FIFTH THIRD BANCORP
For the period ended Dec 31, 2024. Filed Feb 24, 2025.
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FY2024 · Filed Feb 24, 2025
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Deposits
The Bancorp’s deposit balances represent an important source of funding and revenue growth opportunity. The Bancorp continues to focus on core deposit growth in its retail and commercial franchises by improving customer satisfaction, building full relationships and offering competitive rates and through its strategy of expanding retail presence in high-growth markets, such as in the Southeast. Average core deposits represented 77% and 76% of average total assets for the years ended December 31, 2024 and 2023, respectively.
The following table presents the end of period components of deposits:
| TABLE 25: Components of Deposits | ||
|---|---|---|
| As of December 31 ($ in millions) | 2024 | 2023 |
| Demand | $41,038 | 43,146 |
| Interest checking | 59,159 | 57,257 |
| Savings | 17,147 | 18,215 |
| Money market | 36,605 | 34,374 |
| Foreign office | 147 | 162 |
| Total transaction deposits | 154,096 | 153,154 |
| CDs $250,000 or less | 10,798 | 10,552 |
| Total core deposits | 164,894 | 163,706 |
| CDs over $250,000(a) | 2,358 | 5,206 |
| Total deposits | $167,252 | 168,912 |
(a)Includes $1.3 billion and $4.4 billion of retail brokered CDs which are fully covered by FDIC insurance as of December 31, 2024 and 2023, respectively.
Core deposits increased $1.2 billion, or 1%, from December 31, 2023 primarily due to increases in transaction deposits and CDs $250,000 or less. Transaction deposits increased $942 million, or 1%, from December 31, 2023 primarily driven by increases in money market deposits and interest checking deposits, partially offset by decreases in demand deposits and savings deposits. In response to the higher interest rate environment, deposit balances have migrated from noninterest-bearing products or lower interest-bearing products into higher interest-bearing products. Money market deposits increased $2.2 billion, or 6%, from December 31, 2023 primarily as a result of higher balances per consumer customer account due to higher offering rates and the aforementioned balance migration. Interest checking deposits increased $1.9 billion, or 3%, from December 31, 2023 primarily as a result of the aforementioned balance migration as well as commercial balance growth, partially offset by lower balances per consumer customer account. Demand deposits decreased $2.1 billion, or 5%, from December 31, 2023
73 Fifth Third Bancorp primarily as a result of the aforementioned balance migration and lower balances per commercial customer account, partially offset by higher balances per consumer customer account. Savings deposits decreased $1.1 billion, or 6%, from December 31, 2023 primarily due to lower balances per consumer customer account, driven by increased consumer spending and the impact of consumer preferences for products with higher offering rates. CDs $250,000 or less increased $246 million, or 2%, from December 31, 2023 primarily due to new issuances which outpaced maturities given higher offering rate.
CDs over $250,000 decreased $2.8 billion, or 55% from December 31, 2023 primarily due to maturities of retail brokered CDs.
The following table presents the components of average deposits for the years ended December 31:
| TABLE 26: Components of Average Deposits | ||
|---|---|---|
| ($ in millions) | 2024 | 2023 |
| Demand | $40,314 | 46,195 |
| Interest checking | 58,599 | 52,378 |
| Savings | 17,594 | 20,872 |
| Money market | 36,165 | 30,943 |
| Foreign office | 158 | 158 |
| Total transaction deposits | 152,830 | 150,546 |
| CDs $250,000 or less | 10,537 | 8,298 |
| Total core deposits | 163,367 | 158,844 |
| CDs over $250,000(a) | 4,069 | 5,332 |
| Total average deposits | $167,436 | 164,176 |
(a)Includes $3.1 billion and $4.7 billion of retail brokered CDs which are fully covered by FDIC insurance for the years ended December 31, 2024 and 2023, respectively.
On an average basis, core deposits increased $4.5 billion, or 3%, from December 31, 2023 due to increases in average transaction deposits and average CDs $250,000 or less. Average transaction deposits increased $2.3 billion, or 2%, from December 31, 2023, primarily driven by increases in average interest checking deposits and average money market deposits, partially offset by decreases in average demand deposits and average savings deposits. Average CDs $250,000 or less increased $2.2 billion, or 27%, from December 31, 2023. Additionally, average CDs over $250,000 decreased $1.3 billion, or 24%, from December 31, 2023. The fluctuations in the average balances of deposits were driven by similar factors to those previously discussed with respect to the end of period balances.
Contractual maturities
The contractual maturities of CDs as of December 31, 2024 are summarized in the following table:
| TABLE 27: Contractual Maturities of CDs(a) | |
|---|---|
| ($ in millions) | |
| Next 12 months | $12,490 |
| 13-24 months | 611 |
| 25-36 months | 28 |
| 37-48 months | 9 |
| 49-60 months | 15 |
| After 60 months | 3 |
| Total CDs | $13,156 |
(a)Includes CDs $250,000 or less and CDs over $250,000.
Deposit insurance
The FDIC generally provides a standard amount of insurance of $250,000 per depositor, per insured bank, for each account ownership category defined by the FDIC. Depositors may qualify for coverage of accounts over $250,000 if they have funds in different ownership categories and all FDIC requirements are met. All deposits that an account owner has in the same ownership category at the same bank are added together and insured up to the standard insurance amount. As of December 31, 2024 and 2023, approximately $100.6 billion, or 60%, and $97.6 billion, or 58%, respectively, of the Bancorp’s domestic deposits were estimated to be insured. As of December 31, 2024 and 2023, approximately $66.5 billion and $71.1 billion, respectively, of the Bancorp’s domestic deposits were estimated to be uninsured. At December 31, 2024 and 2023, approximately $1.1 billion and $1.9 billion, respectively, of time deposits were estimated to be uninsured. Where information is not readily available to determine the amount of insured deposits, the amount of uninsured deposits is estimated, consistent with the methodologies and assumptions utilized in providing information to the Bank’s regulators.
74 Fifth Third Bancorp
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