants at the measurement date. FASB ASC 820 also establishes a fair value hierarchy which requires an entity to maximize the use of observable inputs, where available. Under FASB ASC 326-30-35, a security is considered to be impaired if the fair value of the security is less than its amortized cost basis. Where the decline in fair value below the amortized cost basis has resulted from a credit loss, the Company will record an impairment relating to credit losses through an allowance for credit losses. The allowance is limited by the amount that the fair value is less than the amortized cost basis. Impairment that has not been recorded through an allowance for credit losses is recorded through other comprehensive income (loss), net of applicable taxes. The Company evaluates whether the decline in fair value of its investments has resulted from credit loss or other factors at each quarter-end. This evaluation consists of a review by management, and includes market pricing information and maturity dates for the securities held, market and economic trends in the industry and information on the issuer’s financial condition and, if applicable, information on the guarantors’ financial condition. Factors considered in determining whether an impairment has resulted from credit loss or other factors include the length of time and extent to which the investment’s fair value has been less than its cost basis, the financial condition and near-term prospects of the issuer and guarantors, including any specific events which may influence the operations of the issuer and the Company’s intent and ability to retain the investment for a reasonable period of time sufficient to allow for any anticipated recovery of fair value.
*Accounts Receivable –*The Company evaluates the collectability of its trade accounts receivable based on a number of factors. In circumstances where the Company becomes aware of a specific customer’s inability to meet its financial obligations to the Company, a specific reserve for bad debts is estimated and recorded, which reduces the recognized receivable to the estimated amount the Company believes will ultimately be collected. In addition to specific customer identification of potential bad debts, bad debt charges are recorded based on the Company’s recent loss history and an overall assessment of past due trade accounts receivable outstanding. In accordance with FASB ASC 210-20-45, in its consolidated balance sheets, the Company has presented accounts receivable, net of promotional allowances, only for those customers that it allows net settlement. All other accounts receivable and related promotional allowances are shown on a gross basis.
Inventories – Inventories are valued at the lower of first-in, first-out, cost or market value (net realizable value).
Property and Equipment – Property and equipment are stated at cost. Depreciation of furniture and fixtures, office and computer equipment, computer software, equipment, real property and vehicles is based on their estimated useful lives (three tothirty years) and is calculated using the straight-line method. Amortization of leasehold improvements is based on the lesser of their estimated useful lives or the terms of the related leases and is calculated using the straight-line method. Normal repairs and maintenance costs are expensed as incurred. Expenditures that materially increase values or extend useful lives are capitalized. The related costs and accumulated depreciation of disposed assets are eliminated and any resulting gain or loss on disposition is included in net income.
Goodwill – The Company records goodwill when the consideration paid for an acquisition exceeds the fair value of net tangible and intangible assets acquired, including related tax effects. Goodwill is not amortized; instead, goodwill is tested for impairment on an annual basis, or more frequently if the Company believes indicators of impairment exist. The Company first assesses qualitative factors to determine whether it is more-likely-than-not that the fair value of a reporting unit is less than its carrying value. If the Company reasonably determines that it is more-likely-than-not that the fair value is less than the carrying value, the Company performs its annual, or interim, goodwill impairment test by comparing the fair value of a reporting unit with its carrying amount. The Company will recognize an impairment for the amount by which the carrying amount exceeds a reporting unit’s fair value. For the years ended December 31, 2023, 2022 and 2021 there were no goodwill impairments recorded and there areno accumulated impairment balances.
Other Intangibles – Other Intangibles are comprised primarily of trademarks that represent the Company’s exclusive ownership of the Monster Energy®,®, Monster Energy Ultra®, Unleash the Beast!®, Rehab® Monster®, Java Monster®, Punch Monster®, Juice Monster®, Monster Energy® Nitro, Reign Total Body Fuel®, Reign Inferno®, Reign Storm®, Predator®, Fury®, NOS®, Full Throttle®, Burn®, Mother®, Nalu®, Ultra Energy®, Play® and Power Play® (stylized), Relentless®, BPM®, BU®, Samurai®, Bang Energy®, Monster Tour Water®, Oskar Blues Brewery®, Cigar City®, Deep Ellum Brewing Co®, Perrin Brewing Company®, Squatters®, Wasatch®, Jai Alai®, Dale’s Pale Ale®, Dallas Blonde®, Wild Basin®, Dale’s®, Mama’s Little Yella Pils®, Hop Rising®, The Beast Unleashed® and Nasty Beast TM Hard Tea trademarks, all used in connection with the manufacture, sale and distribution of beverages. The Company also owns a number of other trademarks, flavors and formulas in the United States, as well as in a number of countries around the world. In accordance with FASB ASC 350, intangible assets with indefinite lives are not amortized but instead are measured for impairment at least annually, or when events indicate that an impairment exists. The Company calculates impairment as the excess of the carrying value of its indefinite-lived assets over their estimated fair value. If the carrying value exceeds the estimate of fair value a write-down is recorded. The Company amortizes its trademarks with finite useful lives over their respective useful lives. External legal costs incurred in the defense of the Company's trademarks are capitalized when the future economic benefit of the intangible asset will be increased, and a successful defense is probable. In the event of a successful defense, the settlements received are netted against the external legal costs that were capitalized. The external legal costs incurred and settlements received may not occur in the same period. For the years ended December 31, 2023 and 2022, impairment charges of $38.7 million and $2.2 million, respectively, were recorded to indefinite-lived intangibles. For the year ended December 31, 2021, no impairments were recorded.
The Company presently has more than 21,300 registered trademarks and pending applications in various countries worldwide, and the Company applies for new trademarks on an ongoing basis. The Company regards its trademarks, service marks, copyrights, domain names, trade dress and other intellectual property as very important to its business. The Company considers Monster®, Monster Energy®, ®, Monster Energy Ultra®, Unleash the Beast!®, Rehab® Monster®, Java Monster®, Punch Monster®, Juice Monster®, Monster Energy® Nitro, Reign Total Body Fuel®, Reign Inferno®, Reign Storm®, BU®, Nalu®, NOS®, Full Throttle®, Burn®, Mother®, Ultra Energy®, Play® and Power Play® (stylized), Relentless®, Predator®, Fury®, Live+®, BPM®, Samurai®, Bang Energy®, Monster Tour Water®, Oskar Blues Brewery®, Cigar City®, Deep Ellum Brewing Co®, Perrin Brewing Company®, Squatters®, Wasatch®, Jai Alai®, Dale’s
Pale Ale®, Dallas Blonde®, Wild Basin®, Dale’s®, Hop Rising®, The Beast Unleashed® and Nasty Beast TM Hard Tea to be its core trademarks. The Company also owns the intellectual property of its most important flavors for certain of its Monster Energy® Brand energy drinks in perpetuity.
Leases – The Company leases identified assets comprised of real estate and equipment. Real estate leases consist primarily of office and warehouse space and equipment leases consist of vehicles and warehouse equipment. At the inception of a contract, the Company assesses whether the contract is, or contains, a lease. The Company’s assessment is based on: (1) whether the contract involves the use of a distinct identified asset, (2) whether the Company obtains the right to substantially all the economic benefit from the use of the asset throughout the term, and (3) whether the Company has the right to direct the use of the asset. At inception of a lease, the Company allocates the consideration in the contract to each lease and non-lease component based on the component’s relative stand-alone price to determine the lease payments. Lease and non-lease components are accounted for separately.
Leases are classified as either finance leases or operating leases based on criteria in FASB ASC 842, “Leases”. The Company’s operating leases are comprised of real estate and warehouse equipment, and the Company’s finance leases are comprised of vehicles. Right-of-use (“ROU”) assets and lease liabilities are recognized at the lease commencement date based on the present value of lease payments over the lease term. As the Company’s leases generally do not provide an implicit rate, the Company uses its incremental borrowing rate based on the estimated rate of interest for collateralized borrowing over a similar term of the lease payments at the commencement date. ROU assets also include any lease payments made and exclude lease incentives. Lease terms include options to extend or terminate the lease when it is reasonably certain that the Company will exercise that option. The Company has elected not to recognize ROU assets and lease liabilities for short-term operating leases that have a term of 12 months or less.
Certain of the Company’s real estate leases contain variable lease payments, including payments based on an index or rate. Variable lease payments based on an index or rate are initially measured using the index or rate in effect at the lease commencement date. Additional payments based on the change in an index or rate, or payments based on a change in the Company’s portion of real estate taxes and insurance, are recorded as a period expense when incurred.
Lease expense for operating leases, consisting of lease payments, is recognized on a straight-line basis over the lease term and is included in operating expenses in the consolidated statements of income. Lease expense for finance leases consists of the amortization of the ROU asset on a straight-line basis over the asset’s estimated useful life and is included in operating expenses in the consolidated statement of income. Interest expense on finance leases is calculated using the amortized cost basis and is included in interest and other income (expense), net in the consolidated statements of income.
Long-Lived Assets– Management regularly reviews property and equipment and other long-lived assets, including certain definite-lived intangible assets, for possible impairment. This review occurs annually, or more frequently if events or changes in circumstances indicate the carrying amount of the asset may not be recoverable. If there is indication of impairment, management then prepares an estimate of future cash flows (undiscounted and without interest charges) expected to result from the use of the asset and its eventual disposition. If these cash flows are less than the carrying amount of the asset, an impairment loss is recognized to write down the asset to its estimated fair value. The fair value is estimated using the present value of the future cash flows discounted at a rate commensurate with management’s estimates of the business risks. Preparation of estimated expected future cash flows is inherently subjective and is based on management’s best estimate of assumptions concerning expected future conditions. For the year ended December 31, 2023, an impairment charge of $4.3 million was recognized on property and equipment related to the Company's alcohol products. For the years ended December 31, 2022 and 2021 there wereno impairment indicators identified. Long-lived assets held for sale are recorded at the lower of their carrying amount or fair value less cost to sell.
Derivative Financial Instruments – The Company uses derivative financial instruments for the purpose of hedging risk exposures to fluctuations in foreign currency exchange rates and aluminum commodity prices. The Company’s derivative instruments are recorded in the consolidated balance sheets at fair value. The Company values each derivative financial instrument by obtaining valuation information from a reliable and observable market source. For a derivative designated as a cash flow hedge, the derivative's mark to fair value is initially recorded as a component of accumulated other comprehensive income (loss) and subsequently reclassified into earnings when the hedged item affects earnings, unless it is no longer probable that the forecasted transaction will occur. Derivatives that do not qualify for hedge accounting are marked to fair value with gains and losses immediately recorded in earnings. In the consolidated statements of cash flows, derivative activities are classified based on the cash flows of the items being hedged. Upon the dedesignation of an effective derivative contract, the gains or losses are deferred in accumulated other comprehensive income (loss) until the originally hedged item affects earnings, unless it is probable the hedged item will not occur, at which time it is recognized immediately. Any gains or losses incurred after the dedesignation date are recorded in earnings immediately.
Foreign Currency Translation and Transactions – The accounts of the Company’s foreign subsidiaries are translated in accordance with FASB ASC 830. Foreign currency transaction gains and losses are recognized in other expense, net, at the time they occur. Net foreign currency exchange gains or losses resulting from the translation of assets and liabilities of foreign subsidiaries whose functional currency is not the U.S. dollar are recorded as a part of accumulated other comprehensive income (loss) in stockholders’ equity. Unrealized foreign currency exchange gains and losses on certain intercompany transactions that are of a long-term investment nature (i.e., settlement is not planned or anticipated in the foreseeable future) are also recorded in accumulated other comprehensive income (loss) in stockholders’ equity. During the years ended December 31, 2023, 2022 and 2021, the Company entered into forward currency exchange contracts with financial institutions to create an economic hedge to specifically manage a portion of the foreign exchange risk exposure associated with certain consolidated subsidiaries non-functional currency denominated assets and liabilities. All foreign currency exchange contracts outstanding as of December 31, 2023 have terms of three months or less. The Company does not enter into forward currency exchange contracts for speculation or trading purposes.
The Company has not designated its foreign currency exchange contracts as hedge transactions under FASB ASC 815. Therefore, gains and losses on the Company’s foreign currency exchange contracts are recognized in interest and other income (expense), net, in the consolidated statements of income, and are largely offset by the changes in the fair value of the underlying economically hedged item. For the years ended December 31, 2023, 2022 and 2021, aggregate foreign currency transaction gains (losses), including the gains or losses on forward currency exchange contracts, amounted to ($60.2) million, ($37.9) million and $0.3 million, respectively, and have been recorded in interest and other income(expense), net, in the accompanying consolidated statements of income.
Revenue Recognition – See Note 3.
Cost of Sales *–*Cost of sales consists of the costs of flavors, concentrates, supplement ingredients and/or beverage bases, the costs of raw materials utilized in the manufacture of beverages, co-packing fees, repacking fees, in-bound freight charges, as well as internal transfer costs, warehouse expenses incurred prior to the manufacture of the Company’s finished products and certain quality control costs. In addition, the Company includes in costs of sales certain costs such as depreciation, amortization and payroll costs that relate to the direct manufacture by the Company of certain flavors and concentrates. Raw materials account for the largest portion of cost of sales. Raw materials include cans, bottles, other containers, flavors, ingredients and packaging materials.
Operating Expenses – Operating expenses include selling expenses such as distribution expenses to transport products to customers and warehousing expenses after manufacture, as well as expenses for advertising, sampling and in-
store demonstration costs, costs for merchandise displays, point-of-sale materials and premium items, sponsorship expenses, other marketing expenses and design expenses. Operating expenses also include such costs as payroll costs, travel costs, professional service fees including legal fees, termination payments made to certain of the Company’s prior distributors, impairment charges on intangible assets, depreciation and other general and administrative costs.
Freight-Out Costs– For the years ended December 31, 2023, 2022 and 2021, freight-out costs amounted to $223.6 million, $249.2 million and $213.9 million, respectively, and have been recorded in operating expenses in the accompanying consolidated statements of income.
Advertising and Promotional Expenses– The Company accounts for advertising production costs by expensing such production costs the first time the related advertising takes place. A significant amount of the Company’s promotional expenses result from payments under sponsorship and endorsement contracts. Accounting for sponsorship and endorsement payments is based upon specific contract provisions. Generally, sponsorship and endorsement payments are expensed on a straight-line basis over the term of the contract after giving recognition to the periodic performance compliance provisions of the contracts. Advertising and promotional expenses, including, but not limited to, production costs amounted to $528.9 million, $460.7 million and $417.6 million for the years ended December 31, 2023, 2022 and 2021, respectively. Advertising and promotional expenses that are not subject to FASB ASC 606 are included in operating expenses in the accompanying consolidated statements of income.
Income Taxes – The Company utilizes the liability method of accounting for income taxes as set forth in FASB ASC 740. Under the liability method, deferred taxes are determined based on the temporary differences between the financial statement and tax basis of assets and liabilities using tax rates expected to be in effect during the years in which the basis differences reverse. A valuation allowance is recorded when it is more likely than not that some of the deferred tax assets will not be realized. In determining the need for valuation allowances the Company considers projected future taxable income and the availability of tax planning strategies. If in the future the Company determines that it would not be able to realize its recorded deferred tax assets, an increase in the valuation allowance would be recorded, decreasing earnings in the period in which such determination is made.
The Company assesses its income tax positions and records tax benefits for all years subject to examination based upon the Company’s evaluation of the facts, circumstances and information available at the reporting date. For those tax positions where there is a greater than 50% likelihood that a tax benefit will be sustained, the Company has recorded the largest amount of tax benefit that may potentially be realized upon ultimate settlement with a taxing authority that has full knowledge of all relevant information. For those income tax positions where there is less than 50% likelihood that a tax benefit will be sustained, no tax benefit has been recognized in the financial statements.
Stock-Based Compensation – The Company accounts for stock-based compensation under the provisions of FASB ASC 718. The Company records compensation expense for employee stock options based on the estimated fair value of the options on the date of grant using the Black-Scholes-Merton option pricing formula. The Company records compensation expense for non-employee stock options based on the estimated fair value of the options as of the earlier of (1) the date at which a commitment for performance by the non-employee to earn the stock option is reached or (2) the date at which the non-employee’s performance is complete, using the Black-Scholes-Merton option pricing formula. Stock-based compensation cost for restricted stock units and performance share units is measured based on the closing fair market value of the Company’s common stock at the date of grant. In the event that the Company has the option and intent to settle a restricted stock unit or performance share unit in cash, the award is classified as a liability and revalued at each balance sheet date. See Note 16.
Net Income Per Common Share – In accordance with FASB ASC 260, net income per common share, on a basic and diluted basis, is presented for all periods. Basic net income per share is computed by dividing net income by the weighted average number of common shares outstanding during each period. Diluted net income per share is computed by dividing net income by the weighted average number of common and dilutive common equivalent shares outstanding. The calculation of common equivalent shares assumes the exercise of dilutive stock options, net of assumed treasury share repurchases at average market prices, as applicable.
*Concentration of Risk –*Certain of the Company’s products utilize components (raw materials and/or co-packing services) from a limited number of sources. A disruption in the supply of such components could significantly affect the Company’s revenues from those products, as alternative sources of such components may not be available at commercially reasonable rates or within a reasonably short time period. The Company continues to endeavor to secure the availability of alternative sources for such components and minimize the risk of any disruption in production.
The Coca-Cola Company (“TCCC”), through certain wholly-owned subsidiaries (the “TCCC Subsidiaries”), accounted for approximately 2% of the Company’s net sales for the years ended December 31, 2023, 2022 and 2021.
Coca-Cola Consolidated, Inc. accounted for approximately 10%,11% and 12% of the Company’s net sales for the years ended December 31, 2023, 2022 and 2021, respectively.
Reyes Coca-Cola Bottling, LLC accounted for approximately 9%,9% and 10% of the Company’s net sales for the years ended December 31, 2023, 2022 and 2021, respectively.
Coca-Cola Europacific Partners accounted for approximately 13%,13% and 12% of the Company's net sales for the years ended December 31, 2023, 2022 and 2021, respectively.
Credit Risk – The Company sells its products nationally and internationally, primarily to bottlers and full service beverage distributors (“bottlers/distributors”), retail grocery and specialty chains, wholesalers, club stores, mass merchandisers, convenience chains, drug stores, foodservice customers, value stores, e-commerce retailers and the military. The Company performs ongoing credit evaluations of its customers and generally does not require collateral. The Company maintains reserves for estimated credit losses, and historically, such losses have been within management’s expectations.
Fair Value of Financial Instruments – The carrying value of the Company’s financial instruments, including cash and cash equivalents, accounts receivable, accounts payable and accrued liabilities, approximate fair value due to the relatively short maturity of the respective instruments.
Use of Estimates – The preparation of the consolidated financial statements in conformity with GAAP requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities and disclosure of contingent assets and liabilities at the date of the financial statements and the reported amounts of revenues and expenses during the reporting period. Actual results could differ from those estimates.
Recent Accounting Pronouncements – In November 2023, the FASB issued Accounting Standards Update (“ASU”) No. 2023-07, Segment Reporting (Topic 280): Improvements to Reportable Segment Disclosures. The amendments in this update improve reportable segment disclosure requirements, primarily through enhanced disclosures about significant segment expenses. The amendments in ASU No. 2023-07 are effective for fiscal years beginning after December 15, 2023.
Early adoption is permitted. The Company is currently evaluating the impact ASU No. 2023-07 will have on its consolidated financial statements.
In December 2023, the FASB issued ASU No. 2023-09, Income Taxes (Topic 740): Improvements to Income Tax Disclosures. The amendments in this update primarily require more detailed disclosures related to the rate reconciliation and income taxes paid. The amendments in ASU No. 2023-09 are effective for fiscal years beginning after December 15, 2024. Early adoption is permitted. The Company is currently evaluating the impact ASU No. 2023-09 will have on its consolidated financial statements.
- ACQUISITIONS
Bang Energy
On July 31, 2023, a subsidiary of the Company, Blast Asset Acquisition LLC, completed its acquisition of substantially all of the assets of Vital Pharmaceuticals, Inc. and certain of its affiliates (collectively, “Bang Energy”) (the “Bang Transaction”). The acquired assets primarily include the Bang Energy® drinks business and a beverage production facility in Phoenix, AZ.
The Company accounted for the Bang Transaction in accordance with FASB ASC 805. Under the acquisition method of accounting, the Company allocated the purchase price of the acquisition to identifiable assets acquired and liabilities assumed based on their estimated fair values as of the acquisition date. During the year ended December 31, 2023, in connection with the Bang Transaction, the Company recorded a gain of$45.4 million in interest and other income (expense), net within the consolidated statements of income and reported within the Corporate and Unallocated segment (the “Bang Transaction Gain”). During the year ended December 31, 2023, the Company incurred$16.1 million of acquisition costs related to the Bang Transaction. Acquisition costs are included in operating expenses within the consolidated statements of income.
The following table summarizes the final fair value allocations of the Bang Transaction:
| | | | | | | |
|---|---|---|---|---|---|---|
| · · Identifiable · · · | ||||||
| · · Assets · · · | ||||||
| · · Acquired and · · · | ||||||
| · · (Liabilities) · · · Consideration | ||||||
| · Assumed · Transferred | ||||||
| Intangibles - trademarks (non-amortizing) | | $209,000 | | $— | ||
| Intangibles - customer relationships (amortizing) | | 23,000 | | — | ||
| Property and equipment, net | | 143,200 | | — | ||
| Inventory | | 30,496 | | — | ||
| Right-of-use assets | | 12,523 | | — | ||
| Operating lease liabilities | | (12,523) | | — | ||
| Working capital (excluding inventory) | | 2,871 | | — | ||
| Other | | 200 | | — | ||
| Cash | | — | | 363,385 | ||
| Bang Transaction Gain | | — | | 45,382 | ||
| Total | | $408,767 | | $408,767 | ||
The Company determined the fair values as follows:
Trademarks – relief-from-royalty method of the income approach
Customer relationships – multi-period excess earnings method of the income approach
Property and equipment – cost approach and market approach
Inventory – comparative sales method and replacement cost method
Bang Transaction Gain – residual of net assets acquired less cash consideration transferred
The book value of the working capital (excluding inventory) approximates fair value due to the short-term nature of the accounts.
For tax purposes, the Bang Transaction was recorded as an asset purchase.
In accordance with Regulation S-X, pro forma unaudited condensed financial information for the Bang Transaction has not been provided as the impact of the transaction on the Company’s financial position, results of operations and liquidity was not material.
CANarchy Craft Brewery Collective LLC
On February 17, 2022, the Company completed its acquisition of CANarchy Craft Brewery Collective LLC (“CANarchy”), a craft beer and hard seltzer company, for$329.5 million in cash (net of cash acquired), after certain working capital adjustments (the “CANarchy Transaction”). The Company accounted for the CANarchy Transaction in accordance with FASB ASC 805. Effective January 31, 2024, CANarchy began operating under the name Monster Brewing Company.
In accordance with Regulation S-X, pro forma unaudited condensed financial information for the CANarchy Transaction has not been provided as the impact of the transaction on the Company’s financial position, results of operations and liquidity was not material.
- REVENUE RECOGNITION
Revenues are accounted for in accordance with FASB ASC 606 “Revenue from Contracts with Customers”. The Company hasfour operating and reportable segments: (i) Monster Energy® Drinks segment (“Monster Energy® Drinks”), which is primarily comprised of the Company’s Monster Energy® drinks, Reign Total Body Fuel® high performance energy drinks, Reign Storm® total wellness energy drinks, Bang Energy® drinks and Monster Tour Water®, (ii) Strategic Brands segment (“Strategic Brands”), which is primarily comprised of the various energy drink brands acquired from The Coca-Cola Company (“TCCC”) in 2015 as well as the Company’s affordable energy brands, Predator® and Fury®, (iii) Alcohol Brands segment (“Alcohol Brands”), which is comprised of various craft beers, hard seltzers and FMBs and (iv) Other segment (“Other”), which is comprised of certain products sold by American Fruits and Flavors, LLC, a wholly-owned subsidiary of the Company, to independent third-party customers (the “AFF Third-Party Products”).
The Company’s Monster Energy® Drinks segment primarily generates net operating revenues by selling ready-to-drink packaged energy drinks primarily to bottlers/distributors. In some cases, the Company sells ready-to-drink packaged energy drinks directly to retail grocery and specialty chains, wholesalers, club stores, mass merchandisers, convenience chains, drug stores, foodservice customers, value stores, e-commerce retailers and the military.
The Company’s Strategic Brands segment primarily generates net operating revenues by selling “concentrates” and/or “beverage bases” to authorized bottling and canning operations. Such bottlers generally combine the concentrates
and/or beverage bases with sweeteners, water and other ingredients to produce ready-to-drink packaged energy drinks. The ready-to-drink packaged energy drinks are then sold by such bottlers to other bottlers/distributors and to retail grocery and specialty chains, wholesalers, club stores, mass merchandisers, convenience chains, foodservice customers, drug stores, value stores, e-commerce retailers and the military. To a lesser extent, the Strategic Brands segment generates net operating revenues by selling certain ready-to-drink packaged energy drinks to bottlers/distributors.
The Company’s Alcohol Brands segment primarily generates operating revenues by selling kegged and ready-to-drink canned beers, hard seltzers and FMBs primarily to beer distributors in the United States.
The majority of the Company’s revenue is recognized when it satisfies a single performance obligation by transferring control of its products to a customer. Control is generally transferred when the Company’s products are either shipped or delivered based on the terms contained within the underlying contracts or agreements. Certain of the Company’s bottlers/distributors may also perform a separate function as a co-packer on the Company’s behalf. In such cases, control of the Company’s products passes to such bottlers/distributors when they notify the Company that they have taken possession or transferred the relevant portion of the Company’s finished goods. The Company’s general payment terms are short-term in duration. The Company does not have significant financing components or payment terms. The Company did not have any material unsatisfied performance obligations as of December 31, 2023 and 2022.
The Company excludes from revenues all taxes assessed by a governmental authority that are imposed on the sale of its products and collected from customers.
Distribution expenses to transport the Company’s products, where applicable, and warehousing expense after manufacture are accounted for within operating expenses.
Promotional and other allowances (variable consideration) recorded as a reduction to net sales for the Company’s energy drink products, primarily include consideration given to the Company’s non-alcohol bottlers/distributors or retail customers including, but not limited to the following:
| ● | discounts granted off list prices to support price promotions to end-consumers by retailers; |
| ● | reimbursements given to the Company’s bottlers/distributors for agreed portions of their promotional spend with retailers, including slotting, shelf space allowances and other fees for both new and existing products; |
| ● | the Company’s agreed share of fees given to bottlers/distributors and/or directly to retailers for advertising, in-store marketing and promotional activities; |
| ● | the Company’s agreed share of slotting, shelf space allowances and other fees given directly to retailers, club stores and/or wholesalers; |
| ● | incentives given to the Company’s bottlers/distributors and/or retailers for achieving or exceeding certain predetermined sales goals; |
| ● | discounted or free products; |
| ● | contractual fees given to the Company’s bottlers/distributors related to sales made directly by the Company to certain customers that fall within the bottlers’/distributors’ sales territories; and |
| ● | commissions to TCCC based on the Company’s sales to wholly-owned subsidiaries of TCCC (the “TCCC Subsidiaries”) and/or to TCCC bottlers/distributors accounted for under the equity method by TCCC (the “TCCC Related Parties”). |
The Company’s promotional allowance programs with its non-alcohol bottlers/distributors and/or retailers are executed through separate agreements in the ordinary course of business. These agreements generally provide for one or
more of the arrangements described above and are of varying durations, typically ranging from one week to one year. The Company’s promotional and other allowances for its energy drink products are calculated based on various programs with bottlers/distributors and retail customers, and accruals are established at the time of initial product sale for the Company’s anticipated liabilities. These accruals are based on agreed upon terms as well as the Company’s historical experience with similar programs and require management’s judgment with respect to estimating consumer participation and/or bottler/distributor and retail customer performance levels. Differences between such estimated expenses and actual expenses for promotional and other allowance costs have historically been insignificant and are recognized in earnings in the period such differences are determined. Promotional and other allowances for our Alcohol Brands segment primarily include price promotions where permitted.
Amounts received pursuant to new and/or amended distribution agreements entered into with certain bottlers/distributors relating to the costs associated with terminating the Company’s prior distributors, are accounted for as deferred revenue and recognized as revenue ratably over the anticipated life of the respective distribution agreements, generally over 20 years.
The Company also enters into license agreements that generate revenues associated with third-party sales of non-beverage products bearing the Company’s trademarks including, but not limited to, clothing, hats, t-shirts, jackets, helmets and automotive wheels.
Management believes that adequate provision has been made for cash discounts, returns and spoilage based on the Company’s historical experience.
Disaggregation of Revenue
The following table disaggregates the Company’s revenue by geographical markets and reportable segments:
| | | | | | | | | | | | | | | | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| · · Year Ended December 31, 2023 | |||||||||||||||
| · · · · · · · · · · · Latin · · · | |||||||||||||||
| · · · · · · · · Asia Pacific · · America · · · | |||||||||||||||
| · · U.S. and · · · · · (including · · and · · · | |||||||||||||||
| Net Sales · Canada · EMEA1 · Oceania) · Caribbean · Total | |||||||||||||||
| Monster Energy® Drinks | | $4,202,537 | | $1,257,471 | | $484,459 | | $610,622 | | $6,555,089 | |||||
| Strategic Brands | | 199,183 | | 133,188 | | 29,990 | | 14,228 | | 376,589 | |||||
| Alcohol Brands | | | 184,855 | | | — | | | — | | | — | | | 184,855 |
| Other | | 23,494 | | — | | — | | — | | 23,494 | |||||
| Total Net Sales | | $4,610,069 | | $1,390,659 | | $514,449 | | $624,850 | | $7,140,027 | |||||
| | | | | | | | | | | | | | | | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| · · Year Ended December 31, 2022 | |||||||||||||||
| · · · · · · · · · · · Latin · · · | |||||||||||||||
| · · · · · · · · Asia Pacific · · America · · · | |||||||||||||||
| · · U.S. and · · · · · (including · · and · · · | |||||||||||||||
| Net Sales · Canada · EMEA1 · Oceania) · Caribbean · Total | |||||||||||||||
| Monster Energy® Drinks | | $3,806,351 | | $1,105,302 | | $426,800 | | $494,758 | | $5,833,211 | |||||
| Strategic Brands | | 184,844 | | 123,440 | | 29,386 | | 15,820 | | 353,490 | |||||
| Alcohol Brands2 | | | 101,405 | | | — | | | — | | | — | | | 101,405 |
| Other | | 22,944 | | — | | — | | — | | 22,944 | |||||
| Total Net Sales | | $4,115,544 | | $1,228,742 | | $456,186 | | $510,578 | | $6,311,050 | |||||
| · · · · · · · · · · · · · · · | ||||||||||
|---|---|---|---|---|---|---|---|---|---|---|
| · · Year Ended December 31, 2021 | ||||||||||
| · · · · · · · · · · · Latin · · · | ||||||||||
| · · · · · · · · Asia Pacific · · America · · · | ||||||||||
| · · U.S. and · · · · · (including · · and · · · | ||||||||||
| Net Sales · Canada · EMEA1 · Oceania) · Caribbean · Total | ||||||||||
| Monster Energy® Drinks | | $3,455,704 | | $1,004,005 | | $446,023 | | $314,941 | | $5,220,673 |
| Strategic Brands | | 158,390 | | 99,423 | | 26,811 | | 10,138 | | 294,762 |
| Other | | 25,917 | | — | | — | | — | | 25,917 |
| Total Net Sales | | $3,640,011 | | $1,103,428 | | $472,834 | | $325,079 | | $5,541,352 |
1Europe, Middle East and Africa (“EMEA”)
2Effectively from February 17, 2022 to December 31, 2022
Contract Liabilities
Amounts received from certain bottlers/distributors at inception of their distribution contracts or at the inception of certain sales/marketing programs are accounted for as deferred revenue. As of December 31, 2023 and 2022, the Company had $246.2 million and $267.1 million of deferred revenue, respectively, which is included in current and long-term deferred revenue in the Company’s accompanying consolidated balance sheet. During the years ended December 31, 2023, 2022 and 2021, $40.0 million, $40.0 million and $41.5 million, respectively, of deferred revenue, was recognized in net sales. See Note 11.
- LEASES
The Company leases identified assets consisting primarily of office and warehouse space, warehouse equipment and vehicles. Leases are classified as either finance leases or operating leases based on criteria in FASB ASC 842. The Company’s leases have remaining lease terms of less thanone year to 10 years, some ofwhich include options toextend theleases for up tofive years, and some of which include options toterminate theleases withinone year.
The components of lease cost for the years ended December 31, 2023, 2022 and 2021 were as follows:
| | | | | | | | | | |
|---|---|---|---|---|---|---|---|---|---|
| · 2023 · 2022 · 2021 | |||||||||
| Operating lease cost | $12,060 | | $8,641 | $4,614 | |||||
| Short-term lease cost | | | 5,545 | | 3,705 | | 5,218 | ||
| Variable lease cost | | | 861 | | 773 | | 710 | ||
| | | | | | | | | | |
| Finance leases: | | | | | | | | ||
| Amortization of right-of-use assets | | | 1,259 | | 545 | | 546 | ||
| Interest on lease liabilities | | | 255 | | 24 | | 19 | ||
| Finance lease cost | | | 1,514 | | 569 | | 565 | ||
| | | | | | | | | | |
| Total lease cost | | $19,980 | | $13,688 | | $11,107 | |||
Supplemental cash flow information related to leases for the years ended December 31, 2023, 2022 and 2021 were as follows:
| · 2023 · 2022 · 2021 | |||||||||
|---|---|---|---|---|---|---|---|---|---|
| Cash paid for amounts included in the measurement of lease liabilities: · · · · · · | |||||||||
| Operating cash flows from operating leases | | $10,634 | | $8,164 | | $4,123 | |||
| Operating cash flows from finance leases | | 255 | | 24 | | 19 | |||
| Financing cash flows from finance leases | | 6,346 | | 2,091 | | 2,698 | |||
| | | | | | | | | | |
| ROU assets obtained in exchange for lease obligations: | | | | | | | |||
| Finance leases | | 12,010 | | 1,897 | | 2,878 | |||
| Operating leases | | 30,342 | | 22,962 | | 4,313 | |||
Supplemental balance sheet information related to leases was as follows:
| | | | | | | | | |
|---|---|---|---|---|---|---|---|---|
| · · · · December 31, · · December 31, | ||||||||
| | Balance Sheet Location | | 2023 | 2022 | ||||
| Operating leases: | | | | | | | | |
| Right-of-use assets | | Other assets | | $58,845 | | $38,012 | ||
| | | | | | | | | |
| Current lease liabilities | | Accrued liabilities | | $11,088 | | $7,747 | ||
| Noncurrent lease liabilities | | Other liabilities | | | 48,459 | | | 29,586 |
| Total operating lease liabilities | | | | $59,547 | | $37,333 | ||
| | | | | | | | | |
| Finance leases: | | | | | | | | |
| Right-of-use assets | | Property and equipment, net | | $11,147 | | $1,598 | ||
| | | | | | | | | |
| Current lease liabilities | | Accrued liabilities | | $6,449 | | $757 | ||
| Noncurrent lease liabilities | | Other liabilities | | | 19 | | | 41 |
| Total finance lease liabilities | | | | $6,468 | | $798 | ||
Weighted-average remaining lease term and weighted-average discount rate for the Company’s leases were as follows:
| | | | | | |
|---|---|---|---|---|---|
| | | December 31, | | December 31, | |
| · 2023 · 2022 | |||||
| Weighted-average remaining lease term in years: | | | | | |
| Operating leases | 6.3 | 6.7 | | ||
| Finance leases | | 0.7 | | 0.8 | |
| | | | | | |
| Weighted-average discount rate: | | | | | |
| Operating leases | | 4.7% | 3.4% | ||
| Finance leases | 6.3% | 3.6% | |||
The following table outlines maturities of the Company’s lease liabilities as of December 31, 2023:
| | | | | | | |
|---|---|---|---|---|---|---|
| · Undiscounted Future Lease Payments | ||||||
| · · Operating Leases · Finance Leases | ||||||
| 2024 | | $13,490 | | $6,601 | ||
| 2025 | | 11,555 | | 17 | ||
| 2026 | | 9,522 | | 2 | ||
| 2027 | | | 9,216 | | | — |
| 2028 | | 7,706 | | — | ||
| 2029 and thereafter | | | 17,822 | | | — |
| Total lease payments | | 69,311 | | 6,620 | ||
| Less imputed interest | | (9,764) | | (152) | ||
| Total | | $59,547 | | $6,468 | ||
As of December 31, 2023, the Company did not have any significant leases that had not yet commenced.
- INVESTMENTS
The following table summarizes the Company’s investments at:
| | | | | | | | | | | | | | | | | | | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| · · · · · · · · · · · · · · Continuous · · Continuous | ||||||||||||||||||
| · · · · · Gross · · Gross · · · · · Unrealized · · Unrealized | ||||||||||||||||||
| · · · · · Unrealized · · Unrealized · · · · · Loss Position · · Loss Position | ||||||||||||||||||
| · · Amortized · · Holding · · Holding · · Fair · · less than 12 · · greater than | ||||||||||||||||||
| December 31, 2023 | Cost | Gains | Losses | Value | Months | 12 Months | ||||||||||||
| Available-for-sale | | | | | | | | | | | | | | | | | | |
| Short-term: | | | | | | | | | | | | | | | | | | |
| Commercial paper | | $163,775 | | $— | | $1 | | $163,774 | | $1 | | $— | ||||||
| Certificates of deposit | | | 15,590 | | | — | | | — | | | 15,590 | | | — | | | — |
| Municipal securities | | 361 | | | — | | | — | | | 361 | | | — | | | — | |
| U.S. government agency securities | | 116,524 | | 90 | | 66 | | 116,548 | | 66 | | — | ||||||
| U.S. treasuries | | | 412,936 | | 205 | | 1,084 | | 412,057 | | 1,084 | | — | |||||
| Corporate bonds | | | 247,340 | | | 89 | | | 154 | | | 247,275 | | | 154 | | | — |
| Long-term: | | | | | | | | | | | | | | | | | | |
| U.S. government agency securities | | | 23,485 | | | 51 | | | 5 | | | 23,531 | | | 5 | | | — |
| U.S. treasuries | | | 35,896 | | | 79 | | | 8 | | | 35,967 | | | 8 | | | — |
| Corporate bonds | | | 16,903 | | | 32 | | | 2 | | | 16,933 | | | 2 | | | — |
| Total | | $1,032,810 | | $546 | | $1,320 | | $1,032,036 | | $1,320 | | $— | ||||||
| | | | | | | | | | | | | | | | | | | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| · · · · · · · · · · · · · · Continuous · · Continuous | ||||||||||||||||||
| · · · · · Gross · · Gross · · · · · Unrealized · · Unrealized | ||||||||||||||||||
| · · · · · Unrealized · · Unrealized · · · · · Loss Position · · Loss Position | ||||||||||||||||||
| · · Amortized · · Holding · · Holding · · Fair · · less than 12 · · greater than | ||||||||||||||||||
| December 31, 2022 | Cost | Gains | Losses | Value | Months | 12 Months | ||||||||||||
| Available-for-sale | | | | | | | | | | | | | | | | | | |
| Short-term: | | | | | | | | | | | | | | | | | | |
| Commercial paper | | $197,712 | | $1 | | $4 | | $197,709 | | $4 | | $— | ||||||
| Certificates of deposit | | | 10,078 | | | — | | | — | | | 10,078 | | | — | | | — |
| Municipal securities | | 211,791 | | 60 | | 612 | | 211,239 | | 612 | | — | ||||||
| U.S. government agency securities | | 109,697 | | 3 | | 715 | | 108,985 | | 715 | | — | ||||||
| U.S. treasuries | | | 838,825 | | | 17 | | | 4,539 | | | 834,303 | | | 4,539 | | | — |
| Long-term: | | | | | | | | | | | | | | | | | | |
| U.S. government agency securities | | | 2,016 | | | — | | | 3 | | | 2,013 | | | 3 | | | — |
| U.S. treasuries | | | 53,215 | | | 20 | | | 71 | | | 53,164 | | | 71 | | | — |
| Variable rate demand notes | | | 6,266 | | | — | | | — | | | 6,266 | | | — | | | — |
| Total | | $1,429,600 | | $101 | | $5,944 | | $1,423,757 | | $5,944 | | $— | ||||||
During the years ended December 31, 2023, 2022 and 2021, realized gains or losses recognized on the sale of investments were not significant.
The Company’s investments at December 31, 2023 and 2022 carried investment grade credit ratings. Variable rate demand notes (“VRDNs”) are floating rate municipal bonds with embedded put options that allow the bondholder to sell the security at par plus accrued interest. All of the put options are secured by a pledged liquidity source. While they are classified as marketable investment securities, the put option allows the VRDNs to be liquidated at par on a same day, or more generally, on a seven-day settlement basis.
The following table summarizes the underlying contractual maturities of the Company’s investments at:
| | | | | | | | | | | | | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| · · December 31, 2023 · · December 31, 2022 | ||||||||||||
| | Amortized Cost | Fair Value | Amortized Cost | Fair Value | ||||||||
| Less than 1 year: | | | | | | | | | | | | |
| Commercial paper | | $163,775 | | $163,774 | $197,712 | | $197,710 | |||||
| Municipal securities | | 361 | | 361 | 211,791 | | 211,239 | |||||
| U.S. government agency securities | | 116,524 | | 116,548 | 109,697 | | 108,985 | |||||
| Certificates of deposit | | 15,590 | | 15,590 | 10,078 | | 10,078 | |||||
| U.S. treasuries | | | 412,936 | | | 412,057 | | | 838,825 | | | 834,302 |
| Corporate bonds | | | 247,340 | | | 247,275 | | | — | | | — |
| Due 1 - 10 years: | | | | | | | | | | | | |
| U.S. treasuries | | | 35,896 | | | 35,967 | | | 53,215 | | | 53,164 |
| U.S. government agency securities | | 23,485 | | 23,531 | 2,016 | | 2,013 | |||||
| Variable rate demand notes | | | — | | | — | | | 4,862 | | | 4,862 |
| Corporate bonds | | | 16,903 | | | 16,933 | | | — | | | — |
| Due 11 - 20 years: | | | | | | | | | | | | |
| Variable rate demand notes | | — | | — | 1,404 | | 1,404 | |||||
| Total | | $1,032,810 | | $1,032,036 | $1,429,600 | | $1,423,757 | |||||
- FAIR VALUE OF CERTAIN FINANCIAL ASSETS AND LIABILITIES
ASC 820, “Fair Value Measurement”, provides a framework for measuring fair value and requires disclosures regarding fair value measurements. ASC 820 defines fair value as the price that would be received on the sale of an asset or paid to transfer a liability in an orderly transaction between market participants at the measurement date. ASC 820 also establishes a fair value hierarchy that requires an entity to maximize the use of observable inputs, where available. The three levels of inputs required by the standard that the Company uses to measure fair value are summarized below.
| ● | Level 1: Quoted prices in active markets for identical assets or liabilities. |
| ● | Level 2: Observable inputs other than Level 1 prices, such as quoted prices for similar assets or liabilities; quoted prices in markets that are not active; or other inputs that are observable or can be corroborated by observable market data for substantially the full term of the related assets or liabilities. |
| ● | Level 3: Unobservable inputs that are supported by little or no market activity and that are significant to the fair value of the assets or liabilities. |
ASC 820 requires the use of observable market inputs (quoted market prices) when measuring fair value and requires a Level 1 quoted price to be used to measure fair value whenever possible.
The following tables present the fair value of Company’s financial assets and liabilities that are recorded at fair value on a recurring basis, segregated among the appropriate levels within the fair value hierarchy at:
| | | | | | | | | | | | | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| December 31, 2023 · Level 1 · Level 2 · Level 3 · Total | ||||||||||||
| Cash | | $1,105,701 | | $— | | $— | | $1,105,701 | ||||
| Money market funds | | 960,873 | | — | | — | | 960,873 | ||||
| Certificates of deposit | | | — | | | 33,824 | | | — | | | 33,824 |
| Commercial paper | | — | | 163,774 | | — | | 163,774 | ||||
| Corporate bonds | | | — | | | 264,208 | | | — | | | 264,208 |
| Municipal securities | | — | | 361 | | — | | 361 | ||||
| U.S. government agency securities | | — | | 159,585 | | — | | 159,585 | ||||
| U.S. treasuries | | | — | | | 641,385 | | | — | | | 641,385 |
| Foreign currency derivatives | | — | | (1,083) | | — | | (1,083) | ||||
| Commodity derivatives | | | — | | | 4,410 | | | — | | | 4,410 |
| Total | | $2,066,574 | | $1,266,464 | | $— | | $3,333,038 | ||||
| | | | | | | | | | | | | |
| Amounts included in: | | | | | | | | | | | | |
| Cash and cash equivalents | | $2,066,574 | | $231,101 | | $— | | $2,297,675 | ||||
| Short-term investments | | — | | 955,605 | | — | | 955,605 | ||||
| Accounts receivable, net | | — | | 4,618 | | — | | 4,618 | ||||
| Other assets | | | — | | | 316 | | | — | | | 316 |
| Investments | | — | | 76,431 | | — | | 76,431 | ||||
| Accrued liabilities | | — | | (1,607) | | — | | (1,607) | ||||
| Total | | $2,066,574 | | $1,266,464 | | $— | | $3,333,038 | ||||
| | | | | | | | | | | | | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| December 31, 2022 · Level 1 · Level 2 · Level 3 · Total | ||||||||||||
| Cash | | $1,132,509 | | $— | | $— | | $1,132,509 | ||||
| Money market funds | | 121,444 | | — | | — | | 121,444 | ||||
| Certificates of deposit | | | — | | | 10,078 | | | — | | | 10,078 |
| Commercial paper | | — | | 225,067 | | — | | 225,067 | ||||
| Variable rate demand notes | | | — | | | 6,266 | | | — | | | 6,266 |
| Municipal securities | | — | | 213,798 | | — | | 213,798 | ||||
| U.S. government agency securities | | — | | 113,357 | | — | | 113,357 | ||||
| U.S. treasuries | | | — | | | 908,379 | | | — | | | 908,379 |
| Foreign currency derivatives | | — | | (3,733) | | — | | (3,733) | ||||
| Total | | $1,253,953 | | $1,473,212 | | $— | | $2,727,165 | ||||
| | | | | | | | | | | | | |
| Amounts included in: | | | | | | | | | | | | |
| Cash and cash equivalents | | $1,253,953 | | $53,188 | | $— | | $1,307,141 | ||||
| Short-term investments | | — | | 1,362,314 | | — | | 1,362,314 | ||||
| Accounts receivable, net | | — | | 965 | | — | | 965 | ||||
| Investments | | — | | 61,443 | | — | | 61,443 | ||||
| Accrued liabilities | | — | | (4,698) | | — | | (4,698) | ||||
| Total | | $1,253,953 | | $1,473,212 | | $— | | $2,727,165 | ||||
All of the Company’s short-term and long-term investments are classified within Level 1 or Level 2 of the fair value hierarchy. The Company’s valuation of its Level 1 investments is based on quoted market prices in active markets for identical securities. The Company’s valuation of its Level 2 investments is based on other observable inputs, specifically a market approach which utilizes valuation models, pricing systems, mathematical tools and other relevant information for the same or similar securities. The Company’s valuation of its Level 2 foreign currency exchange contracts is based on quoted market prices of the same or similar instruments, adjusted for counterparty risk. There wereno transfers between Level 1 and Level 2 measurements during the years ended December 31, 2023 and 2022, and there were no changes in the Company’s valuation techniques.
- DERIVATIVE INSTRUMENTS AND HEDGING ACTIVITIES
The Company accounts for its derivative instruments and hedging activities under ASC 815, “Derivatives and Hedging.” The following table presents the fair values of the Company’s derivative instruments:
| · · · · · · · · · | ||||||
|---|---|---|---|---|---|---|
| · Fair value · | ||||||
| Derivatives designated as · · December 31, · · December 31, · | ||||||
| hedging instruments · 2023 · 2022 · Balance Sheet location | ||||||
| Assets: · · · | ||||||
| Commodity contracts | | $4,480 | | $— | Accounts receivable, net | |
| Commodity contracts | | $316 | | $— | Other assets | |
| Liabilities: | | | | |||
| Commodity contracts | | $(386) | | $— | Accrued liabilities | |
| · · · · · · · · | |||||
|---|---|---|---|---|---|
| · Fair value · | |||||
| Derivatives not designated as | | December 31, | | December 31, | |
| hedging instruments · 2023 · 2022 · Balance Sheet location | |||||
| Assets: · · | |||||
| Foreign currency exchange contracts | | $138 | | $965 | Accounts receivable, net |
| Liabilities: | | | |||
| Foreign currency exchange contracts | | $(1,221) | | $(4,698) | Accrued liabilities |
Cash Flow Hedging Strategy
The Company uses cash flow hedges to minimize the variability in cash flows of forecasted transactions caused by fluctuations in commodity prices. The changes in the fair values of derivatives designated as cash flow hedges are recorded in accumulated other comprehensive income (loss) (“AOCI”) and are reclassified into the line item in our consolidated statement of income in which the hedged items are recorded in the same period that the hedged items affect earnings. The changes in the fair values of hedges that are determined to be ineffective are immediately reclassified from AOCI into earnings. The maximum length of time for which the Company hedges its exposure to the variability in future cash flows is currently less than two years.
The Company has entered into commodity hedge contracts to mitigate the price risk associated with a portion of its forecasted aluminum purchases. These derivative instruments were designated as part of the Company’s commodity cash flow hedging program. The objective of this hedging program is to reduce the variability of cash flows associated with future purchases of aluminum. The total notional values of derivatives that were designated and qualified for this program were $98.3 million as of December 31, 2023. Transactions under the commodity cash flow hedging program were executed beginning in May 2023.
The following table presents the impact that changes in the fair values of derivatives designated as cash flow hedges had on other comprehensive income (“OCI”), AOCI and earnings:
| · · · · · · · · | ||||||
|---|---|---|---|---|---|---|
| Year ended December 31, 2023 | ||||||
| Derivatives designated as · Gain (loss) · Location of gain (loss) · Gain (loss) reclassified | ||||||
| hedging instruments | | recognized in AOCI | | recognized in income | | from AOCI into income |
| Commodity contracts | | $4,410 | | Cost of sales | | $(317) |
As of December 31, 2023, the Company estimates that it will reclassify into earnings net gains (losses) of$4.1 million from the amount recorded in AOCI as the anticipated cash flows occur during the next 12 months.
Economic (Non-Designated) Hedging Strategy
The Company is exposed to foreign currency exchange rate risks related primarily to its foreign business operations. During the years ended December 31, 2023, 2022 and 2021, the Company entered into forward currency exchange contracts with financial institutions to create an economic hedge to specifically manage a portion of the foreign exchange risk exposure associated with certain consolidated subsidiaries’ non-functional currency denominated assets and liabilities. All foreign currency exchange contracts of the Company that were outstanding as of December 31, 2023 have terms of approximatelyone month or less. The Company does not enter into forward currency exchange contracts for speculation or trading purposes.
The Company has not designated its foreign currency exchange contracts as hedge transactions. Therefore, gains and losses on the Company’s foreign currency exchange contracts are recognized in interest and other income (expense), net, in the consolidated statements of income, and are largely offset by the changes in the fair value of the underlying economically hedged item. The total notional values of derivatives related to our foreign currency economic hedges were $282.7 million and $299.8 million as of December 31, 2023 and 2022, respectively.
The net gains (losses) on derivatives not designated as hedging instruments in the consolidated statements of income were as follows:
| · · · · · · · · · · · | ||||
|---|---|---|---|---|
| | | | | Gain (loss) recognized |
| | | | | in income on derivatives |
| | | | | Year ended |
| Derivatives not designated as · · Location of gain (loss) · · December 31, · · December 31, · · December 31, | ||||
| hedging instruments | recognized in income on derivatives | 2023 | 2022 | 2021 |
| Foreign currency exchange contracts | Interest and other income (expense), net | $(12,364) | $(6,893) | $(5,445) |
Certain of the Company’s counterparty agreements contain provisions that require the Company to post collateral on derivative instruments in a net liability position. As of December 31, 2023,$3.8 million was held as collateral.
- INVENTORIES
Inventories consist of the following at December 31:
| | | | | | | |
|---|---|---|---|---|---|---|
| · 2023 · 2022 | ||||||
| Raw materials | | $330,021 | | $467,392 | ||
| Work in process | | | 1,403 | | | 1,688 |
| Finished goods | | 639,982 | | 466,551 | ||
| | | $971,406 | | $935,631 | ||
- PROPERTY AND EQUIPMENT, Net
Property and equipment consist of the following at December 31:
| | | | | | | |
|---|---|---|---|---|---|---|
| · 2023 · 2022 | ||||||
| Land | | $152,253 | | $139,798 | ||
| Leasehold improvements | | 37,946 | | 31,327 | ||
| Furniture and fixtures | | 11,422 | | 9,286 | ||
| Office and computer equipment | | 25,560 | | 22,386 | ||
| Computer software | | 5,344 | | 5,906 | ||
| Equipment | | 426,466 | | 244,739 | ||
| Buildings | | 211,951 | | 163,885 | ||
| Vehicles | | | 69,527 | | | 49,175 |
| Assets under construction | | 211,562 | | 83,553 | ||
| | | 1,152,031 | | 750,055 | ||
| Less: accumulated depreciation and amortization | | (261,235) | | (233,158) | ||
| | | $890,796 | | $516,897 | ||
Total depreciation and amortization expense recorded was $63.0 million, $53.7 million and $45.7 million for the years ended December 31, 2023, 2022 and 2021, respectively. Assets under construction are not depreciated until in service date.
- GOODWILL AND OTHER INTANGIBLE ASSETS
The following is a roll-forward of goodwill for the years ended December 31, 2023 and 2022 by reportable segment:
| · · · · · · · · · · · · · · · | ||||||||||
|---|---|---|---|---|---|---|---|---|---|---|
| · · Monster · · · · · · · · · · · · | ||||||||||
| · · Energy® · · Strategic · · Alcohol · · · · · · | ||||||||||
| · Drinks · Brands · Brands · Other · Total | ||||||||||
| Balance at December 31, 2022 | | $693,644 | | $637,999 | | $86,298 | | $— | | $1,417,941 |
| Acquisitions | | — | | — | | — | | — | | — |
| Balance at December 31, 2023 | | $693,644 | | $637,999 | | $86,298 | | $— | | $1,417,941 |
| · · · · · · · · · · · · · · · | ||||||||||
|---|---|---|---|---|---|---|---|---|---|---|
| · · Monster · · · · · · · · · · · · | ||||||||||
| · · Energy® · · Strategic · · Alcohol · · · · · · | ||||||||||
| · Drinks · Brands · Brands · Other · Total | ||||||||||
| Balance at December 31, 2021 | | $693,644 | | $637,999 | | $— | | $— | | $1,331,643 |
| Acquisitions | | — | | — | | 86,298 | | — | | 86,298 |
| Balance at December 31, 2022 | | $693,644 | | $637,999 | | $86,298 | | $— | | $1,417,941 |
Intangible assets consist of the following at:
| · · · · · · | ||||
|---|---|---|---|---|
| · December 31, · December 31, | ||||
| · 2023 · 2022 | ||||
| Amortizing intangibles | | $144,582 | | $121,378 |
| Accumulated amortization | | (74,699) | | (68,790) |
| | | 69,883 | | 52,588 |
| Non-amortizing intangibles | | 1,357,256 | | 1,167,822 |
| | | $1,427,139 | | $1,220,410 |
Amortizing intangibles primarily consist of customer relationships. All amortizing intangibles have been assigned an estimated finite useful life and such intangibles are amortized on a straight-line basis over the number of years that approximate their respective useful lives, generallyten tofifteen years. Total amortization expense recorded was $5.9 million, $7.6 million and $4.4 million for the years ended December 31, 2023, 2022 and 2021, respectively. For the years ended December 31, 2023 and 2022, impairment charges of $38.7 million and $2.2 million, respectively, were recorded to non-amortizing intangibles. For the year ended December 31, 2021, no intangible impairments were recorded.
The following is the future estimated amortization expense related to amortizing intangibles as of December 31, 2023:
| | | | |
|---|---|---|---|
| Year Ending December 31: · · | |||
| | | | |
| 2024 | | $5,948 | |
| 2025 | | | 5,947 |
| 2026 | | | 5,947 |
| 2027 | | | 5,946 |
| 2028 | | | 5,945 |
| 2029 and thereafter | | | 40,150 |
| | | $69,883 | |
At December 31, 2023, non-amortizing intangibles primarily consist of indefinite-lived tradenames, flavors and formulas.
- DISTRIBUTION AGREEMENTS
In accordance with ASC 420 “Exit or Disposal Cost Obligations”, the Company expenses distributor termination costs in the period in which the written notification of termination occurs. The Company incurred termination costs of $0.2 million and $5.3 million for the years ended December 31, 2023 and 2021, respectively. The Company incurredno termination costs for the year ended December 31, 2022. Such termination costs have been expensed in full and are included in operating expenses in the consolidated statements of income for the years ended December 31, 2023 and 2021.
In the normal course of business, amounts received pursuant to new and/or amended distribution agreements entered into with certain bottlers/distributors, relating to the costs associated with terminating agreements with the Company’s prior distributors, are accounted for as deferred revenue and are recognized as revenue ratably over the anticipated life of the respective distribution agreement, generally 20 years. Revenue recognized was $21.5 million, $21.4 million and $21.5 million for the years ended December 31, 2023, 2022 and 2021, respectively.
- DEBT
The Company entered into a credit facility with Comerica Bank (“Comerica”) consisting of a revolving line of credit, which was amended in April 2020, under which the Company may borrow up to $10.0 million of non-collateralized debt. The revolving line of credit is effective through June 1, 2025. Interest on borrowings under the line of credit is based on Comerica’s base (prime) rate minus 1.00% to 1.50%, depending upon certain financial ratios maintained by the Company. The Company hadno outstanding borrowings on this line of credit at December 31, 2023. Under this revolving line of credit, the Company may also issue standby Letters of Credit with an aggregate amount of up to $4.0 million. The fee on the standby Letters of Credit ranges from 1.00% to 1.50% depending upon certain financial ratios maintained by the Company. The Company hadno outstanding standby Letters of Credit at December 31, 2023.
The Company has a credit facility with HSBC Bank (China) Company Limited, Shanghai Branch, of $15.0 million. At December 31, 2023, the interest rate on borrowings under the line of credit was 5.5%. As of December 31, 2023, no balance was outstanding on this line of credit.
- COMMITMENTS AND CONTINGENCIES
Contractual Obligations – The Company had the following contractual obligations related primarily to sponsorships and other marketing activities as of December 31, 2023:
| | | | |
|---|---|---|---|
| Year Ending December 31: · | |||
| | | | |
| 2024 | | $328,200 | |
| 2025 | | | 57,310 |
| 2026 | | | 27,972 |
| 2027 | | | 4,007 |
| 2028 | | | 24 |
| 2029 and thereafter | | | 118 |
| | $417,631 | ||
Purchase Commitments – The Company had purchase commitments aggregating approximately $414.7 million at December 31, 2023, which represented commitments made by the Company and its subsidiaries to various suppliers of raw materials for the production of its products. These obligations vary in terms but are generally satisfied withinone year.
The Company purchases various raw material items, including, but not limited to, flavors, ingredients, supplement ingredients, containers, milk, glucose, sucralose and cream, from a limited number of suppliers. An interruption in supply from any of such resources could result in the Company’s inability to produce certain products for limited or possibly extended periods of time. The aggregate value of purchases from suppliers of such limited resources described above for the years ended December 31, 2023, 2022 and 2021 was $590.5 million, $666.1 million and $698.0 million, respectively.
Guarantees – The Company from time to time enters into certain types of contracts that contingently require the Company to indemnify parties against third-party claims. These contracts primarily relate to: (i) certain agreements with the Company’s officers, directors and employees under which the Company may be required to indemnify such persons for liabilities arising out of their employment relationship, (ii) certain distribution or purchase agreements under which the Company may have to indemnify the Company’s customers from any claim, liability or loss arising out of any actual or alleged injury or damages suffered in connection with the consumption or purchase of the Company’s products or the use of Company trademarks, and (iii) certain real estate leases, under which the Company may be required to indemnify property owners for liabilities and other claims arising from the Company’s use of the applicable premises. The terms of such obligations vary and typically, a maximum obligation is not explicitly stated. Generally, the Company believes that its insurance coverage is adequate to cover any resulting liabilities or claims.
Litigation–* *From time to time in the normal course of business, the Company is named in litigation, including labor and employment matters, personal injury matters, consumer class actions, intellectual property matters and claims from prior distributors. Although it is not possible to predict the ultimate outcome of such litigation, based on the facts known to the Company, management believes that such litigation in aggregate will likely not have a material adverse effect on the Company’s financial position or results of operations.
The Company evaluates, on a quarterly basis, developments in legal proceedings and other matters that could cause an increase or decrease in the amount of the liability that is accrued, if any, and any related insurance reimbursements. As of December 31, 2023, $0.3 million of loss contingencies were included in the Company's accompanying consolidated balance sheet. As of December 31, 2022, no loss contingencies were included in the Company’s accompanying consolidated balance sheet.
- ACCUMULATED OTHER COMPREHENSIVE LOSS
The components of accumulated other comprehensive loss are as follows at December 31:
| | | | | | | |
|---|---|---|---|---|---|---|
| · 2023 · 2022 | ||||||
| Accumulated net unrealized loss on available-for-sale securities | $(758) | $(5,843) | ||||
| Accumulated foreign currency translation adjustments | | | (128,989) | | | (153,230) |
| Accumulated net gains on commodity derivatives | | | 4,410 | | | — |
| Total accumulated other comprehensive loss | $(125,337) | $(159,073) | ||||
- TREASURY STOCK
On June 14, 2022, the Company’s Board of Directors authorized a share repurchase program for the purchase of up to $500.0 million of the Company’s outstanding common stock (the “June 2022 Repurchase Plan”). During the year ended December 31, 2023, the Company purchased approximately 3.3 million shares of common stock at an average purchase price of $55.52 per share, for a total amount of approximately $182.8 million (excluding broker commissions), which exhausted the availability under the June 2022 Repurchase Plan.
On November 2, 2022, the Company’s Board of Directors authorized a share repurchase program for the purchase of up to an additional $500.0 million of the Company’s outstanding common stock (the “November 2022 Repurchase Plan”). During the year ended December 31, 2023, the Company purchased approximately 4.8 million shares of common stock at an average purchase price of $54.31 per share, for a total amount of approximately $260.3 million (excluding broker commissions), under the November 2022 Repurchase Plan. As of February 27, 2024, $142.4 million remained available for repurchase under the November 2022 Repurchase Plan.
On November 7, 2023, the Company’s Board of Directors authorized a share repurchase program for the purchase of up to an additional $500.0 million of the Company’s outstanding common stock (the “November 2023 Repurchase Plan”). During the year ended December 31, 2023, no shares were repurchased under the November 2023 Repurchase Plan. As of February 27, 2024, $500.0 million remained available for repurchase under the November 2023 Repurchase Plan.
The aggregate amount of the Company’s outstanding common stock that remains available for repurchase under all previously authorized repurchase plans is $642.4 million as of February 27, 2024.
During the year ended December 31, 2023,3.8 million shares of common stock were purchased from employees in lieu of cash payments for options exercised or withholding taxes due for a total amount of $214.2 million. While such purchases are considered common stock repurchases, they are not counted as purchases against the Company’s authorized share repurchase programs. Such shares are included in common stock in treasury in the accompanying consolidated balance sheet at December 31, 2023.
- STOCK-BASED COMPENSATION
The Company hastwo stock-based compensation plans under which shares were available for grant as of December 31, 2023: (i) the Monster Beverage Corporation 2020 Omnibus Incentive Plan (the “2020 Omnibus Incentive Plan”), which includes the Monster Beverage Corporation Deferred Compensation Plan as a sub plan thereunder, and (ii) the Monster Beverage Corporation 2017 Compensation Plan for Non-Employee Directors (the “2017 Directors Plan”), which includes the Monster Beverage Corporation Deferred Compensation Plan for Non-Employee Directors as a sub plan thereunder. The
2020 Omnibus Incentive Plan was approved by the Board of Directors on April 14, 2020 and approved by the stockholders of the Company at the annual meeting of the Company’s stockholders held on June 3, 2020 (the “Effective Date”). The 2020 Omnibus Incentive Plan replaced the Monster Beverage Corporation 2011 Omnibus Incentive Plan (the “2011 Omnibus Incentive Plan”).
The 2020 Omnibus Incentive Plan provides for the granting of stock options, stock appreciation rights, restricted stock, restricted stock units, performance awards, and other share-based awards up to an aggregate of 92,338,734 shares of the Company’s common stock, comprised of 64,000,000 new shares of common stock reserved under the 2020 Omnibus Incentive Plan, which were authorized on the Effective Date, and 28,338,734 shares of common stock that were available for grant under the 2011 Omnibus Incentive Plan as of December 31, 2019 and prior to the Effective Date. Shares authorized under the 2020 Omnibus Incentive Plan are reduced byone (1) share for options or stock appreciation rights granted under the 2020 Omnibus Incentive Plan and for any grants after December 31, 2019 under the 2011 Omnibus Incentive Plan, and by 2.6 shares for each share granted or issued with respect to a Full Value Award under either the 2020 Omnibus Incentive Plan or for any shares granted after December 31, 2019 under the 2011 Omnibus Incentive Plan. A “Full Value Award” is an award other than an incentive stock option, a non-qualified stock option, or a stock appreciation right, which is settled by the issuance of shares. Options granted under the 2020 Omnibus Incentive Plan may be incentive stock options under Section 422 of the Internal Revenue Code, as amended (the “Code”), or non-qualified stock options.
Shares previously granted under the 2011 Omnibus Incentive Plan after December 31, 2019 and prior to the Effective Date of the 2020 Omnibus Incentive Plan reduced the number of shares available for grant under the 2020 Omnibus Incentive Plan. As of December 31, 2023,15,547,318 shares of the Company’s common stock have been granted, net of cancellations, and 72,849,815 shares (as adjusted for Full Value Awards) of the Company’s common stock remain available for grant under the 2020 Omnibus Incentive Plan.
The Compensation Committee of the Board of Directors (the “Compensation Committee”) has sole and exclusive authority to grant stock awards to all employees who are not new hires and to all new hires who are subject to Section 16 of the Exchange Act (“Section 16”). Each of the Compensation Committee and the Executive Committee of the Board of Directors (the “Executive Committee”) independently has the authority to grant stock awards to (i) new hires and (ii) employees receiving a promotion, in each case, who are not Section 16 employees. Awards granted by the Executive Committee are not subject to approval or ratification by the Board of Directors or the Compensation Committee. Options granted under the 2020 Omnibus Incentive Plan generally vest over athree- tofive-year period from the grant date and are generally exercisable up to 10 years after the grant date. Restricted stock units granted under the 2020 Omnibus Incentive Plan generally vest over athree- orfive-year period from the grant date. Performance share units will generally vest based on an award recipient's continuous employment through a cumulative three - year performance period and the achievement of financial performance goals specified for the applicable award during such performance period.
In 2016, the Company adopted the Deferred Compensation Plan (as a sub plan to the 2011 Omnibus Incentive Plan), pursuant to which eligible employees may elect to defer cash and/or equity based compensation and to receive the deferred amounts, together with an investment return (positive or negative), either at a pre-determined time in the future or upon termination of their employment with the Company or its subsidiaries or affiliates that are participating employers under the Deferred Compensation Plan, as provided under the Deferred Compensation Plan and in relevant deferral elections. Deferrals under the Deferred Compensation Plan are unfunded and unsecured. As of December 31, 2023 deferrals under the Deferred Compensation Plan are solely comprised of cash compensation and equity compensation and are not material in the aggregate.
In 2017, the Company adopted the 2017 Directors Plan, a successor plan to the 2009 Monster Beverage Corporation Stock Incentive Plan for Non-Employee Directors. The 2017 Directors Plan permits the granting of stock options, stock appreciation rights, restricted shares or restricted stock units, deferred awards, dividend equivalents, and other share based awards up to an aggregate of 2,500,000 shares of common stock of the Company to non-employee directors of the Company.
Each calendar year, a non-employee director will receive an annual retainer and annual equity award, as provided for in the 2017 Directors Plan, which may be modified from time to time. In February 2022, the Board of Directors amended and restated the 2017 Directors Plan to provide for increases to the annual cash retainer and annual equity retainer that non-employee directors are entitled to receive. Currently, non-employee directors receive an annual equity retainer of approximately $175,000 in the form of restricted stock units at each annual meeting of the Company’s stockholders or promptly thereafter. A non-employee director’s annual award of restricted stock units will generally vest on the earliest to occur of: (a) the last business day immediately preceding the annual meeting of the Company’s stockholders in the calendar year following the calendar year in which the grant date occurs, (b) a Change of Control (as defined in the 2017 Directors Plan), (c) the non-employee director’s death, or (d) the date of the non-employee director’s separation from service due to disability, so long as the non-employee director remains a non-employee director through such date. The Board of Directors may in its discretion award non-employee directors stock options, stock appreciation rights, restricted stock and other share-based awards in lieu of or in addition to restricted stock units. The Board of Directors may amend or terminate the 2017 Directors Plan at any time, subject to certain limitations set forth in the 2017 Directors Plan. As of December 31, 2023,260,428 shares of the Company’s common stock had been granted under the 2017 Directors Plan, and 2,239,572 shares of the Company’s common stock remain available for grant.
In 2017, the Company adopted the Deferred Compensation Plan for Non-Employee Directors (as a sub plan to the 2017 Directors Plan), pursuant to which the Board of Directors may permit non-employee directors to elect, at such times and in accordance with rules and procedures (or sub-plan) adopted by the Board of Directors (which are intended to comply with Section 409A of the Code, as applicable), to receive all or any portion of such non-employee director’s compensation, whether payable in cash or in equity, on a deferred basis. Deferrals under the Deferred Compensation Plan for Non-Employee Directors are unfunded and unsecured. As of December 31, 2023, deferrals under the Deferred Compensation Plan for Non-Employee Directors are solely comprised of cash compensation and equity compensation and are not material in the aggregate. The 2017 Directors Plan was adopted to effectuate any such deferrals. The 2017 Directors Plan is administered by the Board of Directors. Each award granted under the 2017 Directors Plan will be evidenced by a written agreement and will contain the terms and conditions that the Board of Directors deems appropriate.
In February 2022, as part of the Board of Directors’ amendment and restatement of the 2017 Directors Plan, such amendment and restatement also introduced the requirement for each non-employee director to satisfy the share ownership guidelines set forth below, as may be modified by the Board of Directors from time to time. The current share ownership guidelines provide that non-employee directors of the Company must:
| ● | Hold shares of Company common stock having a total value of five times the annual retainer payable to a non-employee director (excluding any portion of the annual retainer attributable to a non-employee director’s service as a member of a subcommittee, as a chair of a subcommittee or as the lead independent director, as applicable). For this purpose, deferred shares or deferred restricted stock units will be deemed held, to the extent vested. |
| ● | The minimum stock ownership level must be achieved by each non-employee director by the fifth anniversary of such non-employee director’s initial appointment to the Board of Directors. |
| ● | Once achieved, ownership of the guideline amount should be maintained for so long as the non-employee director retains his or her seat on the Board of Directors. |
| ● | There may be rare instances where these guidelines would place a hardship on a non-employee director. In these cases or in similar circumstances, the Board of Directors will make the final decision as to developing an alternative stock ownership guideline for a non-employee director that reflects the intention of these guidelines and his or her personal circumstances. |
The Company recorded $68.8 million, $64.1 million and $70.5 million of compensation expense relating to outstanding options, restricted stock units, performance share units and other share-based awards during the years ended December 31, 2023, 2022 and 2021, respectively.
The tax benefit for tax deductions from non-qualified stock option exercises, disqualifying dispositions of incentive stock options and vesting of restricted stock units and performance share units for the years ended December 31, 2023, 2022 and 2021 was $62.2 million, $9.1 million and $6.8 million, respectively.
Stock Options
Under the Company’s stock-based compensation plans, all stock options granted through December 31, 2023 were granted at prices based on the fair value of the Company’s common stock on the date of grant. The Company records compensation expense for employee stock options based on the estimated fair value of the options on the date of grant using the Black-Scholes-Merton option pricing formula with the assumptions included in the table below. The Company records compensation expense for non-employee stock options based on the estimated fair value of the options as of the earlier of (1) the date at which a commitment for performance by the non-employee to earn the stock option is reached or (2) the date at which the non-employee’s performance is complete, using the Black-Scholes-Merton option pricing formula with the assumptions included in the table below. The Company uses historical data to determine the exercise behavior, volatility and forfeiture rate of the options.
The following weighted-average assumptions were used to estimate the fair value of options granted during:
| | | | | | | | |
|---|---|---|---|---|---|---|---|
| · 2023 · 2022 · 2021 | |||||||
| Dividend yield | | 0.0% | 0.0% | 0.0% | |||
| Expected volatility | | 27.6% | 27.7% | 28.9% | |||
| Risk-free interest rate | | 3.75% | 2.15% | 0.85% | |||
| Expected term | | 6.3 Years | | 6.1 Years | | 5.8 Years | |
Expected Volatility: The Company uses historical volatility as it provides a reasonable estimate of the expected volatility. Historical volatility is based on the most recent volatility of the stock price over a period of time equivalent to the expected term of the option.
Risk-Free Interest Rate: The risk-free interest rate is based on the U.S. treasury zero-coupon yield curve in effect at the time of grant for the expected term of the option.
Expected Term: The Company’s expected term represents the weighted-average period that the Company’s stock options are expected to be outstanding. The expected term is based on expected time to post-vesting exercise of options by employees. The Company uses historical exercise patterns of previously granted options to derive employee behavioral patterns used to forecast expected exercise patterns.
The following table summarizes the Company’s activities with respect to its stock option plans as follows:
| · · · · · · · · · · | |||||||||
|---|---|---|---|---|---|---|---|---|---|
| · · · · · · · Weighted- · · · | |||||||||
| | | | | Weighted- | | Average | | | |
| | | | | Average | | Remaining | | | |
| | | Number of | | Exercise | | Contractual | | | |
| · · Shares (in · · Price Per · · Term (in · · Aggregate | |||||||||
| Options · thousands) · Share · years) · Intrinsic Value | |||||||||
| Outstanding at January 1, 2023 | 29,710 | | $26.38 | 5.0 | | $724,651 | |||
| Granted 01/01/23 - 03/31/23 | 3,962 | | $50.82 | | | | | | |
| Granted 04/01/23 - 06/30/23 | 31 | | $59.36 | | | | | | |
| Granted 07/01/23 - 09/30/23 | 25 | | $57.71 | | | | | | |
| Granted 10/01/23 - 12/31/23 | 25 | | $52.54 | | | | | | |
| Exercised | (8,310) | | $15.67 | | | | | | |
| Cancelled or forfeited | (460) | | $40.96 | | | | | | |
| Outstanding at December 31, 2023 | 24,983 | | $33.64 | 5.8 | | $598,866 | |||
| Vested and expected to vest in the future at December 31, 2023 | | 24,215 | | $33.30 | | 5.7 | | $588,750 | |
| Exercisable at December 31, 2023 | 14,481 | | $27.25 | 4.0 | | $439,669 | |||
The following table summarizes information about stock options outstanding and exercisable at December 31, 2023:
| · · · · · · · · · · · · · · · · | |||||||||
|---|---|---|---|---|---|---|---|---|---|
| · · · · · · Options Outstanding · · Options Exercisable | |||||||||
| · · · · · · · · Weighted · · · · · · · | |||||||||
| · · · · · · · · Average · · Weighted · · Number · · Weighted | |||||||||
| · · · · · · Number · · Remaining · · Average · · Exercisable · · Average | |||||||||
| Range of Exercise · · Outstanding · · Contractual · · Exercise · · (In · · Exercise | |||||||||
| Prices ($) · (In Thousands) · Term (Years) · Price ($) · Thousands) · Price ($) | |||||||||
| $11.50 | - | $21.99 | 3,218 | 2.2 | $21.36 | 3,218 | $21.36 | ||
| $22.46 | - | $23.14 | 3,085 | 2.5 | $22.87 | 3,085 | $22.87 | ||
| $24.38 | - | $28.98 | 833 | 4.6 | $26.69 | 773 | $26.59 | ||
| $29.37 | - | $29.37 | 3,017 | 4.2 | $29.37 | 3,017 | $29.37 | ||
| $29.84 | - | $31.20 | 4,208 | 5.6 | $30.41 | 3,137 | $30.34 | ||
| $31.46 | - | $33.71 | 69 | 5.2 | $32.25 | 45 | $32.00 | ||
| $36.62 | - | $36.62 | 4,305 | 8.2 | $36.62 | 520 | $36.62 | ||
| $38.96 | - | $48.90 | 2,307 | 7.4 | $44.18 | 686 | $44.42 | ||
| $50.82 | - | $50.82 | 3,873 | 9.2 | $50.82 | — | $— | ||
| $52.02 | - | $59.36 | 68 | 9.5 | $55.56 | — | $— | ||
| | | | | | 24,983 | 5.8 | $33.64 | 14,481 | $27.25 |
The weighted-average grant-date fair value of options granted during the years ended December 31, 2023, 2022 and 2021 was $18.28 per share, $11.74 per share and $12.90 per share, respectively. The total intrinsic value of options exercised during the years ended December 31, 2023, 2022 and 2021 was $333.5 million, $68.2 million and $51.2 million, respectively.
Cash received from option exercises under all plans for the years ended December 31, 2023, 2022 and 2021 was $130.3 million, $64.0 million and $45.7 million, respectively.
At December 31, 2023, there was $96.3 million of total unrecognized compensation expense related to non-vested options granted to employees under the Company’s share-based payment plans. That cost is expected to be recognized over a weighted-average period of 3.0 years.
Restricted Stock Units and Performance Share Units
The cost of stock-based compensation for restricted stock units and performance share units is measured based on the closing fair market value of the Company’s common stock at the date of grant. In the event that the Company has the option and intent to settle a restricted stock unit or performance share unit in cash, the award is classified as a liability and revalued at each balance sheet date.
The following table summarizes the Company’s activities with respect to non-vested restricted stock units and performance share units as follows:
| · · · · · | ||||
|---|---|---|---|---|
| | | | | Weighted |
| | | Number of | | Average |
| | | Shares (in | | Grant-Date |
| · thousands) · Fair Value | ||||
| Non-vested at January 1, 2023 | | 2,026 | | $36.27 |
| Granted 01/01/23 - 03/31/231 | | 523 | | $48.49 |
| Granted 04/01/23 - 06/30/23 | | 22 | | $59.70 |
| Granted 07/01/23 - 09/30/23 | | 2 | | $56.38 |
| Granted 10/01/23 - 12/31/23 | | 8 | | $51.99 |
| Vested | | (595) | | $32.84 |
| Forfeited/cancelled | | (22) | | $32.49 |
| Non-vested at December 31, 2023 | | 1,964 | | $40.95 |
1The grant activity for performance share units is recorded based on the target performance level earning100% of target performance share units. The actual number of performance share units earned could range from0% to200% of target depending on the achievement of pre-established performance goals.
The weighted-average grant-date fair value of restricted stock units and/or performance share units granted during the years ended December 31, 2023, 2022 and 2021 was $51.24, $37.13 and $44.56 per share, respectively. As of December 31, 2023,1.9 million of restricted stock units and performance share units are expected to vest.
At December 31, 2023, total unrecognized compensation expense relating to non-vested restricted stock units and performance share units was $32.0 million, which is expected to be recognized over a weighted-average period of 1.2 years.
Other Share-Based Awards
The Company has granted other share-based awards to certain employees that are payable in cash. These awards are classified as liabilities and are valued based on the fair value of the award at the grant date and are remeasured at each reporting date until settlement, with compensation expense being recognized in proportion to the completed requisite service period up until date of settlement. At December 31, 2023, other share-based awards outstanding included grants that vest over three years payable in the first quarters of 2024, 2025 and 2026.
At December 31, 2023, there was $0.3 million of total unrecognized compensation expense related to nonvested other share-based awards granted to employees under the Company’s stock-based compensation plans. That cost is expected to be recognized over a weighted-average period of 1.0 years.
Employee and Non-Employee Share-Based Compensation Expense
The table below shows the amounts recognized in the consolidated financial statements for the years ended December 31, 2023, 2022 and 2021 for share-based compensation related to employees and non-employees.
Employee and non-employee share-based compensation expense of $68.8 million for the year ended December 31, 2023 is comprised of $10.3 million relating to incentive stock options, $1.2 million relating to other share-based awards and $57.3 million relating to non-qualified stock options, restricted stock units and performance share units.
Employee and non-employee share-based compensation expense of $64.1 million for the year ended December 31, 2022 is comprised of $9.4 million relating to incentive stock options, $0.7 million relating to other share-based awards and $54.0 million relating to non-qualified stock options, restricted stock units and performance share units.
Employee and non-employee share-based compensation expense of $70.5 million for the year ended December 31, 2021 is comprised of $8.3 million relating to incentive stock options, $1.6 million relating to other share-based awards and $60.6 million relating to non-qualified stock options, restricted stock units and performance share units.
| | | | | | | | | | |
|---|---|---|---|---|---|---|---|---|---|
| · 2023 · 2022 · 2021 | |||||||||
| Operating expenses | $68,836 | $64,109 | $70,483 | ||||||
| Total employee and non-employee share-based compensation expense included in income, before income tax | | | 68,836 | | | 64,109 | | | 70,483 |
| Less: Amount of income tax benefit recognized in earnings | | | (64,401) | | | (13,175) | | | (14,228) |
| Amount charged against net income | $4,435 | $50,934 | $56,255 | ||||||
- INCOME TAXES
The Company evaluated the various provisions of the Tax Reform Act, including, the global intangible low-taxed income (“GILTI”) and the foreign derived intangible income provisions. The Company will treat any U.S. tax on foreign earnings under GILTI as a current period expense when incurred.
Consolidated retained earnings at December 31, 2023 included undistributed after-tax earnings from certain non-U.S. subsidiaries that were not indefinitely reinvested. At December 31, 2023, the Company had a deferred tax liability of $8.4 million for the estimated taxes associated with the repatriation of these earnings. Undistributed earnings of approximately $583 million in foreign subsidiaries were indefinitely reinvested in foreign operations. Quantification of the deferred tax liability, if any, associated with indefinitely reinvested earnings was not practicable.
The domestic and foreign components of the Company’s income before provision for income taxes are as follows:
| | | | | | | | | | |
|---|---|---|---|---|---|---|---|---|---|
| · · Year Ended December 31, | |||||||||
| · 2023 · 2022 · 2021 | |||||||||
| Domestic* | $1,809,418 | $1,327,459 | $1,431,797 | ||||||
| Foreign* | | | 259,064 | | | 244,505 | | | 369,622 |
| Income before provision for income taxes | $2,068,482 | $1,571,964 | $1,801,419 | ||||||
After intercompany royalties, management fees and interest charges from the Company’s domestic to foreign entities of$101.4** million,$85.0 million and**$61.1** million for the years ended December 31, 2023, 2022 and 2021, respectively.*
Components of the provision for income taxes are as follows:
| | | | | | | | | | |
|---|---|---|---|---|---|---|---|---|---|
| · · Year Ended December 31, | |||||||||
| | 2023 | 2022 | 2021 | ||||||
| Current: | | | | | | | | | |
| Federal | $259,911 | $247,482 | $273,115 | ||||||
| State | | | 47,079 | | | 47,255 | | | 44,990 |
| Foreign | | | 99,563 | | | 37,421 | | | 89,410 |
| | | | 406,553 | | | 332,158 | | | 407,515 |
| | | | | | | | | | |
| Deferred: | | | | | | | | | |
| Federal | | | 42,237 | | | 19,111 | | | 14,750 |
| State | | | 2,376 | | | 258 | | | 4,689 |
| Foreign | | | (13,936) | | | 26,084 | | | 5,092 |
| | | | 30,677 | | | 45,453 | | | 24,531 |
| | | | | | | | | | |
| Valuation allowance | | | 264 | | | 2,729 | | | (8,102) |
| | $437,494 | $380,340 | $423,944 | ||||||
A reconciliation of the total provision for income taxes after applying the U.S. federal statutory rate of 21% to income before provision for income taxes to the reported provision for income taxes are as follows for the years ended:
| | | | | | | | | | |
|---|---|---|---|---|---|---|---|---|---|
| · · Year Ended December 31, | |||||||||
| · 2023 · 2022 · 2021 | |||||||||
| U.S. Federal tax expense at statutory rates | $434,381 | $330,113 | $378,298 | ||||||
| State income taxes, net of federal tax benefit | | | 39,416 | | | 35,848 | | | 38,894 |
| Permanent differences | | | (27,235) | | | (5,450) | | | (4,168) |
| Stock-based compensation | | | (43,846) | | | 3,571 | | | 2,790 |
| Residual tax on undistributed foreign earnings | | | 8,423 | | | — | | | — |
| Other | | | (5,132) | | | 1,371 | | | (649) |
| Foreign rate differential | | | 31,223 | | | 12,158 | | | 16,881 |
| Valuation allowance | | | 264 | | | 2,729 | | | (8,102) |
| | $437,494 | $380,340 | $423,944 | ||||||
Major components of the Company’s deferred tax assets (liabilities) at December 31, 2023 and 2022 are as follows:
| | | | | | | |
|---|---|---|---|---|---|---|
| | 2023 | 2022 | ||||
| Deferred Tax Assets: | | | | | | |
| Reserve for sales returns | $1,438 | $2,262 | ||||
| Reserve for inventory obsolescence | | | 4,022 | | | 4,651 |
| Reserve for marketing development fund | | | 8,358 | | | 7,487 |
| Capitalization of inventory costs | | | 12,159 | | | 6,537 |
| State franchise tax - current | | | 2,511 | | | 2,339 |
| Accrued compensation | | | 12,413 | | | 10,499 |
| Accrued other liabilities | | | 1,729 | | | 1,820 |
| Deferred revenue | | | 58,156 | | | 63,196 |
| Stock-based compensation | | | 19,093 | | | 25,526 |
| Foreign net operating loss carryforward | | | 27,000 | | | 19,896 |
| Prepaid supplies | | | 10,567 | | | 7,901 |
| Termination payments | | | 46,810 | | | 52,466 |
| Operating lease liabilities | | | 5,739 | | | 5,739 |
| Intangibles | | | 30,952 | | | 33,603 |
| Impairment-trademarks and others | | | 12,715 | | | 2,567 |
| Other deferred tax assets | | | 64,955 | | | 33,209 |
| Total gross deferred tax assets | $318,617 | $279,698 | ||||
| | | | | | | |
| Deferred Tax Liabilities: | | | | | | |
| Amortization of trademarks | $(76,536) | $(39,237) | ||||
| State franchise tax - deferred | | | (5,038) | | | (5,503) |
| Operating lease ROU assets | | | (5,739) | | | (5,739) |
| Bang transaction gain | | | (10,698) | | | — |
| Other deferred tax liabilities | | | (8,784) | | | (5) |
| Depreciation | | | (35,708) | | | (22,433) |
| Total gross deferred tax liabilities | | | (142,503) | | | (72,917) |
| | | | | | | |
| Valuation Allowance | | | (30,007) | | | (29,742) |
| | | | | | | |
| Net deferred tax assets | $146,107 | $177,039 | ||||
During the years ended December 31, 2023, 2022 and 2021, the Company established full valuation allowances against certain deferred tax assets, resulting from cumulative net operating losses incurred by certain foreign subsidiaries of the Company. The effect of the valuation allowances and the subsequent related impact on the Company’s overall tax rate was to increase the Company’s provision for income taxes by $0.2 million for the year ended December 31, 2023, increase the Company’s provision for income taxes by $2.7 million for the year ended December 31, 2022 and decrease the Company’s provision for income taxes by $8.1 million for the year ended December 31, 2021. At December 31, 2023, the Company had net operating loss carryforwards of approximately $103.9 million. Of this amount, $79.5 million may be carried forward indefinitely. The remaining $24.4 million of net operating loss carryforwards will begin to expire in 2024.
The following is a roll-forward of the Company’s total gross unrecognized tax benefits, not including interest and penalties, for the years ended December 31, 2023, 2022 and 2021:
| | | | |
|---|---|---|---|
| | Gross Unrecognized Tax | ||
| · · Benefits | |||
| Balance at December 31, 2020 | | $742 | |
| Additions for tax positions related to the current year | | — | |
| Additions for tax positions related to the prior year | | — | |
| Decreases for tax positions related to prior years | | (742) | |
| Balance at December 31, 2021 | | $— | |
| Additions for tax positions related to the current year | | | — |
| Additions for tax positions related to the prior year | | | 3,020 |
| Decreases for tax positions related to prior years | | | — |
| Balance at December 31, 2022 | | $3,020 | |
| Additions for tax positions related to the current year | | | — |
| Additions for tax positions related to the prior year | | | 739 |
| Decreases for tax positions related to prior years | | (650) | |
| Balance at December 31, 2023 | | $3,109 | |
The Company recognizes accrued interest and penalties related to unrecognized tax benefits in the provision for income taxes in the Company’s consolidated financial statements. As of December 31, 2023, the Company had accrued approximately $0.6 million in interest and penalties related to unrecognized tax benefits. If the Company were to prevail on all uncertain tax positions, it would not have a significant impact on the Company’s effective tax rate.
It is expected that any change in the amount of unrecognized tax benefit change within the next 12 months will not be significant.
The Company is subject to U.S. federal income tax as well as to income tax in multiple state and foreign jurisdictions.
The Company is in various stages of examination with certain states and certain foreign jurisdictions. The Company’s 2020 through 2022 U.S. federal income tax returns are subject to examination by the IRS. The Company’s state income tax returns are subject to examination for the 2019 through 2022 tax years. The United Kingdom and Ireland income tax returns are subject to examination for the 2019 through 2022 tax years.
- EARNINGS PER SHARE
A reconciliation of the weighted average shares used in the basic and diluted earnings per common share computations for the years ended December 31, 2023, 2022 and 2021 is presented below (in thousands):
| | | | | | | |
|---|---|---|---|---|---|---|
| | 2023 | 2022 | 2021 | |||
| Weighted-average shares outstanding: | | | | | | |
| Basic | | 1,044,887 | | 1,053,558 | | 1,057,526 |
| Dilutive securities | | 13,094 | | 12,884 | | 13,752 |
| Diluted | | 1,057,981 | | 1,066,442 | | 1,071,278 |
For the years ended December 31, 2023, 2022 and 2021, options and awards outstanding totaling 3.3 million shares,6.0 million shares and 1.6 million shares, respectively, were excluded from the calculations as their effect would have been antidilutive.
- EMPLOYEE BENEFIT PLAN
Employees of the Company may participate in the Monster Beverage Corporation 401(k) Plan, a defined contribution plan, which qualifies under Section 401(k) of the Internal Revenue Code. Participating employees may contribute into a traditional plan with pretax salary or into a Roth plan with after tax salary up to statutory limits. The Company contributes 50% of the employee contribution, up to 8% of each employee’s earnings, which vest over four years (2 years of service =50%, 3 years of service =75%, 4 years of service =100%). Matching contributions were $8.5 million, $6.9 million and $5.5 million for the years ended December 31, 2023, 2022 and 2021, respectively.
- SEGMENT INFORMATION
The Company hasfour operating and reportable segments: (i) Monster Energy® Drinks segment, which is primarily comprised of the Company’s Monster Energy® drinks, Reign Total Body Fuel® high performance energy drinks, Reign Storm® total wellness energy drinks, Bang Energy® drinks and Monster Tour Water®, (ii) Strategic Brands segment, which is primarily comprised of the various energy drink brands acquired from TCCC in 2015 as well as the Company’s affordable energy brands, Predator® and Fury®, (iii) Alcohol Brands segment, which is comprised of various craft beers, hard seltzers and FMBs and (iv) Other segment, which is comprised of the AFF Third-Party Products.
The Company’s Monster Energy® Drinks segment primarily generates net operating revenues by selling ready-to-drink packaged drinks primarily to bottlers/distributors. In some cases, the Company sells ready-to-drink packaged drinks directly to retail grocery and specialty chains, wholesalers, club stores, mass merchandisers, convenience and gas chains, drug stores, foodservice customers, value stores, e-commerce retailers and the military.
The Company’s Strategic Brands segment primarily generates net operating revenues by selling “concentrates” and/or “beverage bases” to authorized bottling and canning operations. Such bottlers generally combine the concentrates and/or beverage bases with sweeteners, water and other ingredients to produce ready-to-drink packaged energy drinks. The ready-to-drink packaged energy drinks are then sold by such bottlers to other bottlers/distributors and to retail grocery and specialty chains, wholesalers, club stores, mass merchandisers, convenience and gas chains, foodservice customers, drug stores, value stores, e-commerce retailers and the military. To a lesser extent, the Strategic Brands segment generates net operating revenues by selling certain ready-to-drink packaged energy drinks to bottlers/distributors.
Generally, the Monster Energy® Drinks segment generates higher per case net operating revenues, but lower per case gross profit margin percentages than the Strategic Brands segment.
The Company’s Alcohol Brands segment primarily generates operating revenues by selling kegged and ready-to-drink canned beers, hard seltzers and FMBs primarily to beer distributors in the United States.
Generally, the Alcohol Brands segment has lower gross profit margin percentages than the Monster Energy® Drinks segment.
Corporate and unallocated amounts that do not relate to a reportable segment have been allocated to “Corporate & Unallocated.” No asset information, other than goodwill and other intangible assets, has been provided in the Company’s reportable segments, as management does not measure or allocate such assets on a segment basis.
The net revenues derived from the Company’s reportable segments and other financial information related thereto for the years ended December 31 are as follows:
| | | | | | | | | | |
|---|---|---|---|---|---|---|---|---|---|
| | 2023 | 2022 | 2021 | ||||||
| Net sales: | | | | | | | | | |
| Monster Energy® Drinks1 | | $6,555,089 | | $5,833,211 | | $5,220,673 | |||
| Strategic Brands | | 376,589 | | 353,490 | | 294,762 | |||
| Alcohol Brands2 | | | 184,855 | | | 101,405 | | | — |
| Other | | 23,494 | | 22,944 | | 25,917 | |||
| Corporate and unallocated | | — | | — | | — | |||
| | | $7,140,027 | | $6,311,050 | | $5,541,352 | |||
| | | | | | | | | | |
|---|---|---|---|---|---|---|---|---|---|
| | 2023 | 2022 | 2021 | ||||||
| Operating Income: | | | | | | | | | |
| Monster Energy® Drinks1 | | $2,338,744 | | $1,850,053 | | $1,990,785 | |||
| Strategic Brands | | 207,146 | | 197,709 | | 173,660 | |||
| Alcohol Brands2 | | | (81,124) | | | (31,502) | | | — |
| Other | | 3,564 | | 3,040 | | 6,935 | |||
| Corporate and unallocated | | (514,975) | | (434,579) | | (373,913) | |||
| | | $1,953,355 | | $1,584,721 | | $1,797,467 | |||
| | | | | | | | | | |
|---|---|---|---|---|---|---|---|---|---|
| | 2023 | 2022 | 2021 | ||||||
| Income before tax: | | | | | | | | | |
| Monster Energy® Drinks1 | | $2,342,355 | | $1,853,011 | | $1,992,185 | |||
| Strategic Brands | | 207,202 | | 197,843 | | 173,739 | |||
| Alcohol Brands2 | | | (81,405) | | | (31,772) | | | — |
| Other | | 3,610 | | 3,041 | | 6,935 | |||
| Corporate and unallocated | | (403,280) | | (450,159) | | (371,440) | |||
| | | $2,068,482 | | $1,571,964 | | $1,801,419 | |||
| (1) | Includes $40.0 million, $40.0 million and $41.5 million for the years ended December 31, 2023, 2022 and 2021, respectively, related to the recognition of deferred revenue. |
| (2) | For the year ended December 31, 2022, effectively from February 17, 2022 to December 31, 2022. |
| | | | | | | | | | |
|---|---|---|---|---|---|---|---|---|---|
| | 2023 | 2022 | 2021 | ||||||
| Depreciation and amortization: | | | | | | | | | |
| Monster Energy® Drinks | | $37,606 | | $31,957 | | $34,532 | |||
| Strategic Brands | | 793 | | 924 | | 1,085 | |||
| Alcohol Brands | | | 15,745 | | | 13,440 | | | — |
| Other | | 1,264 | | 4,461 | | 4,485 | |||
| Corporate and unallocated | | 13,490 | | 10,459 | | 10,053 | |||
| | | $68,898 | | $61,241 | | $50,155 | |||
Corporate and unallocated expenses were$515.0 million for the year ended December 31, 2023 and included$331.7 million of payroll costs, of which$67.1 million was attributable to stock-based compensation expense (See Note 16, “Stock-Based Compensation”),$95.2 million of professional service expenses, including accounting and legal costs,$11.7 million of insurance costs and$76.4 millionof other operating expenses.
Corporate and unallocated expenses were$434.6 million for the year ended December 31, 2022 and included$278.7 million of payroll costs, of which$63.1 million was attributable to stock-based compensation expense (See Note 16, “Stock-Based Compensation”),$87.1 million of professional service expenses, including accounting and legal costs,$10.5 million of insurance costs and$58.3 million of other operating expenses.
Corporate and unallocated expenses were $373.9 million for the year ended December 31, 2021 and included $258.6 million of payroll costs, of which $70.3 million was attributable to stock-based compensation expense (See Note 16, “Stock-Based Compensation”), $77.9 million of professional service expenses, including accounting and legal costs, $9.3 million of insurance costs and $28.1 million of other operating expenses.
Coca-Cola Consolidated, Inc. accounted for approximately 10%,11% and 12% of the Company’s net sales for the years ended December 31, 2023, 2022 and 2021, respectively.
Reyes Coca-Cola Bottling, LLC accounted for approximately 9%,9% and 10% of the Company’s net sales for the years ended December 31, 2023, 2022 and 2021, respectively.
Coca-Cola Europacific Partners accounted for approximately 13%,13% and 12% of the Company’s net sales for the years ended December 31, 2023, 2022 and 2021, respectively.
Net sales to customers outside the United States amounted to $2.71 billion, $2.36 billion and $2.04 billion for the years ended December 31, 2023, 2022 and 2021, respectively. Such sales were approximately 38%,37% and 37% of net sales for the years ended December 31, 2023, 2022 and 2021, respectively.
Goodwill and other intangible assets for the Company’s reportable segments as of December 31, 2023 and 2022 are as follows:
| | | | | | | |
|---|---|---|---|---|---|---|
| | 2023 | 2022 | ||||
| Goodwill and other intangible assets: | | | | | | |
| Monster Energy® Drinks | | $1,663,814 | | $1,424,212 | ||
| Strategic Brands | | 982,471 | | 979,896 | ||
| Alcohol Brands | | | 198,795 | | | 233,140 |
| Other | | — | | 1,103 | ||
| Corporate and unallocated | | — | | — | ||
| | | $2,845,080 | | $2,638,351 | ||
- RELATED PARTY TRANSACTIONS
TCCC controls approximately 19.6% of the voting interests of the Company. The TCCC Subsidiaries, the TCCC Related Parties and certain TCCC independent bottlers, purchase and distribute the Company’s products in domestic and certain international markets. The Company also pays TCCC a commission based on certain sales within the TCCC distribution network.
TCCC commissions, based on sales to the TCCC Subsidiaries and the TCCC Related Parties, for the year ended December 31, 2023 were $66.8 million, and are included as a reduction to net sales. TCCC commissions, based on sales to the TCCC Independent Bottlers for the year ended December 31, 2023 were $32.0 million, and are included in operating expenses in the consolidated statements of income.
TCCC commissions, based on sales to the TCCC Subsidiaries and the TCCC Related Parties, for the year ended December 31, 2022 were $49.3 million, and are included as a reduction to net sales. TCCC commissions, based on sales to the TCCC Independent Bottlers for the year ended December 31, 2022 were $30.7 million, and are included in operating expenses in the consolidated statements of income.
TCCC commissions, based on sales to the TCCC Subsidiaries and the TCCC Related Parties, for the year ended December 31, 2021 were $77.5 million, and are included as a reduction to net sales. TCCC commissions, based on sales to the TCCC Independent Bottlers for the year ended December 31, 2021 were $28.7 million, and are included in operating expenses in the consolidated statements of income.
Net sales to the TCCC Subsidiaries for the years ended December 31, 2023, 2022 and 2021 were $137.9 million, $129.4 million and $120.4 million, respectively.
The Company also purchases concentrates from TCCC which are then sold to certain of the Company’s bottlers/distributors. Concentrate purchases from TCCC were $29.1 million, $27.1 million and $27.2 million for the years ended December 31, 2023, 2022 and 2021, respectively.
Certain TCCC Subsidiaries also contract manufacture certain of the Company’s energy drinks. Such contract manufacturing expenses were $35.4 million, $30.6 million and $31.5 million for the years ended December 31, 2023, 2022 and 2021, respectively.
Accounts receivable, accounts payable, accrued promotional allowances and accrued liabilities related to the TCCC Subsidiaries are as follows at:
| · · · · · · | ||||
|---|---|---|---|---|
| | | December 31, | | December 31, |
| · 2023 · 2022 | ||||
| Accounts receivable, net | | $135,246 | | $88,169 |
| Accounts payable | | $(68,386) | | $(35,467) |
| Accrued promotional allowances | | $(13,794) | | $(11,222) |
| Accrued liabilities | | $(19,745) | | $(14,733) |
One director of the Company through certain trusts, and a family member of one director are principal owners of a company that provides promotional materials to the Company. Expenses incurred with such company in connection with promotional materials purchased during the years ended December 31, 2023, 2022 and 2021 were $4.0 million, $6.0 million and $3.6 million, respectively.
The Company occasionally charters a private aircraft that is indirectly owned by Mr. Rodney C. Sacks, Co-Chief Executive Officer and Chairman of the Board of Directors. On certain occasions, Mr. Sacks is accompanied by guests and other Company personnel when using such aircraft for business travel. During the years ended December 31, 2023 and 2022, the Company incurred costs of $0.14 million and $0.08 million, respectively.
In December 2018, the Company and a director of the Company entered into a 50-50 partnership that purchased land, and real property thereon, in Kona, Hawaii for the purpose of producing coffee products. In October 2023, the partnership made a special, one-time distribution to each of the partners, reflecting the amount of their initial capital contributions. This partnership meets the definition of a Variable Interest Entity (“VIE”) for which the Company has determined that it is the primary beneficiary. Therefore, the Company consolidates the VIE in the accompanying consolidated financial statements. The aggregate carrying values of the VIE’s assets and liabilities, after elimination of any intercompany transactions and balances, as well as the results of operations for all periods presented, are not material to the Company’s consolidated financial statements.
SCHEDULE II – VALUATION AND QUALIFYING ACCOUNTS
FOR THE YEARS ENDED DECEMBER 31, 2023, 2022 AND 2021 (Dollars in Thousands)
The text of this filing, as the company filed it with the SEC, without its images or exhibits. This is not investment advice.