USANA HEALTH SCIENCES INC
For the period ended Jan 3, 2026. Filed Mar 16, 2026.
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FY2026 · Filed Mar 16, 2026
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Products
The following table summarizes information concerning the principal product lines of our core nutritional segment:
| Product Line/Category | Description | Percent of Core Nutritional ProductSales by Fiscal Year | Core Nutritional Product Examples |
|---|---|---|---|
| USANA® Nutritionals Optimizers | Consists of targeted supplements designed to meet individual health and nutritional needs. These products support needs such as cardiovascular health, skeletal/structural health, and digestive health and are intended to be used in conjunction with the Essentials/CellSentials | 2025 – 71%2024 – 71%2023 – 71% | Proflavanol®CoQuinone® 30BiOmega-3™ |
| Essentials/CellSentials®(1) | Includes core vitamin and mineral supplements that provide a foundation of advanced total body nutrition for every age group beginning with children 13 months of age. | 2025 – 16%2024 – 16%2023 – 16% | USANA CellSentialsEssentialsHealthPak 100™ |
| Foods | Includes meal replacement shakes, snack bars, and other related products that promote healthy weight management, digestive health, energy and hydration through a holistic approach. These products can be used along with Essentials and Optimizers to provide a complete and healthy diet and sustained energy throughout the day. | 2025 – 6%2024 – 6%2023 – 7% | NutrimealFibergyRESET™ weight-management program |
| Personal care and Skincare | Includes our premium science-based personal care products and Celavive, our innovative skincare system formulated with our USANA InCelligence Technology®. Celavive offers a comprehensive skincare regimen benefiting multiple skincare types and ethnicities, upgraded science, and more noticeable user benefits. | 2025 – 6%2024 – 6%2023 – 5% | Vitalizing SerumProtective Day CreamReplenishing Night CreamProtective Day CreamPerfecting Toner |
| All other | Includes materials and online tools that are designed to assist our Brand Partners in building their businesses and in marketing our products. | 2025 – 1%2024 – 1%2023 – 1% | Brand Partner Starter KitProduct BrochuresLogo Merchandise |
(1)Represents a product line consisting of multiple products.
In addition to the products described above, we offer products designed specifically for prenatal, infant, and young-child age groups in China. As we continue to focus on innovation, we will look for innovative product opportunities such as our Celavive and Active Nutrition product lines.
Total product sales, as a percentage of net sales, represented by our top-selling products for the last three fiscal years is as follows:
| Year Ended | |||
|---|---|---|---|
| 2025 | 2024 | 2023 | |
| Key Product | |||
| Hiya Multivitamins(1) | 10% | N/A | N/A |
| USANA Essentials/CellSentials(2) | 9% | 10% | 10% |
| Proflavanol | 8% | 10% | 10% |
| Probiotic | 7% | 8% | 9% |
(1)2024 and 2023 are not applicable due to the timing of the Hiya acquisition
(2)Represents a product line consisting of multiple products, as opposed to the actual USANA® Essentials / CellSentials product.
The following table summarizes information concerning the principal product lines of Hiya:
| Product Line | Description | Percent of Direct-to-Consumer ProductSales by Fiscal Year |
|---|---|---|
| Kids Daily Multivitamin | Chewable multivitamin with 15 essential vitamins and minerals to support immunity, growth, and development among kids. | 2025 – 54%2024 – 55%(1) |
| Kids Daily Probiotic | Chewable probiotic with 10 billion live cultures to support childhood immunity, gut health, and nutrient absorption. | 2025 – 14%2024 – 15%(1) |
| Kids Daily Greens & Superfoods | A green's powder made with 55 whole-food sourced ingredients to support growth, digestion, and brain health. | 2025 – 13%2024 – 11%(1) |
| Kids Bedtime Essentials | A non-habit forming nightly chewable to help kids relax before bed and wake up rejuvenated and refreshed. | 2025 – 11%2024 – 11%(1) |
| Kids Daily Iron | A daily chewable with a unique form of iron gentle on kid's stomachs and thoroughly absorbed. | 2025 – 4%2024 – 4%(1) |
| Kids Daily Immune | A daily chewable designed 100% for kids to support their growing immune systems so they can maintain their natural defenses. | 2025 – 3%2024 – 4%(1) |
| Kids Daily Hydration | A daily powder drink mix with electrolytes to help support energy, prebiotic fiber for gut health, and vitamin C for immune support. | 2025 – 1%2024 – 0%(2) |
(1) For the period following the acquisition date of December 23, 2024.
(2) Kids Daily Hydration was launched in May 2025.
The text of this filing, as the company filed it with the SEC, without its images or exhibits. This is not investment advice.